Kelsey McDermott
Advanced Communications Specialist at Wisconsin Office of the Commissioner of Insurance (OCI)- Claim this Profile
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Bio
Credentials
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Tableau Desktop Specialist
TableauMar, 2022- Nov, 2024
Experience
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Wisconsin Office of the Commissioner of Insurance (OCI)
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United States
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Government Administration
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1 - 100 Employee
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Advanced Communications Specialist
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Feb 2020 - Present
Design and develop consumer-facing FAQs, fact sheets, publications, social graphics, etc to support OCI’s outreach and education efforts. Create statewide comprehensive education programs and materials to increase health insurance literacy, financial literacy, and consumer understanding of insurance options that support their families, businesses, and communities.Create and implement marketing and communications plans, develop and review analytics to measure plan effectiveness, and design and implement data-gathering tools to support OCI’s education efforts, including surveys, online polls, and questionnaires.Design and content management of OCI’s website, partnership websites, and employee intranet.
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Graphic Designer
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2005 - Present
Design print, web, packaging, branding, signage and identity solutions. Retouch photography, assist with website hosting and support. Various commissioned art projects focused on sewing, painting, or drawing. Design print, web, packaging, branding, signage and identity solutions. Retouch photography, assist with website hosting and support. Various commissioned art projects focused on sewing, painting, or drawing.
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Wisconsin Housing and Economic Development Authority (WHEDA)
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United States
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Financial Services
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1 - 100 Employee
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Graphic Designer/Creative Services Coordinator
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May 2019 - Feb 2020
Provide art direction, brand management, creative concepting, design work and production for all WHEDA marketing and communication pieces such as corporate presentations, training materials, signage, displays, website content, social media graphics, photography, event materials, etc. Coordinate and oversee production of all print and digital materials including managing contracts, negotiating with vendors and staying within budget. Management of WHEDA Media (digital asset management system). Provide art direction, brand management, creative concepting, design work and production for all WHEDA marketing and communication pieces such as corporate presentations, training materials, signage, displays, website content, social media graphics, photography, event materials, etc. Coordinate and oversee production of all print and digital materials including managing contracts, negotiating with vendors and staying within budget. Management of WHEDA Media (digital asset management system).
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Baraboo Area Chamber of Commerce
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United States
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Advertising Services
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1 - 100 Employee
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Marketing & Communications Manager
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Mar 2017 - Apr 2019
Lead all areas of marketing and communications including website design and management, and development and design of email communications, social media, and print and digital advertising such as event materials, posters, logos, presentations, newsletters, etc. Organize the Chamber’s monthly networking and educational events and assist with fundraising and annual events. Lead all areas of marketing and communications including website design and management, and development and design of email communications, social media, and print and digital advertising such as event materials, posters, logos, presentations, newsletters, etc. Organize the Chamber’s monthly networking and educational events and assist with fundraising and annual events.
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Wisconsin Dells Visitor & Convention Bureau
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United States
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Travel Arrangements
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1 - 100 Employee
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Web & Graphic Administrator
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Jul 2014 - Mar 2017
Create, develop and manage content for organization’s websites. Maximize website’s SEO. Coordinate, produce and deliver weekly/monthly e-mails. Design electronic and print materials for all programs and events (flyers, posters, banners, collateral, logos, videos, invitations, postcards, newsletters, etc.) Coordinate and manage festival brochures, flyers, signage and online ticket sales. Manage and design online e-commerce. Social media duties such as cultivating and managing content and schedule, monitoring all social channels and providing reports. Assist with on-site coordination of coop photo shoots.
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Customer Service
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2005 - 2015
I worked in the customer service industry for over 10 years. Some of the jobs included front desk clerk, server, cashier, barista, and working in a call center. These jobs taught me how to work under pressure, be responsible and organized, and how to effectively communicate with others. I worked in the customer service industry for over 10 years. Some of the jobs included front desk clerk, server, cashier, barista, and working in a call center. These jobs taught me how to work under pressure, be responsible and organized, and how to effectively communicate with others.
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Geeks & Creatives of wisnet
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Customer Service Representative
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Oct 2013 - Jun 2014
Manage social media, plan and coordinate events, provide customer support, act as the liaison between clients and account management team, edit and maintain client websites, write and edit blog articles, design print and digital pieces. Manage social media, plan and coordinate events, provide customer support, act as the liaison between clients and account management team, edit and maintain client websites, write and edit blog articles, design print and digital pieces.
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Education
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2010 - 2013
University of Wisconsin-Stout
Bachelor of Fine Arts, ART-Graphic Design -
2008 - 2010
University of Wisconsin-Fond du Lac
Associate's degree, General Studies
Community
