Experience

Blue Cross and Blue Shield of Kansas

• United States
• Insurance
• 500 - 600 Employee

• UX Designer

  • May 2023 - Present

• Web & Graphic Designer

  • Sep 2022 - May 2023

  - Managed the creation and execution of online marketing initiatives. - Designed and developed web pages, templates and layouts. - Conceptualized unique web design ideas to bring simplicity and user friendliness to complex roadblocks. - Worked with web developers to create web applications and products. - Carried web projects from concept to completion while adhering to company brand standards. - Utilized data and analytics in making design decisions.



Advisors Excel

• United States
• Financial Services
• 400 - 500 Employee

• Senior Web Designer

  • Jul 2021 - Sep 2022

  - Led and managed a team of digital designers and production artists to create, enhance, and optimize client websites. - Provided creative art direction and constructive feedback on web projects. - Mentored junior designers in monthly one-on-one sessions, providing inspiration and motivation, such as new ideas and concepts and keeping them up to date with trends and techniques. - Conducted brainstorm sessions with other creative leaders on corporate marketing strategies and new client… Show more - Led and managed a team of digital designers and production artists to create, enhance, and optimize client websites. - Provided creative art direction and constructive feedback on web projects. - Mentored junior designers in monthly one-on-one sessions, providing inspiration and motivation, such as new ideas and concepts and keeping them up to date with trends and techniques. - Conducted brainstorm sessions with other creative leaders on corporate marketing strategies and new client concepts. - Designed, built and produced online digital marketing solutions, including websites, targeted landing pages, social media advertisements, and emails for award-winning in-house creative agency.

• Web Designer

  • Dec 2018 - Jul 2021

  - Led visual design efforts across multiple digital platforms online digital marketing solutions, such as websites, targeted landing pages, social media advertisements, and emails. - Worked independently and as part cross-functional teams, including account and project management, copywriters, and graphic designers, on conceptualizing website design and optimization. - Managed expectations for top 3% of clients and provided status updates using project management software, such as… Show more - Led visual design efforts across multiple digital platforms online digital marketing solutions, such as websites, targeted landing pages, social media advertisements, and emails. - Worked independently and as part cross-functional teams, including account and project management, copywriters, and graphic designers, on conceptualizing website design and optimization. - Managed expectations for top 3% of clients and provided status updates using project management software, such as Workfront and Workamajig. - Managed more than 500 websites simultaneously based on client needs. - Conducted brand research and utilized data to develop a creative strategy that clarifies the client’s brand within its target market.

• IT Marketing Coordinator

  • Sep 2016 - Dec 2018

  Topeka, KS - Organized all marketing efforts including print, web and other marketing materials for technology applications and services. - Managed marketing projects from start to finish with respect to budget, schedule and scope constraints. - Executed email campaigns to generate net new sales and existing customer retention. - Organized IT event marketing, coordinating logistics, design and user interactions to promote lead generation.

• Digital Production Artist

  • Aug 2014 - Sep 2016

  Topeka, KS - Provided web marketing support to corporate and client accounts, including content updates, such as update content, graphics, and video files to hosted HTML and WordPress websites. - Designed websites, landing pages, and emails that adhered to the client’s brand and marketing objectives. - Assisted digital marketing specialist in creation of drip campaigns and installation of installing Google Analytics. - Designed and displayed all marketing material utilized for company-wide… Show more - Provided web marketing support to corporate and client accounts, including content updates, such as update content, graphics, and video files to hosted HTML and WordPress websites. - Designed websites, landing pages, and emails that adhered to the client’s brand and marketing objectives. - Assisted digital marketing specialist in creation of drip campaigns and installation of installing Google Analytics. - Designed and displayed all marketing material utilized for company-wide meetings and events.

• Web Design Intern

  • Apr 2014 - Aug 2014

  Topeka, Kansas Area

• Copywriting Intern

  • Oct 2013 - Apr 2014