Kelsea (McCulloch) Riley

Social Media Manager at YELLA Activewear
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Contact Information
Location
Rancho Santa Margarita, California, United States, US
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency

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Bio

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Experience

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Social Media Manager
      • Feb 2022 - Present

      Social media, photography, videography, copywriting, ads, marketing emails. Social media, photography, videography, copywriting, ads, marketing emails.

    • United States
    • Fashion and Product Photographer, Art Director
      • Aug 2020 - Present

      Photography, retouching, art direction, design collaboration, ads, overseeing graphic artists, copy writing, or anything that needs doing in the art department. Photography, retouching, art direction, design collaboration, ads, overseeing graphic artists, copy writing, or anything that needs doing in the art department.

    • Freelance Photographer/Creative
      • 2011 - Present

      www.kelseamcculloch.com As a freelancer, I have a long list of job titles. I often work with talent agencies and collaborate with makeup artists, hair stylists, wardrobe stylists, brands, and store owners to produce content. Networking, brainstorming, creating mood boards, organizing a shoot and call sheet, utilizing studio or natural lighting, working with a variety of tools and editing with Adobe products like Photoshop, Lightroom, Premiere Pro and other programs, are all part of the job; however, I often find myself playing even more roles in the development of creating content, marketing for myself or my clients, and productive use of social media and copywriting. Show less

    • Photo Producer, Business Development, Photographer
      • Feb 2020 - Aug 2020

      Talent/model Casting, creative talent sourcing, shoot schedules, photo production, photography, retouching, budget coordination for photo and video shoots in e-commerce, beauty, fashion editorial, catalog, look book, and product Talent/model Casting, creative talent sourcing, shoot schedules, photo production, photography, retouching, budget coordination for photo and video shoots in e-commerce, beauty, fashion editorial, catalog, look book, and product

    • United States
    • Wellness and Fitness Services
    • Photographer, Content Creator
      • Jan 2020 - Mar 2020

      Fashion ecom, startup app, lifestyle content, in-studio ecom with profoto, capture one, canon products. Fashion ecom, startup app, lifestyle content, in-studio ecom with profoto, capture one, canon products.

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Photographer
      • 2016 - Dec 2019

      Photography for marketing small businesses Photography for marketing small businesses

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • House Photographer
      • Sep 2015 - Jul 2019

      Photography of live events, backstage, for publication and social media Photography of live events, backstage, for publication and social media

    • Photographer, Social Media
      • Mar 2015 - Jul 2019

      Photograph all aspects of the wedding day, culling images and retouching/editing/color correcting, client relations and sales, blog posts, and running social media. Photograph all aspects of the wedding day, culling images and retouching/editing/color correcting, client relations and sales, blog posts, and running social media.

    • Photographer
      • Jan 2012 - Oct 2013

      High end portrait studio specializing in portraits both in-studio and on-location. High end portrait studio specializing in portraits both in-studio and on-location.

    • Dance Teacher
      • Apr 2012 - Sep 2012

Education

  • University of Wisconsin-Milwaukee
    Bachelor of Arts (B.A.), Creative Writing
    2011 - 2015

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