Experience

Taco Reho

• United States
• Restaurants
• 1 - 100 Employee

• Marketing Manager

  • Sep 2022 - Present

  • Establish annual marketing budget • Organize, execute, and track marketing initiatives for each business period • Update content on social media and website with limited time offers, seasonal specials, and events • Coordinate photoshoots with the creative team for new promotional materials • Plan and schedule video shoots with in-house creative team for social media • Provide copy for local news outlets to publish articles about the restaurant • Arrange interviews with WRDE and food segments for other relevant channels • Nurture relationships with other businesses in Rehoboth through community/Chamber meetups • Line up events such as trivia to increase business in the off-season • Develop marketing plan for new locations with groundbreaking ceremony and Chamber of Commerce involvement Show less



DiFebo’s Restaurants & Market

• Marketing Manager

  • Jan 2022 - Apr 2023

  • Develop yearly marketing plan and budget • Run social media pages for each restaurant and gourmet food market • Update website, adding new information and changing hours as needed • Design menus, logos, and advertisements for Delaware Today, Delmarva Beach Life, and more • Coordinate commercial shoots and food segments with local news outlets • Schedule and organize company events/cooking classes • Plan and stream Facebook Live cooking/baking demos (Baking with Brittany etc.) • Build relationships with other businesses in the Bethany area through local events and Chamber meetings Show less



Blooming Boutique

• United States
• Retail

• Marketing Specialist

  • May 2021 - Jan 2022

  • Update and schedule posts for all store social media pages, including new pictures, information on sales, and upcoming events • Write content for and update websites • Draft, edit, and submit press releases along with blog articles to the Cape Gazette • Develop weekly email campaigns for gift shops, jewelry stores, and boutiques • Create store signage, flyers, and postcards • Prepare/distribute mailers, treat bags, and other promotional gifts • Organize and launch events • Co-host Facebook Live sales Show less



Occasion Brands

• United States
• Retail
• 1 - 100 Employee

• Content Writer

  • Jan 2018 - Mar 2019

  • Write, edit, and peer review content for PromGirl.com and SimplyDresses.com • Use keywords to optimize product descriptions and category pages for better search engine rankings • Write, edit, and peer review content for PromGirl.com and SimplyDresses.com • Use keywords to optimize product descriptions and category pages for better search engine rankings



Nutrisystem, Inc.

• United States
• Wellness and Fitness Services
• 200 - 300 Employee

• Content and Editorial Communications Coordinator

  • Dec 2016 - May 2017

  • Edited, created, search engine optimized, and uploaded content (articles, videos, and healthy recipes) for the Nutrisystem and South Beach Diet blogs through WordPress in accordance with the editorial calendar, ensuring consistency of tone for each brand • Wrote and launched relevant push notifications, in-app messages and news feed cards for the NuMi and the South Beach Diet Tracker App using Appboy • Reviewed weekly newsletters for grammatical and stylistic errors • Worked cross-departmentally with marketing, PR, social media and creative teams to drive more traffic to the company site and increase revenue Show less



Saxbys Coffee

• United States
• Restaurants

• Barista

  • 2013 - 2016

  • Made wide assortment of coffee and non-coffee drinks • Operated cash register • Greeted and assisted customers • Learned how to successfully communicate with people from all different walks of life • Developed time management skills and ability to work under pressure • Worked flexibly as part of a team switching tasks as necessary • Made wide assortment of coffee and non-coffee drinks • Operated cash register • Greeted and assisted customers • Learned how to successfully communicate with people from all different walks of life • Developed time management skills and ability to work under pressure • Worked flexibly as part of a team switching tasks as necessary



Newark Natural Foods

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Barista

  • 2015 - 2015

  • Helped customers and offered suggestions based on the unique health benefits of various ingredients • Made smoothies and coffee drinks • Prepped fruits and vegetables for the cafe • Helped customers and offered suggestions based on the unique health benefits of various ingredients • Made smoothies and coffee drinks • Prepped fruits and vegetables for the cafe



Brand Builder Solutions

• United States
• Advertising Services
• 1 - 100 Employee

• Intern/Inbound Marketing Coordinator

  • 2014 - 2015

  • Learned the latest Inbound marketing trends and practices • Developed content for website pages, blogs, and email campaigns • Assisted in SEO strategies • Facilitated the creation and ongoing management of the Inbound P2P blog • Networked with HubSpot partners through the Inbound P2P Twitter account • Increased Twitter followers from 531 to over 2,000 • Assisted in strategic planning regarding B2B lead generation • Learned the latest Inbound marketing trends and practices • Developed content for website pages, blogs, and email campaigns • Assisted in SEO strategies • Facilitated the creation and ongoing management of the Inbound P2P blog • Networked with HubSpot partners through the Inbound P2P Twitter account • Increased Twitter followers from 531 to over 2,000 • Assisted in strategic planning regarding B2B lead generation



Blue Hens All-Access

• Multimedia Intern

  • 2014 - 2015

  • Recorded footage at UD athletic events to be used in features, promos, and recaps online • Helped organize live streams of games • Created videos and edited clips using Final Cut Pro • Recorded footage at UD athletic events to be used in features, promos, and recaps online • Helped organize live streams of games • Created videos and edited clips using Final Cut Pro



Spoon University

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Writer

  • 2014 - 2015

  • Explored local dining options for students at the University of Delaware • Contributed articles about local restaurants and simple recipes for college students • Bettered written communication skills and ability to connect with a digital audience • Coordinated with a photographer to provide images for articles • Explored local dining options for students at the University of Delaware • Contributed articles about local restaurants and simple recipes for college students • Bettered written communication skills and ability to connect with a digital audience • Coordinated with a photographer to provide images for articles