Digital Art Director

• Apr 2022 - Present

Guide the creative vision on web, email, and social platforms. Contribute to a wide range of projects across app, website, email, video, animation, and ad design. Teach and mentor fellow team members across multiple disciplines. Foster a collaborative, learning and supportive environment.

Web Designer

• Sep 2019 - Apr 2022

UX/Web Design Volunteer

• Aug 2021 - Nov 2021

Freelance Product Designer

• May 2019 - Aug 2019

Graduate Student

• Sep 2017 - May 2019

Graduate Student User Researcher

• Jan 2019 - Apr 2019

Design and conduct a field user research study for one of the company’s target user populations by interviewing users and distributing surveys. Analyze interview and survey results to identify gaps or inefficiencies and develop strategic recommendations. Determine additional research methods to be applied to Quicken Loans’ core research question. Cultivate a positive, trusting relationship with Quicken Loans by answering questions, maintaining project transparency, and delivering study data on deadline. Make recommendations for Quicken Loans’ long term product strategy. Show less

UI/UX Intern

• Apr 2018 - Aug 2018

Helped to conceive, prototype, and test intuitive new user interfaces and interactions for JOOL's mobile and web-based applications, while evaluating the user experience of existing features and functionality. Maintained a close and current familiarity with trends and best practices in all areas of interaction design. Carried out stakeholder interviews to help the team understand organizational and business needs and objectives. Deployed a range of research techniques to develop salient insights into how JOOL's products could achieve strong engagement and meaningful outcomes. Developed and maintained high and low fidelity interactive prototypes to support user interaction design, evaluation and user testing. Conducted and analyzed qualitative and quantitative user research, including focus groups, interviews and surveys. Developed and implemented user testing activities to improve product effectiveness. Provided ongoing cross-disciplinary support as needed. Show less

Graduate Student User Experience Designer

• Jan 2018 - Apr 2018

Cultivated a positive, trusting relationship with the company’s client in India by answering questions, maintaining project transparency, and immersing myself in the culture in which the project took place. Improved the company’s online learning platform based on research, user interviews, user testing, heuristic evaluation, survey distribution, and survey analysis. Evaluated user needs to minimize gaps when launching the user progress dashboard launch and redesigning the user on-boarding process. Show less

Multimedia Content Designer

• Jun 2014 - Aug 2017

Optimized the user experience for Michigan Engineering’s Certified Professional Innovator course website and the college’s branded YouTube channel. Created motion graphics, videos, and scripts, as well as developed course curriculum for an optimal user journey through the CPI course. Spearheaded other college-wide initiatives such as: video campaigns, educational initiatives, social media campaigns, and publicly held events. Partnered with stakeholders on executing the course vision while balancing business and UX design needs. Show less

Media Assistant

• Dec 2013 - Jun 2014

Range of duties includes arranging for interviews with professors and students, conducting interviews, shooting, editing and posting completed videos to the College YouTube channel and website.

Associate Producer/Editor, CAS Media

• Sep 2011 - Jan 2013

Producing and editing original short-form video content from conception to finished output, in a wide variety of genres including: informational training videos, safety videos, documentary style promotional videos, etc. Duties consisting of: Writing Scripts, Preparing a set, Shooting both on and off set environments, and editing large interview segments. Producing and editing original short-form video content from conception to finished output, in a wide variety of genres including: informational training videos, safety videos, documentary style promotional videos, etc. Duties consisting of: Writing Scripts, Preparing a set, Shooting both on and off set environments, and editing large interview segments.

Promotions Intern

• Sep 2010 - Dec 2010

Promote events in the community, programs on HOM-TV and CAM-TV. Generate ideas for promotional campaigns, produced short promotional spots and public service announcements. Promote events in the community, programs on HOM-TV and CAM-TV. Generate ideas for promotional campaigns, produced short promotional spots and public service announcements.