Kelly Carnahan

Regional Marketing Manager at Fast Park
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Contact Information
us****@****om
(386) 825-5501
Location
Houston, Texas, United States, US

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Experience

    • United States
    • Travel Arrangements
    • 1 - 100 Employee
    • Regional Marketing Manager
      • Oct 2022 - Present
    • Farming
    • 1 - 100 Employee
    • Sales Manager
      • Oct 2021 - Nov 2022

      *Establish brand presence in a new untapped territory *Educate accounts about a variety of premium products via one-on-one interaction *Evaluate assigned territory constantly to ensure all business opportunities are being maximized *Responsible for developing and maintaining relationships with accounts as well as generate orders and invoices *Execute promotional initiatives to profitably increase consumption within budgeted parameters *Ensure trade marketing resources are secure and used in the most effective and efficient manner possible Show less

    • Media Production
    • 1 - 100 Employee
    • Promotional Model
      • Sep 2007 - Nov 2022

      *Conducted product demonstrations, prospective customer engagement and product promotion for the following companies: Three Olives Vodka, Camel, GEICO, US Bank, Bud Light, Verizon, US Army, Xbox, Dove and Planters *Accountable for executing event-marketing activities, on/off premise events, trade shows local key connects with the target consumer. Interviewed individuals through consumer engagements to collect and record product preferences and feedback using handheld data capture devices *Trained and coached Brand Ambassadors to ensure key messages are being delivered and brand ambassadors are remaining compliant with client. Increased customer engagement by outreaching consumers during activation *Industries: alcoholic beverages, financial intuitions, insurance, baked goods, snack food, military, hair products, computers, cell phones, gaming systems, cleaning supplies, tobacco, baby products and market research Show less

    • United States
    • Tobacco Manufacturing
    • 1 - 100 Employee
    • Brand Ambassador
      • Sep 2012 - Jul 2020

      *Created a total brand experience for tobacco consumers at various on and off premise accounts for Al Capone Premium Cigarillos and Cigars *Educated customers about a variety of exclusive Intercontinental Cigar Corporation products via one-on-one interaction. *Responsible for developing and maintaining relationships with venue owners as well as contract negotiations *Initiated and assisted Regional Marketing Manager by creating and maintaining employee schedules, monthly recaps of events, sampling goals, field budget, and expenses to ensure brand objectives, which lead to a team lead promotion. *Cultivated and sustained positive working relationships with customers and staff members *Submitted detailed, accurate reports for inventory, payroll hours, and material used. Show less

    • Advertising Services
    • 1 - 100 Employee
    • Street Team Promoter
      • Sep 2006 - 2013

      • Wrote and edit correspondence, creative promotional literature, newsletters, direct marketing material, and internet marketing for crowd engagement to promote bands, comedians and movies, including Summerfest, Warped Tour, Mayhem Fest, Daniel Tosh, Three Doors Down and Machine Head • Created in-store and campus displays to leave a memorable first impression, resulting in increased awareness of performers • Submitted detailed, accurate reports for inventory, payroll hours, and material used. • Created a positive, welcoming experience by demonstrating a customer first mindset while educating customers on products, offers, styles and fit, as well as promotions. Show less

    • Brand Ambassador
      • Feb 2010 - Jul 2010

      • Increased brand awareness for six new alcoholic craft beverages • Engaged with shoppers or event attendants and shared the key messages about the clients' and sponsors' products to create a "buzz" to gain attention. • Developed "Recap form" to evaluate & progress each event such as: location, time, bar spend, customer demographics, competitor brands • Account representative responsible for networking and relationship building with both B2B and B2C interactions through trade shows, private viewings and brand ambassador activities • Participated in large scale events as a company spokesperson Show less

Education

  • University of Wisconsin-Milwaukee
    Bachelor of Business Administration - BBA, Marketing
    2005 - 2010
  • University of Wisconsin-Milwaukee - Lubar School of Business
    International Business
  • Florida Atlantic University
    Hospitality and Tourism Managment, Hospitality and Recreation Marketing Operations
    2020 - 2020

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