Kelli Dillon

Demand Gen Program Manager at Iron Horse
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Austin, Texas, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • B2B Luminary
    Eloqua
    May, 2018
    - Nov, 2024

Experience

  • Iron Horse
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Demand Gen Program Manager
      • Nov 2014 - Present

      In this current role, I oversee and ensure seamless execution of worldwide webinar programs for Fortune 500 corporations, while meeting and exceeding set expectations. I streamline day-to-day business operations by steering collaborative efforts with cross-functional teams. I establish and maintain strong relationships with all levels of management and team for a smooth flow of operations.• Improved operational excellence by training and on-boarding external and internal stakeholders on six platforms for webinars - Eloqua, Webcast Elite, Presentation Manager, Virtual Environment Manager, ON24, atEvent.

  • Mason Zimbler
    • Advertising Services
    • 1 - 100 Employee
    • Project Manager and Campaign Designer
      • Apr 2013 - Sep 2014

      Communicated with technical team for troubleshooting errors and maintained all campaign components for clients such as IBM, Juniper, BMC, and First DataProvided guidance on marketing automation tool usage and quality assurance on campaign flow chartsPrepared end-to-end use of Eloqua and Marketo including analyzing campaigns and lead generation programsWorked with the creative department, technical team, and account management team to ensure that all campaign needs were metCompleted email marketing responsibilities that included data segmentation, collections, list segmentation, program integration, testing and deployment, and reporting.• Successfully met all campaign needs through effective coordination with the creative department, technical team, and account management team.• Drove performance improvements by providing effective guidance on marketing automation tool usage and quality assurance on campaign flow charts.

  • NI (National Instruments)
    • United States
    • Electrical Equipment Manufacturing
    • 700 & Above Employee
    • Global Database Marketing Specialist
      • Oct 2010 - Apr 2013

      Developed and implemented strategic database marketing plansProvided events impact for worldwide offices with a focus on high growth regions in Latin AmericaUtilized Eloqua and internal tools for regional marketing automation needs, and various channels to build the global community and become a strategic partnerDesigned, built, and maintained various programs driving event attendance, sales visits, and revenue growthOngoing consultations to worldwide regions for best practices for email marketing and database segmentation to ensure efficiency and effectiveness in their local teams.

    • Database Marketing Specialist
      • Oct 2010 - Apr 2011

      Determined audience criteria and execute emails for seminars and eventsCommunicated all aspects of event and seminar programs to appropriate partners (RC’s, RMC’s and DM Manager)Initiated testing strategies via subject line testing and profiling project to drive results for better audience targetingEvaluated program effectiveness and provide results to all necessary stakeholdersOverall Program Reporting

  • Plan B Promotions
    • Director of Services
      • Dec 2008 - Dec 2012

      Maintained and managed a team of five, high level customer service and satisfaction standards, all while acquiring and fostering major corporate and local accounts. Maintained and managed a team of five, high level customer service and satisfaction standards, all while acquiring and fostering major corporate and local accounts.

  • Newmark Homes
    • United States
    • Construction
    • 100 - 200 Employee
    • Customer Service Manager
      • Sep 2000 - Mar 2007

      Managed the field activities of the warranty and repair process for homeowners; managed and performed periodic inspections; assisted in the turn process while providing 100% customer satisfaction Managed the field activities of the warranty and repair process for homeowners; managed and performed periodic inspections; assisted in the turn process while providing 100% customer satisfaction

  • Additional Experiences
    • Customer Care, Sales, and Marketing
      • Dec 2000 - Apr 2006

      Marketing Consultant, FTL Solar, Austin, TXOutside Sales, Beehive Specialty, Austin, TXSales Consultant, Mercedes Homes, Austin, TXDirector of Marketing, Two Peas In A Pod Catering, Inc., San Diego, CADirector, International Sales, JH Phonics, Los Angeles, CA Producer, “The Hand of a Lifetime”, Los Angeles, CA Marketing Manager & Entertainment Manager, Highlander Entertainment Group, New York, NYProducer’s Assistant, “Daltrey Sings Townshend” (a Pay-Per-View Event), New York, NY

Education

  • St.Edward's University
    Bachelor of Arts - BA, Organizational Communication, General
    -

Community

You need to have a working account to view this content. Click here to join now