Kelli Ewers

Digital Product & Content Specialist at WAVE Electronics
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Contact Information
us****@****om
(386) 825-5501
Location
Houston, Texas, United States, US

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Bio

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Experience

    • United States
    • Computers and Electronics Manufacturing
    • 200 - 300 Employee
    • Digital Product & Content Specialist
      • Apr 2022 - Present

      Houston, Texas, United States

    • United States
    • Health, Wellness & Fitness
    • 1 - 100 Employee
    • Marketing Project Coordinator
      • Jul 2020 - Jul 2022

      -An essential role in launching a brand new e-commerce website on Shopify platform. -Grew new email list organically by 1000% percent in six months and utilized Seguno and Constant Contact to create and schedule email blasts. -Developed & manage a CPAP buy-back process – estimated 150k revenue in 3 months & growing. -Add and managing all products, packages, & online content to e-commerce site. -Working with developer to connect e-commerce site to 3rd party drop ship… Show more -An essential role in launching a brand new e-commerce website on Shopify platform. -Grew new email list organically by 1000% percent in six months and utilized Seguno and Constant Contact to create and schedule email blasts. -Developed & manage a CPAP buy-back process – estimated 150k revenue in 3 months & growing. -Add and managing all products, packages, & online content to e-commerce site. -Working with developer to connect e-commerce site to 3rd party drop ship company. -Developed & implemented processes involving multiple parties for CPAP purchases, returns, price matches, exchanges, buybacks, and sleep studies. -Worked with multiple 3rd parties to ensure projects are done within budget and timeframe. -Basic knowledge of Google Analytics, Ads, and Tag Manager. -Basic knowledge of Facebook Ad Manager. Show less

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Marketing Assistant
      • Jan 2019 - Aug 2020

      Houston, Texas -Assisted the Marketing Brand Manager of Saltgrass Steak House in day-to-day & big picture marketing aspects. -Played an essential role in all time-sensitive menu rollouts across 88 Saltgrass locations. -Coordinate with decision makers and graphic designers to create promotional materials to improve brand recognition and awareness. -Assisted with all marketing needs of 12 store openings in 2019. -Work closely with Brand Manager and Social Media Manager to create content and… Show more -Assisted the Marketing Brand Manager of Saltgrass Steak House in day-to-day & big picture marketing aspects. -Played an essential role in all time-sensitive menu rollouts across 88 Saltgrass locations. -Coordinate with decision makers and graphic designers to create promotional materials to improve brand recognition and awareness. -Assisted with all marketing needs of 12 store openings in 2019. -Work closely with Brand Manager and Social Media Manager to create content and social campaigns. -Manage artwork and messaging for e-blasts sent out to over 100,000 subscribers. -Assist in the process of Newspaper advertising buys as well as managing the creative. -Fill the marketing collateral needs of 88 stores throughout the US. -Maintain an active library with over 500 pieces for all current menu versions and types across all locations. -Utilize WorkForce to manage and track all ongoing projects. Show less

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Marketing Coordinator
      • Aug 2017 - Jan 2019

      Houston, Texas Area - Conceptualize and create collateral materials for the sales team - Increase social media presence and engagement by planning and posting thought-provoking material that aligns with the brand image and voice- for 7 accounts, using Hootsuite - Develop templates including weekly call planning sheets, quarterly business plans, and ride-along evaluations; and ensure that report expectations are met from the 8 account executives - Develop agendas and maintain minutes for the weekly sales… Show more - Conceptualize and create collateral materials for the sales team - Increase social media presence and engagement by planning and posting thought-provoking material that aligns with the brand image and voice- for 7 accounts, using Hootsuite - Develop templates including weekly call planning sheets, quarterly business plans, and ride-along evaluations; and ensure that report expectations are met from the 8 account executives - Develop agendas and maintain minutes for the weekly sales meeting - Coordinate with third party vendors, including website developers and graphic design artists, to align vision with desired brand image - Collect, develop, and organize content to be used as account executive training material for new hires - Created a presentation and script that was presented at the 2018 Consumer Electronics Show (CES) - Create and publish press releases

    • Assistant to the Director of Marketing
      • Aug 2017 - Nov 2017

      Houston, Texas Area

    • United States
    • Restaurants
    • 700 & Above Employee
    • Bartender
      • Jun 2015 - Jan 2017

    • United States
    • Restaurants
    • 1 - 100 Employee
    • Bartender/server/member of store marketing team
      • Jan 2015 - Jan 2017

      Arlington Highlands

    • Admin Assistant
      • 2014 - 2015

Education

  • The University of Texas at Arlington
    Bachelor’s Degree, Marketing
    2012 - 2017

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