Kellen Coleman
Inside Sales Representative at Sagamore Sales & Marketing, Inc.- Claim this Profile
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Bio
Credentials
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CPR
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Experience
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Sagamore Sales & Marketing, Inc.
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United States
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Medical Equipment Manufacturing
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1 - 100 Employee
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Inside Sales Representative
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Feb 2021 - Present
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Baseball America
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United States
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Technology, Information and Media
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1 - 100 Employee
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Account Executive
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Jun 2018 - Jun 2020
-Developed and executed successful multi-media marketing partnerships for industry-leading accounts: MLB Network, Wilson, Demarini, Louisville Slugger, Adidas, Rawlings, Minor League Baseball, Etc. -Set Digital marketing schedule for custom e-mail/social media initiatives and advertorial content. Coordinated the collection of creative assets for ad creative, digital giveaways, client press releases, and video pre-roll. -Organized and implemented on-site activations for premiere industry events at the College Baseball World Series ('18/'19); Baseball America Prospect Pad @ MLB All-Star Weekend ('18/'19); and the American Baseball Coaches Association Annual Convention ('18/'19)-Created custom sales decks, brand strategy plans, and sponsorship opportunities-Drove $200K in Ad-Based revenue across endemic and non-endemic client partnerships.-Generated $40k in ad revenue as lead sales executive for standalone special publications including the 2019/'20 Baseball America Directory. -Facilitated the launch of sister publication Softball America and the Baseball America App. Participated in the complete redesign of Baseball America website and successful roll-out of state-of-the-art video player.
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Marketing/Brand Promotion and Sponsorships Intern
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May 2017 - Sep 2017
-Served as Gosling's primary sponsorship representative in professional sports environments with the Red Sox at Fenway Park and The US Senior Open at Salem Country Club. -Prepared reports and communicated daily with senior management and ownership to assess the success of promotion and sponsorship activities. -Served as Gosling's primary sponsorship representative in professional sports environments with the Red Sox at Fenway Park and The US Senior Open at Salem Country Club. -Prepared reports and communicated daily with senior management and ownership to assess the success of promotion and sponsorship activities.
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Event Staff
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May 2014 - May 2017
-Facilitated specific plans including design and measurement requirements to ensure client goals were met. -Facilitated specific plans including design and measurement requirements to ensure client goals were met.
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Sports Illustrated
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United States
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Book and Periodical Publishing
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300 - 400 Employee
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Marketing Intern
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May 2015 - Aug 2015
-Provided input during market share, advertisement purchasing, and client satisfaction discussions -Analyzed the master clientele files and organized contacts using Salesforce and Media Radar -Organized disbursements of weekly magazines and championship commemorative issues to clients to ensure the purchased advertisement met their positioning guidelines. -Provided input during market share, advertisement purchasing, and client satisfaction discussions -Analyzed the master clientele files and organized contacts using Salesforce and Media Radar -Organized disbursements of weekly magazines and championship commemorative issues to clients to ensure the purchased advertisement met their positioning guidelines.
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Education
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University of Delaware
Bachelor’s Degree, Sports Management and Marketing -
North Kingstown High School