Experience

Parative Scoring Automation Engine

• CEO & Co-Founder

  • Apr 2018 - 5 years 9 months

  Greater Boston Area Parative is a predictive scoring automation engine which unifies customer data to identify hidden customer risk and revenue opportunity. About Parative: Parative is designed to help teams get the most out of their customer data so they can get back to focusing on growth. The way it does that is simple: unify all existing customer data, analyze it to identify key revenue or risk signals, and then automate how teams respond to those signals in the other tools they use. In short… Show more Parative is a predictive scoring automation engine which unifies customer data to identify hidden customer risk and revenue opportunity. About Parative: Parative is designed to help teams get the most out of their customer data so they can get back to focusing on growth. The way it does that is simple: unify all existing customer data, analyze it to identify key revenue or risk signals, and then automate how teams respond to those signals in the other tools they use. In short, predictive scoring for the outcomes teams care about. How It Works: It all starts with unifying customer data. Parative can plug into any existing systems where important customer data is captured. As customer data sources are connected, Parative’s technology immediately starts identifying the same customer across those sources, unifying that data into unified customer records, de-duping any redundant records, and merging any orphaned users into the appropriate accounts. This process happens automatically, works with 99.98% accuracy, and is what unlocks Parative's ability to identify critical signals and score customers for the outcomes teams are trying to drive. Show less



Firecracker

• Entertainment Providers

• Chief Product Officer (Acquired)

  • Jun 2015 - Apr 2018

  Greater Boston Area As head of Firecracker's product team, I'm responsible for leading the design and delivery of FC's adaptive learning and assessment platforms to medical students, as well as their faculty and deans. During my time, the team has launched two new flagship consumer products, resulting in a 60% YoY growth in paying students, who together answer nearly 10 million questions in app each month. With more than a third of first year medical school students now using the platform, my team is focused on… Show more As head of Firecracker's product team, I'm responsible for leading the design and delivery of FC's adaptive learning and assessment platforms to medical students, as well as their faculty and deans. During my time, the team has launched two new flagship consumer products, resulting in a 60% YoY growth in paying students, who together answer nearly 10 million questions in app each month. With more than a third of first year medical school students now using the platform, my team is focused on building a next generation LMS, usable by university faculty and capable of early identification of at-risk students, automatic remediation of their at risk areas, and accurate prediction of their preparedness for real world clinical scenarios. Show less



HubSpot

• United States
• Software Development
• 700 & Above Employee

• Head of Creative & Design (IPO)

  • Feb 2013 - May 2015

  Cambridge, MA