Keith Lam
Senior Software Engineer at Precima, a NielsenIQ Company- Claim this Profile
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Bio
Experience
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Precima, a NielsenIQ Company
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Canada
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Retail
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1 - 100 Employee
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Senior Software Engineer
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Apr 2017 - Present
Toronto, Ontario, Canada
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Senior Business Analyst
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Oct 2013 - Apr 2017
351 King St E, Toronto, Ontario, Canada • M5G 0L6 ● Designed data process workflows ● Engaged with client on POC, data sourcing, data analytics projects ● Translated Business Requirements into Functional Requirements and Technical Requirements ● Designed data models to support front end web/BI applications and for backend data analytics in Redshift and Netezza ● Integrated data models for multiple clients ● Conducted data design reviews to ensure quality of data objects and processes ● Managed user access to database… Show more ● Designed data process workflows ● Engaged with client on POC, data sourcing, data analytics projects ● Translated Business Requirements into Functional Requirements and Technical Requirements ● Designed data models to support front end web/BI applications and for backend data analytics in Redshift and Netezza ● Integrated data models for multiple clients ● Conducted data design reviews to ensure quality of data objects and processes ● Managed user access to database environment ● Actively engaged and consulted on an Agile product team ● Completed Business Analysis Certificate from University of Toronto, Continuing Education ● Technology: AWS, Redshift, Netezza, SQL, Shell, Linux, Bitbucket, Bamboo, Jira, Visio
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Business Analyst
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Aug 2011 - Sep 2013
438 University Ave, Toronto, Ontario, Canada ● Developed ETL processes to integrate raw client data into data warehousing environment in Netezza ● Automated the creation of reporting tables for Qlikview from transactional data for major grocery and retail clients ● Developed data analytics (including audience selection, offer assignment, production/supply chain files, and reporting tables) to support the execution of 1-to-1 marketing campaigns ● Engaged in data modeling designs ● Created ERDs in Visio ● Awarded with the… Show more ● Developed ETL processes to integrate raw client data into data warehousing environment in Netezza ● Automated the creation of reporting tables for Qlikview from transactional data for major grocery and retail clients ● Developed data analytics (including audience selection, offer assignment, production/supply chain files, and reporting tables) to support the execution of 1-to-1 marketing campaigns ● Engaged in data modeling designs ● Created ERDs in Visio ● Awarded with the President's Circle Award in the Innovation Category (Dec 2012) ● Completed the TDWI Data Modeling course (June 2013) ● Technology: Netezza, Qlikview, SQL, SAS, Shell, Unix, AQT, Excel, Visio
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LoyaltyOne
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Canada
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Advertising Services
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500 - 600 Employee
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Precima - Analyst (Co-op)
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May 2010 - Aug 2010
438 University Ave, Toronto, Ontario, Canada ● Developed knowledge in data warehousing structures and practices ● Developed knowledge in retail industry and customer-centric analytics ● Supported the production of reporting data tables ● Assisted with adhoc data analysis
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IDC Canada
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Canada
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Market Research
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1 - 100 Employee
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Associate Analyst (Co-op)
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Sep 2009 - Dec 2009
Toronto, Ontario, Canada ● Developed data visualizations using E-tabs, MS PowerPoint, and Excel ● Programmed in VBA to create Excel and PowerPoint macro for automating routine tasks ● Validated skip patterns and assisted in web implementations of surveys
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Statistics Canada
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Canada
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Government Administration
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700 & Above Employee
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Junior Statistician (Co-op)
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Jan 2009 - Apr 2009
Ottawa, Ontario, Canada ● Analyzed and manipulated census level datasets in SAS ● Produced written reports and presented results to senior methodologists ● Received training in SAS
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Math Tutor (Co-op)
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Jan 2008 - Apr 2008
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Education
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University of Waterloo
BMath, Statistics/Economics