Keith Lam

Senior Software Engineer at Precima, a NielsenIQ Company
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Contact Information
us****@****om
(386) 825-5501
Location
Toronto, Ontario, Canada, CA

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Experience

    • Canada
    • Retail
    • 1 - 100 Employee
    • Senior Software Engineer
      • Apr 2017 - Present

      Toronto, Ontario, Canada

    • Senior Business Analyst
      • Oct 2013 - Apr 2017

      351 King St E, Toronto, Ontario, Canada • M5G 0L6 ● Designed data process workflows ● Engaged with client on POC, data sourcing, data analytics projects ● Translated Business Requirements into Functional Requirements and Technical Requirements ● Designed data models to support front end web/BI applications and for backend data analytics in Redshift and Netezza ● Integrated data models for multiple clients ● Conducted data design reviews to ensure quality of data objects and processes ● Managed user access to database… Show more ● Designed data process workflows ● Engaged with client on POC, data sourcing, data analytics projects ● Translated Business Requirements into Functional Requirements and Technical Requirements ● Designed data models to support front end web/BI applications and for backend data analytics in Redshift and Netezza ● Integrated data models for multiple clients ● Conducted data design reviews to ensure quality of data objects and processes ● Managed user access to database environment ● Actively engaged and consulted on an Agile product team ● Completed Business Analysis Certificate from University of Toronto, Continuing Education ● Technology: AWS, Redshift, Netezza, SQL, Shell, Linux, Bitbucket, Bamboo, Jira, Visio

    • Business Analyst
      • Aug 2011 - Sep 2013

      438 University Ave, Toronto, Ontario, Canada ● Developed ETL processes to integrate raw client data into data warehousing environment in Netezza ● Automated the creation of reporting tables for Qlikview from transactional data for major grocery and retail clients ● Developed data analytics (including audience selection, offer assignment, production/supply chain files, and reporting tables) to support the execution of 1-to-1 marketing campaigns ● Engaged in data modeling designs ● Created ERDs in Visio ● Awarded with the… Show more ● Developed ETL processes to integrate raw client data into data warehousing environment in Netezza ● Automated the creation of reporting tables for Qlikview from transactional data for major grocery and retail clients ● Developed data analytics (including audience selection, offer assignment, production/supply chain files, and reporting tables) to support the execution of 1-to-1 marketing campaigns ● Engaged in data modeling designs ● Created ERDs in Visio ● Awarded with the President's Circle Award in the Innovation Category (Dec 2012) ● Completed the TDWI Data Modeling course (June 2013) ● Technology: Netezza, Qlikview, SQL, SAS, Shell, Unix, AQT, Excel, Visio

    • Canada
    • Advertising Services
    • 500 - 600 Employee
    • Precima - Analyst (Co-op)
      • May 2010 - Aug 2010

      438 University Ave, Toronto, Ontario, Canada ● Developed knowledge in data warehousing structures and practices ● Developed knowledge in retail industry and customer-centric analytics ● Supported the production of reporting data tables ● Assisted with adhoc data analysis

    • Canada
    • Market Research
    • 1 - 100 Employee
    • Associate Analyst (Co-op)
      • Sep 2009 - Dec 2009

      Toronto, Ontario, Canada ● Developed data visualizations using E-tabs, MS PowerPoint, and Excel ● Programmed in VBA to create Excel and PowerPoint macro for automating routine tasks ● Validated skip patterns and assisted in web implementations of surveys

    • Canada
    • Government Administration
    • 700 & Above Employee
    • Junior Statistician (Co-op)
      • Jan 2009 - Apr 2009

      Ottawa, Ontario, Canada ● Analyzed and manipulated census level datasets in SAS ● Produced written reports and presented results to senior methodologists ● Received training in SAS

    • Math Tutor (Co-op)
      • Jan 2008 - Apr 2008

Education

  • University of Waterloo
    BMath, Statistics/Economics
    2006 - 2011

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