Keith Boutwell

Vice President of SMB Growth & Marketing Strategy: Catalyzing Business Evolution in the Digital Era at Triangle Direct Media
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us****@****om
(386) 825-5501

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Vice President of SMB Growth & Marketing Strategy: Catalyzing Business Evolution in the Digital Era
      • Jan 2006 - Present

      Cary, North Carolina Triangle Direct Media (TDM) is a full-service digital agency dedicated to helping eCommerce businesses achieve their revenue growth goals. Our team of experts leverages their extensive knowledge and experience in technical search engine optimization (SEO), search engine marketing (SEM), consulting, social media marketing, content creation, and branding to deliver customized solutions that meet the unique needs of each of our clients. At TDM, we believe in taking a holistic approach to… Show more Triangle Direct Media (TDM) is a full-service digital agency dedicated to helping eCommerce businesses achieve their revenue growth goals. Our team of experts leverages their extensive knowledge and experience in technical search engine optimization (SEO), search engine marketing (SEM), consulting, social media marketing, content creation, and branding to deliver customized solutions that meet the unique needs of each of our clients. At TDM, we believe in taking a holistic approach to digital marketing. Our focus is on delivering measurable results that help our clients achieve their business objectives and reach their full potential. Whether you're looking to increase online visibility, drive website traffic, or build your brand, our team has the expertise and experience to help you succeed. Our goal is to provide a seamless and results-driven digital marketing experience for our clients. We work closely with each of our clients to understand their business needs and develop customized solutions that deliver real results. With TDM on your side, you can be confident that your digital marketing efforts are in good hands. If you're ready to take your eCommerce business to the next level, contact us today to learn more about how we can help you achieve your revenue growth goals through comprehensive and effective digital marketing solutions. Show less

    • Head Varsity Football Coach
      • Jul 2013 - Jul 2022

      raleigh-durham, north carolina area As the Head Coach for the Grace Varsity Football team in Raleigh, NC, I have had the privilege of leading a talented and dedicated group of young athletes to achieve great success on and off the field. In 2019, we were proud to bring home the NCISAA State Championship title, a testament to the hard work and commitment of our players, staff, and community. Building this successful program from the ground up was no small feat, but with a clear vision and the support of so many people, we… Show more As the Head Coach for the Grace Varsity Football team in Raleigh, NC, I have had the privilege of leading a talented and dedicated group of young athletes to achieve great success on and off the field. In 2019, we were proud to bring home the NCISAA State Championship title, a testament to the hard work and commitment of our players, staff, and community. Building this successful program from the ground up was no small feat, but with a clear vision and the support of so many people, we were able to bring our collective dreams to life. It was truly a team effort and I am grateful to have played a role in shaping the future of these young athletes. Show less

    • Member Board Of Directors/Marketing Advisor
      • Jan 2014 - Jun 2019

      apex, north carolina I am proud to be part of the board of a brand new 10 court sand volleyball facility in Apex, NC, offering top-notch tournament play for both Juniors and Adults across Central and Eastern North Carolina. At SSV, we are dedicated to helping players of all levels improve their skills, offering clinics, private lessons, and club sand volleyball programs for Juniors looking to take their game to the next level. In addition to traditional 2 on 2 play, we also offer exciting adult leagues for 4… Show more I am proud to be part of the board of a brand new 10 court sand volleyball facility in Apex, NC, offering top-notch tournament play for both Juniors and Adults across Central and Eastern North Carolina. At SSV, we are dedicated to helping players of all levels improve their skills, offering clinics, private lessons, and club sand volleyball programs for Juniors looking to take their game to the next level. In addition to traditional 2 on 2 play, we also offer exciting adult leagues for 4 on 4 and 6 on 6 play. As a board member, I am thrilled to bring my expertise in marketing to help drive the growth and success of this dynamic club. With the sand volleyball sport in a growth phase and SSV located in an excellent location, this is an exciting opportunity for volleyball enthusiasts to take their game to the next level and be a part of a thriving community. Show less

    • Senior Sales Executive
      • Nov 2003 - Dec 2005

      At Websourced (Keyword Ranking), the largest SEO company in the world at the time, I was a digital marketing, SEO, and PPC salesperson, selling services to online retailers worldwide and breaking company sales records by consistently exceeding targets as the top salesperson for two consecutive years. I demonstrated my expertise in the field and ability to drive growth for the company. Attended digital marketing trade shows to stay current on industry trends and developments.

    • Director Outside Sales
      • Oct 2001 - Oct 2003

      As the Director of Outside Sales for the Southeast region, I was responsible for driving growth and fostering strong relationships with small and medium-sized businesses at PC Connection, a world-renowned VAR. My primary focus was to expand and retain our client base in the Southeast, working closely with the inside sales team to identify new opportunities for growth. This entailed participating in industry trade shows and conducting face-to-face meetings with companies to deepen our… Show more As the Director of Outside Sales for the Southeast region, I was responsible for driving growth and fostering strong relationships with small and medium-sized businesses at PC Connection, a world-renowned VAR. My primary focus was to expand and retain our client base in the Southeast, working closely with the inside sales team to identify new opportunities for growth. This entailed participating in industry trade shows and conducting face-to-face meetings with companies to deepen our partnerships and drive sales. Show less

    • Computer Hardware Manufacturing
    • 1 - 100 Employee
    • Inside Sales Manager
      • Nov 1999 - Sep 2001

      Cary, North Carolina, United States As an Inside Sales Manager at Merisel, a leading computer distributor, I was responsible for overseeing and mentoring a team of 5 inside sales representatives. My key responsibilities included setting monthly sales goals and working with my team to develop and implement strategies to achieve those targets. I played a critical role in fostering a high-performance culture and ensuring that my team had the resources and support they needed to succeed. I leveraged my expertise in sales and… Show more As an Inside Sales Manager at Merisel, a leading computer distributor, I was responsible for overseeing and mentoring a team of 5 inside sales representatives. My key responsibilities included setting monthly sales goals and working with my team to develop and implement strategies to achieve those targets. I played a critical role in fostering a high-performance culture and ensuring that my team had the resources and support they needed to succeed. I leveraged my expertise in sales and my deep understanding of the computer industry to drive results and create value for our customers. By building strong relationships with both my team and our clients, I was able to create a positive work environment and drive revenue growth for the company. As an effective communicator and leader, I was able to inspire and motivate my team to consistently exceed their sales targets and contribute to the overall success of Merisel.

    • Business Development/Account Manager
      • Jan 1998 - Oct 1999

      Cary, North Carolina, United States As a Business Development and Account Executive at Merisel, a leading computer distributor, I was responsible for driving growth and success for the company. I began my journey at Merisel in a business development role, where I was tasked with growing accounts that were not spending much at the time. Through my hard work, dedication, and understanding of the computer industry, I was able to build strong relationships with these clients and significantly increase their spending with the… Show more As a Business Development and Account Executive at Merisel, a leading computer distributor, I was responsible for driving growth and success for the company. I began my journey at Merisel in a business development role, where I was tasked with growing accounts that were not spending much at the time. Through my hard work, dedication, and understanding of the computer industry, I was able to build strong relationships with these clients and significantly increase their spending with the company. My success in business development led to my promotion to Account Executive, where I was responsible for working with a specific set of accounts in the central US territory. In this role, I leveraged my expertise in sales and my deep understanding of the industry to grow these accounts and drive revenue for the company. I was able to create value for our clients by understanding their needs and offering tailored solutions to meet their specific requirements. My ability to build strong relationships, communicate effectively, and drive results led to my success as an Account Executive at Merisel.

Education

  • Salem State University
    Business Administration and Management, General
    1992 - 1996

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