Keisha-Maria Cools-Lartigue

Head Of Product Management at YELLO MEDIA GROUP
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Contact Information
us****@****om
(386) 825-5501
Location
JM

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5.0

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John Matthew Sinclair

I rarely come across real talents who stand out like Keisha-Maria. I had the pleasure of working with Keisha for 2 years at Yello Media Group. Keisha’s ability to handle multiple projects and maintain a high level quality was like none I’ve seen before. No matter how difficult or demanding a task, Keisha made sure everyone left with a smile.

Antonette Lopez-Jackson

I feel extremely lucky to have reported to Keisha-Maria and worked alongside her for the last 5 years. She is simply an awesome person and a great great great manager. Keisha-Maria is teacher/trainer and somehow gets excited when she has the chance to help, advise or train someone on something she has experience with. I found that I learnt a lot from just observing her interactions with people right across the organisation. She is also the type of manager to allow you to execute the task given and not micro-manage. She is a consummate product manager and project manager. She has over the years re-designed and launched products while still managing to stay abreast with her day to day deliverables. Even though I am not on her team now I still refer to her for advise on making moves in my own professional life and hope she will continue to grow and learn professionally. All the best Keisha!

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Credentials

  • Certified Product Manager
    AIPMM The Association of International Product Marketing and Management
    May, 2017
    - Nov, 2024
  • Certified Product Marketing Manager
    AIPMM The Association of International Product Marketing and Management
    May, 2017
    - Nov, 2024
  • Optimal Product Management and Product Marketing
    280 Group
    Apr, 2017
    - Nov, 2024
  • Membership
    AIPMM The Association of International Product Marketing and Management
    Apr, 2017
    - Nov, 2024

Experience

    • Cayman Islands
    • Advertising Services
    • 100 - 200 Employee
    • Head Of Product Management
      • Feb 2020 - Present

    • Regional Product Manager
      • Mar 2015 - Feb 2020

    • Cayman Islands
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Assistant Product Marketing Manager
      • Aug 2014 - Feb 2015

    • CRM Administrator, Customer Service & Billing Supervisor
      • Jan 2008 - Jul 2014

      Continuous liaisons with sales force, Senior IT personnel and international developersto develop upgrades to the CRM (Customer Relationship Management) & Salesman system that significantly improved efficiency and end user satisfaction.• Troubleshoot users issues and work with multiply departments to have query resolved• Responsible for coordinating and conducting CRM training for local and regional salesforce, senior management and support staff (over 10 Caribbean territories).• Directly manage lead generation and assignment of leads and renewal contracts.• Coordinating the activities of the Publishing unit (team of 8): auditing of over 12,000contracts, manage yearly billing to LIME, billing adjustments and electronic and manual filing.• Resolving account and advertising discrepancies and customer queries by liaising withadvertisers, advertising consultants and LIME.• Managing the completion of monthly and annual Customer Service, Sales, Finance andPublishing reports. Show less

  • Shirlhome Chemicals Ltd
    • Shirlhome Chemicals Ltd
    • Marketing Administrator
      • Jun 2006 - Mar 2007

      Researching product acceptance and devising marketing strategies to address shortfall Calculating monthly sales & collection reports Training new employees and conducting company and product orientations Planning and implementing the activities of the Marketing Division including advertising & promotion, seminars and training Applying sales quotas and assigning geographical territories to Marketing Representatives. Monitoring customer base of over 1000 clients to ensure integrity of accounts. Establishing a customer portfolio to ensure proper accounts management Show less

Education

  • University of the West Indies Mona
    Sociology of Deveopment, Sociology, Development Research
    2005 - 2010
  • University of West Indies
    Sociology minor HRD & Criminology, BSc. Sociology, Research, HR
    2002 - 2005

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