Keegan Bast
VP, Sales and Marketing at Distributor Wire & Cable- Claim this Profile
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Experience
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Distributor Wire & Cable
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United States
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Wholesale
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1 - 100 Employee
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VP, Sales and Marketing
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Jan 2021 - Present
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Sales Director
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Oct 2014 - Present
-Establish monthly and annual sales objectives-Develop, manage and communicate the sales strategy and budget-Develop market and target customer strategies-Design and administer sales compensation structure-Manage customer conflicts to preserve relationship-Maximize new business development opportunities-Responsible for the efficient allocation of technology, support and training resources impacting the sales department-Complete and communicate reports essential for sales organization effectiveness-Collaborate with departments on shared projects-Build and maintain strong, long lasting customer relationships-Represent DWC at conferences and networking events-Manage recruitment, hiring, onboarding, training and retention of sales team members-Motivate and lead a high performing team-Provide direction and coaching to develop the sales team-Provide direction and leadership-Promote company culture through effective leadership-Effectively coordinate and delegate desired outcomes-Effectively communicate with internal and external entities working diligently to resolve issues-Operate with a high level of urgency and maximize productivity and profitability Show less
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Sales Manager
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Jun 2013 - Oct 2014
-Coach and train sales personnel-Brand development-Increase speed and service levels-Sales strategy development -Negotiate pricing-Resolve customer disputes-Increase margins, order quantity and gross profit -Develop outgoing call techniques
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Account Manager
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May 2011 - Jun 2013
-Consistently exceeded sales orders and gross profit quotas-Developed new accounts in untapped markets-Developed and grew existing accounts-Trained new inside sales personnel-Consistently landed large orders through strong relationships
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Marketing and Sales Intern
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May 2010 - Aug 2010
-Helped roll out marketing program -Trained for inside sales position -Developed customer quotes and processed orders -Assisted in accounting department overflow -Helped roll out marketing program -Trained for inside sales position -Developed customer quotes and processed orders -Assisted in accounting department overflow
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Education
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Regis University
Bachelor of Science (B.S.), Marketing and Finance (double major)