Senior Brand Executive

• Sep 2022 - Present

Senior Business Development Executive

• Oct 2021 - Aug 2022

I consult WeBrand’s clients on marketing and advertising matters and propose creative solution. My job as Senior Business Development Executive includes: • Handle diverse portfolio of brands, projects and pitches. • Research brands, its competitors and its prospects to come up with a creative brief. • Manage projects timeline and ensure deliverables quality exceeds client’s expectation. • Manage and maintain good working relationship with clients. • Generate sales leads and follow up on the enquiries made or established connections. • Ascertain potential clients’ problems and propose effective communication strategy.

Client Relationship Assistant Manager

• Jun 2017 - Sep 2021

I promote iTalent’s cloud based digital HR system and its additional features to SME businesses. My other responsibilities include: • Manage and maintain good working relationship with clients • Ease onboarding process by conducting system training for client’s organization • Attend to problems encountered by clients and guide them to a proper solution • Brainstorm marketing ideas to generate interest from potential clients • Generate sales leads and follow up on the interested leads • Ascertain clients’ requirements and propose a better, functional and suitable solution • Prepare technical write up to update clients on system’s latest changes

Business Development Executive

• Jul 2013 - Dec 2016

I manage a media space that is built in a wi-fi system. The system is deployed nationwide at partners' sites. Partners are some of Malaysia largest F&B businesses (CoffeeBean, Nandos, BaskinRobbin, etc). My responsibilities include: • Propose and implement marketing ideas to increase traffic • Negotiate partnership deal with businesses to increase system’s capability • Pitch the system to advertisers • Oversee and assist with system’s deployment • Acquire sponsorship to boost users’ engagement • Nurture and maintain good working relationship with partners

Marketing Executive

• Oct 2009 - Apr 2013

I am responsible for various lines of products’ marketing strategies and its art direction. My responsibilities includes: • Setting direction for product branding and its implementation. • Copywrite and design marketing material such as brochure, flyer, poster and booth display. • Coming up with company’s website content and moderate its information. • Work with vendors to implement marketing campaigns. I am responsible for various lines of products’ marketing strategies and its art direction. My responsibilities includes: • Setting direction for product branding and its implementation. • Copywrite and design marketing material such as brochure, flyer, poster and booth display. • Coming up with company’s website content and moderate its information. • Work with vendors to implement marketing campaigns.