Kayla Harper, CHSP, CTA

Senior Group Sales Manager at Marriott Louisville East
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Contact Information
us****@****om
(386) 825-5501
Location
Louisville, Kentucky, United States, US

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Laura Harper

Kayla is a very talented young woman that would be an asset to any business that desires excellence, team work, innovation, loyalty, superb customer satisfaction, and growth. She is very personable and professional, also very industrious. She would well represent a company in any given transaction. Her smile lights up a room! Kayla's high moral standards allow her to be fair and honest, a trait that keeps businesses above the rest.

Jessica Colliersmith

Kayla was the heart of my advertising team for almost 3 years. Our team would not have excelled without her strict dedication and attention to detail. Kayla would be an exceptional asset to any team and I would be only too happy to work with her again in the future.

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Credentials

  • Certified Tourism Ambassador (CTA)
    Certified Tourism Ambassador™ (CTA) Program
    Jun, 2017
    - Nov, 2024
  • Certified Hospitality Sales Professional (CHSP)
    American Hotel & Lodging Educational Institute
    Sep, 2016
    - Nov, 2024
  • Certified Guest Services Professional (CGSP)
    American Hotel & Lodging Educational Institute
    Sep, 2015
    - Nov, 2024

Experience

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Senior Group Sales Manager
      • Apr 2022 - Present

      Marriott Louisville East is one of seven hotels in the Louisville area, and the only East end property, awarded with the AAA Four Diamond rating. Marriott East has earned this designation consecutively from 2012-2022 along with being named as Marriott Hotel of the Year in 2015 & 2017 for our region! As a Senior Group Sales Manager for the property, I am responsible for new business development and account management in a variety of markets. By taking ownership of processes and projects, I am working to support our team and be their biggest supporter so we can all be successful.

    • United States
    • Information Technology & Services
    • 100 - 200 Employee
    • Partnership Development Specialist
      • Dec 2020 - Feb 2022

      Develop & build relationships with superintendents, administrators, tech directors and school leaders to determine IT needs, professional development goals for staff and data analytics for student engagement. Work with vendors to secure pricing for customers and create quotes to send. Maintain communication with clients to move them through the sales cycle and reassess needs as they may change. Google for Education partner dedicated to creating awesome learning experiences. Develop & build relationships with superintendents, administrators, tech directors and school leaders to determine IT needs, professional development goals for staff and data analytics for student engagement. Work with vendors to secure pricing for customers and create quotes to send. Maintain communication with clients to move them through the sales cycle and reassess needs as they may change. Google for Education partner dedicated to creating awesome learning experiences.

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Executive Meeting Manager
      • Jan 2020 - Mar 2020

      Responsible for selling portfolio of hotels for AJS Hotels which include the Galt House Hotel, Embassy Suites Downtown Louisville, and Crowne Plaza Louisville Airport. Position eliminated at the height of Covid-19. Responsible for selling portfolio of hotels for AJS Hotels which include the Galt House Hotel, Embassy Suites Downtown Louisville, and Crowne Plaza Louisville Airport. Position eliminated at the height of Covid-19.

    • United States
    • Hospitality
    • 100 - 200 Employee
    • Sales Manager
      • Jan 2017 - Jan 2020

      As a Sales Manager, my main responsibility is to book group business across assigned market segments through relationship building. I have achieved experience in a variety of market segments including corporate, association, government, SMERF, and tour & travel. Groups range in a variety of sizes and needs from as small to ten to as large as a couple hundred. I've gained knowledge in understanding the various and unique needs of a broad spectrum of clients some of which include senior motorcoach groups, professional performing arts groups and very high-end VIPs and celebrities in cases such as the Kentucky Derby. Through site inspections, client entertainment, networking events and much more, these opportunities allow me to connect with people and start a relationship to earn business.Acquired skills & efficiencies:-Lead generation & prospecting-Contract negotiation-Account management-Industry knowledge & trends-Event planning & scheduling

    • Tour & Travel Sales Coordinator
      • Jul 2014 - Dec 2016

      Within the sales department I supported on the tourism team to secure bookings; specifically the motorcoach market. I promoted the hotel and sold packages for travel groups; primarily Christmas at the Galt House Hotel featuring KaLightoscope. I coordinated all aspects of a booking from beginning to end and worked with the Louisville CVB and other local partners/attractions to complete a booking and make the guest's experience memorable and unique. Previous projects included the Centennial Festival of Riverboats/Belle's Big Birthday Bash (Oct. 14-19, 2014), Christmas at the Galt House Hotel (2014, 2015, 2016), Thunder Over Louisville (2015, 2016), and American Bus Association Marketplace (2016).

    • Marketing Coordinator
      • May 2013 - Aug 2013

      Complex care dental office offering general dentistry in addition to implants, IV sedation, and cosmetic dentistry. As the Marketing Coordinator, I oversaw all marketing efforts and worked with outside vendors to place all advertising campaigns. Thoroughly tracked all marketing campaigns and calculated ROI,managed social media reviews via Yext.com account and worked with digital partner to optimize online marketing. Complex care dental office offering general dentistry in addition to implants, IV sedation, and cosmetic dentistry. As the Marketing Coordinator, I oversaw all marketing efforts and worked with outside vendors to place all advertising campaigns. Thoroughly tracked all marketing campaigns and calculated ROI,managed social media reviews via Yext.com account and worked with digital partner to optimize online marketing.

    • United States
    • Newspaper Publishing
    • 100 - 200 Employee
    • Advertising Account Manager
      • Nov 2012 - May 2013

      Maintained and grew current active accounts through relationship building. “Target Marketer” - I helped customers define their target market and determine the best ways to reach them. Sold print and digital ad campaigns, Her Scene Magazine, DMS products, Deal Chicken, etc. Assisted customers in entire sales cycle; from inception to follow through. Marketing and advertising professional with experience in planning, selling, coordinating and executing campaigns. Focus on asking the right questions, providing the right solutions and driving results through integrative advertising campaigns by incorporating traditional media such as print in conjunction with nontraditional media such as lead generation through PPC, SEO and other digital marketing solutions. Experience in social media marketing, integrative marketing campaigns, and brand development and management.

    • Advertising Account Coordinator
      • Jul 2010 - Nov 2012

      Coordinate ad campaigns with all parties involved – internal and external. Help customers develop artwork and copy for an effective campaign. Production oriented working mostly "behind the scenes": ad order entry, copy change, account set-up, customer follow through, create/revise/send customer proofs, follow tight deadlines, etc.

    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • PR/Communications Intern
      • Jan 2010 - May 2010

      I worked with the Director of Communications to assist in marketing/branding efforts for the museum reopening in April 2010 after being closed and completely renovated after a major flood. I was responsible for creating, updating, and maintaining media contact lists in Microsoft Excel. I worked several large events and saw that patrons were satisfied in every way. I helped brainstorm marketing campaigns and advertisements that accurately fulfilled the vision and mission of the museum. I also worked several press conferences featuring celebrities such as Larry Birkhead, Diane Lane, and Penny Chenery. Additionally, I created and maintained the Facebook page for The Kentucky Derby Museum Gala.

Education

  • University of Louisville
    Bachelor of Science in Business Administration (BSBA), Marketing, Management
    2006 - 2010

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