Experience

Lat Purser & Associates, Inc.

• United States
• Leasing Non-residential Real Estate
• 1 - 100 Employee

• Creative Director

  • Nov 2017 - Present

  Manage design and production of all creative deliverables for new construction and acquisition projects. Ensure all creative projects and deliverables embody brand standards. Oversee all marketing efforts for MyNiche Apartments HQ and individual properties.Launched and carried out a complete rebrand for MyNiche for an updated design, voice, and vision that resonates with consumers and employees; Spearheaded internal culture shift along with the rebrand. Collaborate with LPA executive team to identify business objectives and ensure they are executed and delivered upon.Curated the MyNiche creative support team; Lead on an ongoing basis (copywriters, designers, developers, and other vendors).Executed the rollout of a company-wide (50+ employee) team-communication platform to inspire team collaboration and support— created the governance/standards and training.Art direction for the brand launch of individual properties, including The Anderson, The Bowery, Riverside Flats, Anker Haus, The Springs, Preston Ridge, The Matadora. Created individualized brand guidelines for 20+ properties, each capturing that property’s story and voice; Packaged those guidelines to ensure ease of implementation for property managers Oversee the creative workflow for MyNiche portfolio, including ideation and execution of all marketing campaigns, and execution of the companies vision: We fundamentally believe that everyone deserves to be proud of where they live



Charlotte Agenda

• Contributor

  • Mar 2019 - Dec 2019



helpmeandie

• United States
• Business Consulting and Services

• Freelance Marketing & Operations Consultant

  • May 2016 - Nov 2017

  I hoste/facilitated business development sessions. Contracted by companies to develop, analyze, and execute marketing and operation strategies—on a project basis. Description: We offer quick, Business-Therapy sessions to companies and professionals that are feeling stuck. For entrepreneurs, freelancers, creatives and anyone else looking to work through any and all business anxieties.Whether you need help crafting your first business plan or pricing out your services, tackling self-promotion fears or troubles with a business partner—whatever you’re facing, our sessions are designed to help you arrive at a solution and gain the confidence to move forward.



Hygge Coworking

• United States
• Real Estate
• 1 - 100 Employee

• Co-Founder

  • Sep 2015 - Jun 2016

  Conceived Hygge’s branding identity. Helped set and execute the vision that has allowed Hygge to grow into its fifth location.Managed 100+ memberships and community relationships during my time there.Developed and maintained corporate relationships to sponsor the space and offset start-up cost.Drove community partnerships and engagement with businesses throughout the city.



Ready at 7

• United States
• Advertising Services

• Partner & Project Manager

  • Sep 2014 - May 2016

  Led marketing team; Managed clients, projects, vendors and business developmentManaged over $300,000/mo. in SEM accounts. Oversaw on-boarding, creative strategy, providing updates to the client and led and managed my internal team.



Straight North

• United States
• Advertising Services
• 1 - 100 Employee

• Content Marketing Specialist

  • May 2013 - Sep 2014



Enactus

• United States
• Non-profit Organizations
• 700 & Above Employee

• Vice President - Winthrop University

  • Jan 2012 - May 2013



Winthrop University

• United States
• Higher Education
• 700 & Above Employee

• Research Assistant

  • 2012 - Jan 2013

  1.) How to Build a Research Teamof Undergraduate Students for Graduate Student Research: Guidelines for GraduateStudents and Newly Hired Faculty(September 2011-December 2011)2.)The Maternal Racial Socialization of Young Children(Present)



STEALTH COMPONENTS

• United States
• Semiconductor Manufacturing
• 1 - 100 Employee

• Marketing Intern

  • Jan 2012 - May 2012



W. L. Gore & Associates

• United States
• Medical Device
• 700 & Above Employee

• Summer Hire: Social Media Analyst

  • May 2011 - Aug 2011



Gore

• Events Services

• Manufacturing Associate

  • Jan 2008 - Aug 2010