Katy Link

Director Of Marketing And Business Development at Fletcher, Farley, Shipman & Salinas LLP
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Contact Information
us****@****om
(386) 825-5501
Location
Dallas, Texas, United States, US

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Mindee (Mills) Haas

I've had a professional relationship with Katy for a number of years and finally one of our first deals closed. She's great to work with, goes above and beyond to make things happen. I'd highly recommend working with Katy!

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Experience

    • United States
    • Law Practice
    • 1 - 100 Employee
    • Director Of Marketing And Business Development
      • Mar 2022 - Present

      Responsible for the firm's marketing program - budgeting, idea generation, supervision of the marketing staff Develop individual and practice area marketing plans, create new business proposals and RFP responses Oversee development of organizational communications and promotional materials, media relations, client service analysis and prospect development Responsible for preparation and distribution of internal and external communications - client newsletters, print and digital collateral material, and materials for business meetings and seminars Plan and execute annual firm seminars and continuing education events Conduct client and industry research in order to grow business development efforts for the firm Develop and maintain website and social media communication Show less

    • Marketing Director
      • Mar 2003 - Present

    • United States
    • Construction
    • 1 - 100 Employee
    • Director of Business Development & Strategic Partnerships
      • Jun 2021 - Mar 2022

      Managed, developed and coached the Texas sales team to meet and exceed performance objectives Collaborated with the COO and served as a pivotal member of the management team Trained team to enhance core outside business development operational functions Built and maintained personal relationships with key partners, executing strategies that grew referral volume with new and existing partners Managed social media platforms, website, and online advertising efforts Managed, developed and coached the Texas sales team to meet and exceed performance objectives Collaborated with the COO and served as a pivotal member of the management team Trained team to enhance core outside business development operational functions Built and maintained personal relationships with key partners, executing strategies that grew referral volume with new and existing partners Managed social media platforms, website, and online advertising efforts

    • United States
    • Architecture and Planning
    • 1 - 100 Employee
    • Director of Business Development
      • Feb 2020 - Jun 2021

      Served as a partner to the company owner and lead architect in all aspects of running the firm and growing the business Worked to build strategic partnerships and relationships with key referral partners Managed employees in internal and external marketing efforts via team meetings and coaching Developed website, social media and quarterly campaign marketing efforts Researched prospective architectural projects and created proposals to win business Served as a partner to the company owner and lead architect in all aspects of running the firm and growing the business Worked to build strategic partnerships and relationships with key referral partners Managed employees in internal and external marketing efforts via team meetings and coaching Developed website, social media and quarterly campaign marketing efforts Researched prospective architectural projects and created proposals to win business

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Co-Founder
      • May 2017 - Feb 2020

      Co-Founder of Public Affairs firm focused on Issue Advocacy and Brand Engagement Developed and maintained client relationships Ran social media campaign strategy and marketing efforts for clients and company Provided re-branding services, interviews, strategy and development workshops Co-Founder of Public Affairs firm focused on Issue Advocacy and Brand Engagement Developed and maintained client relationships Ran social media campaign strategy and marketing efforts for clients and company Provided re-branding services, interviews, strategy and development workshops

    • United States
    • Financial Services
    • 700 & Above Employee
    • Business Development & Marketing Specialist
      • Apr 2016 - Oct 2017

      Developed relationships with business partners and referral channels Created and ran strategic marketing plan, social media campaigns and event planning Developed relationships with business partners and referral channels Created and ran strategic marketing plan, social media campaigns and event planning

    • Chief Operating Officer
      • Jan 2010 - Jan 2015

      Provider of internal operations management and marketing efforts for the corporate office and their independent retail pharmacies all over North Texas Provider of internal operations management and marketing efforts for the corporate office and their independent retail pharmacies all over North Texas

    • United States
    • Banking
    • 100 - 200 Employee
    • Vice President
      • Aug 2007 - Dec 2009

      Worked to develop new relationships and and manage a portfolio of residential builders, commercial real estate developers and property management companies Worked to develop new relationships and and manage a portfolio of residential builders, commercial real estate developers and property management companies

    • United States
    • Banking
    • 200 - 300 Employee
    • Vice President
      • 2006 - 2007

      Organized marketing efforts with residential and commercial developers, working with builders, contractors, investors and development companies. The bank sold in the Summer of 2007 to American National Bank Organized marketing efforts with residential and commercial developers, working with builders, contractors, investors and development companies. The bank sold in the Summer of 2007 to American National Bank

    • United States
    • Financial Services
    • 700 & Above Employee
    • AVP
      • 2004 - 2007

      Responsible for growing and managing portfolio of small to middle market business customers in all aspects of their banking relationship, depository and investment needs, helping to establish lines of credit, equipment loans, and purchase owner-occupied real estate Managed a team of over twenty five bankers, guiding them in growing business customer base and commercial loans Achieved President's Club, first year eligible, ranked in top 10% in country Responsible for growing and managing portfolio of small to middle market business customers in all aspects of their banking relationship, depository and investment needs, helping to establish lines of credit, equipment loans, and purchase owner-occupied real estate Managed a team of over twenty five bankers, guiding them in growing business customer base and commercial loans Achieved President's Club, first year eligible, ranked in top 10% in country

  • JASKNAC - S&J Pharmacy Group
    • Texas, United States
    • Marketing Director
      • 2003 - 2004

      Organized and implemented marketing and public relations efforts Maintained and developed relationships with doctors, vendors, wholesalers, and co-ops Managed internal office operations and human resources Organized and implemented marketing and public relations efforts Maintained and developed relationships with doctors, vendors, wholesalers, and co-ops Managed internal office operations and human resources

    • United States
    • Human Resources Services
    • 700 & Above Employee
    • District Manager
      • 2001 - 2003

      Sold HR and Payroll software to small businesses Top District Manager for the month of March 2002 Top District Manager for our highest quota month, July 2001 Top District Manager for the month of October 2001 with ADP Total Source PEO Finished first fiscal year at 256% Sold HR and Payroll software to small businesses Top District Manager for the month of March 2002 Top District Manager for our highest quota month, July 2001 Top District Manager for the month of October 2001 with ADP Total Source PEO Finished first fiscal year at 256%

Education

  • Baylor University
    BA, Communication Studies
    1996 - 2000

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