Katya Sen

Senior Brand Manager, Snyder's-Lance (Salty Snacks) at Campbell Company of Canada
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Contact Information
Location
Toronto, Ontario, Canada, CA
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency
  • Bengali Elementary proficiency

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Experience

    • Canada
    • Manufacturing
    • 1 - 100 Employee
    • Senior Brand Manager, Snyder's-Lance (Salty Snacks)
      • Feb 2023 - Present

    • Brand Manager, Snyder's-Lance (Salty Snacks)
      • May 2022 - Feb 2023

      Kettle Brand Chips, Cape Cod Chips, Snack Factory Pretzel Crisps, and Snyder's of Hanover Pretzels

    • Brand Manager, Cooking (Broth and Condensed Soup)
      • Jul 2021 - May 2022

    • Assistant Brand Manager, Cooking (Broth and Condensed Soup)
      • Sep 2019 - Jul 2021

    • Beverage Manufacturing
    • 700 & Above Employee
    • Assistant Brand Manager, High End
      • Sep 2017 - Jul 2019

      Experience working with 5 high end brands in Labatt's portfolio - Stella Artois, Hoegaarden, Goose Island, Shock Top, and Alexander Keith's. Experience working with 5 high end brands in Labatt's portfolio - Stella Artois, Hoegaarden, Goose Island, Shock Top, and Alexander Keith's.

    • Ukraine
    • Food and Beverage Services
    • 1 - 100 Employee
    • Marketing Training Program (MTP) Associate
      • Jul 2017 - Sep 2017
    • Brand Management Intern, Budweiser
      • May 2016 - Aug 2016

      As a member of the Budweiser brand team at Labatt, I led packaging changes, developed campaign strategies, and supported innovation launches. As a member of the Budweiser brand team at Labatt, I led packaging changes, developed campaign strategies, and supported innovation launches.

    • Canada
    • Food and Beverage Manufacturing
    • 200 - 300 Employee
    • Brand Management Intern, Qi'a and Love Crunch
      • May 2015 - Aug 2015

      As a brand management intern, I supported two sub-brands of Nature’s Path – Qi’a Superfoods and Love Crunch. Responsibilities included tracking SPINS and Nielsen performance, conducting price analysis and market research, and creating point-of-sale materials. Additionally, I led a cross-functional team of 12 people on two initiatives to support the Qi’a brand – a customer-facing initiative to strengthen the brand’s relationship with a key retailer, and a consumer-facing initiative to drive… Show more As a brand management intern, I supported two sub-brands of Nature’s Path – Qi’a Superfoods and Love Crunch. Responsibilities included tracking SPINS and Nielsen performance, conducting price analysis and market research, and creating point-of-sale materials. Additionally, I led a cross-functional team of 12 people on two initiatives to support the Qi’a brand – a customer-facing initiative to strengthen the brand’s relationship with a key retailer, and a consumer-facing initiative to drive trial of a new line of bar products. Show less As a brand management intern, I supported two sub-brands of Nature’s Path – Qi’a Superfoods and Love Crunch. Responsibilities included tracking SPINS and Nielsen performance, conducting price analysis and market research, and creating point-of-sale materials. Additionally, I led a cross-functional team of 12 people on two initiatives to support the Qi’a brand – a customer-facing initiative to strengthen the brand’s relationship with a key retailer, and a consumer-facing initiative to drive… Show more As a brand management intern, I supported two sub-brands of Nature’s Path – Qi’a Superfoods and Love Crunch. Responsibilities included tracking SPINS and Nielsen performance, conducting price analysis and market research, and creating point-of-sale materials. Additionally, I led a cross-functional team of 12 people on two initiatives to support the Qi’a brand – a customer-facing initiative to strengthen the brand’s relationship with a key retailer, and a consumer-facing initiative to drive trial of a new line of bar products. Show less

    • Canada
    • Education Administration Programs
    • 1 - 100 Employee
    • Career Fundamentals (COMM 202) Teaching Assistant
      • Sep 2014 - Apr 2015

      Career Fundamentals (COMM 202) is a second-year course designed to provide students with the fundamental skills needed to succeed in their business careers. During my two terms as a teaching assistant, I led interactive tutorials for four sections of 25-30 students, facilitating discussions on the basics of networking, interviewing, and writing resumes and cover letters. Career Fundamentals (COMM 202) is a second-year course designed to provide students with the fundamental skills needed to succeed in their business careers. During my two terms as a teaching assistant, I led interactive tutorials for four sections of 25-30 students, facilitating discussions on the basics of networking, interviewing, and writing resumes and cover letters.

    • Canada
    • Advertising Services
    • 100 - 200 Employee
    • Media Intern
      • May 2014 - Aug 2014

      Responsible for projects with TELUS, Royal Roads University, and the Vancouver Art Gallery, I gained experience working across a variety of aspects of media – from research to media planning and buying. I focused primarily on print and online media, but also gained exposure to broadcast and out-of-home media. Throughout my internship, I used Nielsen IMS Clear Decisions data to develop media insights, and became comfortable with using Excel and Powerpoint to communicate these insights and… Show more Responsible for projects with TELUS, Royal Roads University, and the Vancouver Art Gallery, I gained experience working across a variety of aspects of media – from research to media planning and buying. I focused primarily on print and online media, but also gained exposure to broadcast and out-of-home media. Throughout my internship, I used Nielsen IMS Clear Decisions data to develop media insights, and became comfortable with using Excel and Powerpoint to communicate these insights and corresponding media recommendations to clients. Show less Responsible for projects with TELUS, Royal Roads University, and the Vancouver Art Gallery, I gained experience working across a variety of aspects of media – from research to media planning and buying. I focused primarily on print and online media, but also gained exposure to broadcast and out-of-home media. Throughout my internship, I used Nielsen IMS Clear Decisions data to develop media insights, and became comfortable with using Excel and Powerpoint to communicate these insights and… Show more Responsible for projects with TELUS, Royal Roads University, and the Vancouver Art Gallery, I gained experience working across a variety of aspects of media – from research to media planning and buying. I focused primarily on print and online media, but also gained exposure to broadcast and out-of-home media. Throughout my internship, I used Nielsen IMS Clear Decisions data to develop media insights, and became comfortable with using Excel and Powerpoint to communicate these insights and corresponding media recommendations to clients. Show less

    • Canada
    • Higher Education
    • 700 & Above Employee
    • Steering Committee Member, 20-Year Sustainability Strategy
      • Oct 2013 - May 2014

      I was one of four students across undergraduate and graduate level studies selected to represent student interests on the steering committee. I collaborated with a team of professors, operational staff, external stakeholders, and fellow students to develop a long-term strategy for sustainability at UBC, to guide operational, teaching, and community planning decisions. I was one of four students across undergraduate and graduate level studies selected to represent student interests on the steering committee. I collaborated with a team of professors, operational staff, external stakeholders, and fellow students to develop a long-term strategy for sustainability at UBC, to guide operational, teaching, and community planning decisions.

    • Research Assistant
      • May 2013 - Jun 2013

      As a research assistant with Sauder’s MBA Office, I researched sustainability leadership initiatives in Sauder’s MBA program for the Corporate Knights Annual Global Green MBA Survey. I conducted an in-depth content analysis of the MBA curriculum and interviewed over 60 students, faculty, and staff, and summarized these findings in an 80-page report submitted to Corporate Knights. Sauder’s sustainability ranking in 2013 increased from 6th place to 5th place in Canada, and the published… Show more As a research assistant with Sauder’s MBA Office, I researched sustainability leadership initiatives in Sauder’s MBA program for the Corporate Knights Annual Global Green MBA Survey. I conducted an in-depth content analysis of the MBA curriculum and interviewed over 60 students, faculty, and staff, and summarized these findings in an 80-page report submitted to Corporate Knights. Sauder’s sustainability ranking in 2013 increased from 6th place to 5th place in Canada, and the published survey results improved the school’s reputation for sustainability leadership among 380,000 Corporate Knights Magazine subscribers globally. Show less As a research assistant with Sauder’s MBA Office, I researched sustainability leadership initiatives in Sauder’s MBA program for the Corporate Knights Annual Global Green MBA Survey. I conducted an in-depth content analysis of the MBA curriculum and interviewed over 60 students, faculty, and staff, and summarized these findings in an 80-page report submitted to Corporate Knights. Sauder’s sustainability ranking in 2013 increased from 6th place to 5th place in Canada, and the published… Show more As a research assistant with Sauder’s MBA Office, I researched sustainability leadership initiatives in Sauder’s MBA program for the Corporate Knights Annual Global Green MBA Survey. I conducted an in-depth content analysis of the MBA curriculum and interviewed over 60 students, faculty, and staff, and summarized these findings in an 80-page report submitted to Corporate Knights. Sauder’s sustainability ranking in 2013 increased from 6th place to 5th place in Canada, and the published survey results improved the school’s reputation for sustainability leadership among 380,000 Corporate Knights Magazine subscribers globally. Show less

Education

  • The University of British Columbia
    Bachelor of Commerce (BCom)
    2012 - 2017
  • HEC Paris
    Go Global Exchange
    2015 - 2015

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