Experience

The Sports Edit

• United Kingdom
• Retail
• 1 - 100 Employee

• Buying and Merchandising Manager

  • Nov 2018 - Present

  The Sports Edit is one of the UK’s fastest growing ecommerce firms. We believe good things come to those who sweat. TSE sells the world’s finest activewear brands and products, and also produces content and events, all centred around inspiring movement and mastery.Our aim is to create Europe’s leading multi-brand premium activewear retailer, focussed predominantly on the fast growing womenswear market, which is forecast to grow 7.7% p/a to $216.8bn by 2024.

• Buying and Merchandising Executive

  • Jul 2017 - Nov 2018

• Buying and Merchandising Assistant

  • Aug 2016 - Jul 2017



London College of Fashion, University of the Arts London

• United Kingdom
• Higher Education
• 500 - 600 Employee

• Fashion Design and Marketing FdA & BA (Top up) Student

  • Sep 2013 - Jul 2016

  Graduating with a First Honours BA Degree and FdA with distinction. Year 1 Projects: - Designing for a Market - Fashion Operations - Group Collaborative Project with John Lewis Year 2 Projects: - Fashion Forecasting & Brand Development - Work Based Unit (Internship opportunity) - Design Development, Product and Marketing Plan - Individual Major Project: Activewear Year 3 Projects: - Specialism: Activewear Design & Marketing - Final Major Project - Dissertation - Topic: Activewear Show less



The Sports Edit

• United Kingdom
• Retail
• 1 - 100 Employee

• Solutions Team (Part Time Sales Associate)

  • Nov 2015 - May 2016

  KWD Solutions boutique retail agency The UK's first multi-brand, multi-channel, premium sportswear retailer (Est. Aug 2015)Part-full time sales associate in the flagship store whilst studying for my final year at university.

• Marketing Intern

  • Feb 2016 - Mar 2016

  The UK's first multi-brand, multi-channel, premium sportswear retailer (Est. Aug 2015). 16 hours per week for a month whilst I was reading for my dissertation - which was extremely relevant and helpful as my topic was on the activewear market. Aims:a) to build awareness and footfall for the shop at 172 Fulham Rd b) to build awareness for the e-commerce site at thesportsedit.comc) to build a strong, engaged online community via compelling, premium contentd) to build strong relationships with health enthusiasts and influencers both in the UK and beyond.Responsibilities:• Assisted in the creation, sourcing, editing, and publishing of content to social media channels (primarily Instagram, Twitter and Facebook).• Creation and management of a database of online influencers for potential partnerships.• Assisted with management of PR samples to influencers and media.• Tracked and recorded online activity to measure growth against more general marketing KPIs Show less



Liberty Ltd

• Regent Street, London W1B 5AH

• Solutions Team (Part Time Sales Associate)

  • Mar 2015 - Jan 2016

  KWD Solutions boutique retail agency Womenswear/Accessories/Jewellery/Beauty/Homewares/Chocolate Susanne Kaufmann - Organic Treats Beauty Concession KWD Solutions boutique retail agency Womenswear/Accessories/Jewellery/Beauty/Homewares/Chocolate Susanne Kaufmann - Organic Treats Beauty Concession



Fortnum & Mason

• United Kingdom
• Retail
• 500 - 600 Employee

• Solutions Team (Part Time Sales Associate)

  • Jun 2015 - Dec 2015

  KWD Solutions boutique retail agency Beauty/Perfume/Confectionary/Handbags/Accessories Departments KWD Solutions boutique retail agency Beauty/Perfume/Confectionary/Handbags/Accessories Departments



Moroccanoil

• United States
• Cosmetics
• 300 - 400 Employee

• Solutions Team (Part Time Sales Associate)

  • Aug 2015 - Aug 2015

  KWD Solutions boutique retail agency 1 Week on a pop-up stand promoting the new range of 'Fleur de Rose' scented body range for Moroccan Oil. KWD Solutions boutique retail agency 1 Week on a pop-up stand promoting the new range of 'Fleur de Rose' scented body range for Moroccan Oil.



Majorelle London

• Parsons Green, London SW6

• Fashion Design & Development Intern

  • Feb 2015 - Mar 2015

  As part of a Work Based Unit (Term 2, Part 2) at University, I interned for a month at the luxury and contemporary womenswear brand; 'Majorelle London', based in Chelsea (Est. Sept 2014) that was to launch it's first collection for fall/winter 15/16. I was part of the Design and Brand Development team but I gaining experience in all aspects of the growing business. Responsibilities: - Creation of CAD garment and label flat drawings - Creation of Spec Sheets - Inspiration trips - mood board creation - Competitor Research - market positioning - Target Customer mood board/segmentation - Logo design - Organisation of a photoshoot (sourcing photographer, model and location) - Publishing material on the Instagram page Show less



Jonathan Saunders International Ltd

• Retail Apparel and Fashion
• 1 - 100 Employee

• Sample Room Intern

  • Jan 2015 - Jan 2015

  A day in the sample room of the Jonathan Saunders design and marketing studio. Responsibilities: - Creation of garment patterns - tracing and cutting ready for toiling. A day in the sample room of the Jonathan Saunders design and marketing studio. Responsibilities: - Creation of garment patterns - tracing and cutting ready for toiling.



Harrods

• United Kingdom
• Retail
• 700 & Above Employee

• Christmas Temp Sales Associate

  • Dec 2014 - Dec 2014

  International Designer's - Womenswear Ralph Lauren (Black Label) International Designer's - Womenswear Ralph Lauren (Black Label)



Harrods

• United Kingdom
• Retail
• 700 & Above Employee

• Summer Temp Sales Associate

  • Jul 2014 - Jul 2014

  Luxury/ Designer Accessories Department Luxury/ Designer Accessories Department



Harrods

• United Kingdom
• Retail
• 700 & Above Employee

• Summer Temp Sales Associate

  • Aug 2013 - Aug 2013

  Luxury Accessories department Luxury Accessories department



The Crown Hotel

• Market Hill, Framlingham, Woodbridge, Suffolk

• Waitress

  • Jun 2012 - Jun 2013

  Summer Holiday Work Summer Holiday Work



Crew Clothing Company

• United Kingdom
• Retail
• 300 - 400 Employee

• Retail Assistant

  • Jul 2012 - Dec 2012

  Shop floor sales assistant; working on tills, dealing with customers, offering style advice, helping in changing rooms, visual merchandising- store layout, organising the stock room Shop floor sales assistant; working on tills, dealing with customers, offering style advice, helping in changing rooms, visual merchandising- store layout, organising the stock room



The George Hotel

• High Street, Cley, Holt, Norfolk NR25 7RN

• Waitress

  • Aug 2011 - Aug 2011

  Summer holiday work Summer holiday work