Experience

• As a Venture Ecosystem Associate at Techstars Detroit, I work closely to support the local startup community. My main focus is building relationships with founders, investors, mentors, and service providers to help entrepreneurs succeed.



• in April 2017, Google identified 9 community leaders throughout the United States to connect within their communities and help level the education playing field as it relates to digital marketing. Katrina Turnbow is the Detroit Google Coach. If you are a business owner reach out, you will receive guidance on improving your web presence, learn how to reach new customers online and grow your business using Google's online products, services advertising platform. Register for a training @ accelerate.withgoogle.com Show less



• • Conceptualize, develop, and implements strategic social media programs across the B2B enterprises. • Prepare pitch/proposal material to present to client. • Identify and execute on new business with new clients and upsell opportunities for existing clients and prospect within accounts and agencies to uncover leads, new contacts, and revenue. • Develop tailored measurement criteria for all client programs and oversee ongoing measurement activities and reporting. • Maintain databases, produce emails, analyze sales figures, provide account information and reports as required, as well as develop campaign performance reports for clients and strategies for performance-based optimization per campaign. • Share social best practices, platform changes, and opportunities across the enterprise and champion the ideal consumer experience in social media. Show less



• w3r consulting is a twenty one year-old privately held Information Technology Consulting firm headquartered in Southfield, Michigan. Combining many years of diverse industry experience and exposure, w3r can objectively view customers' challenges and recommend a solution that meets both their current and future needs for both infrastructure and integration services and support. Responsibilities include but are not limited to Marketing, Communications, and Social Media Strategic Development and Execution. Show less





• I work closely with clients to fully understand the key drivers of their business so they receive the highest return on their talent investment and take the same valued interest in candidates, providing continuous job search support, industry-leading resources and rewarding opportunities to enrich their careers. I am committed to providing expert recruiting solutions that drive bottom-line success for every client and career satisfaction for every candidate. Forging Strong Relationships Built on Value Built on 30 years of expertise, The Mergis Group provides specialized recruiting services to a diverse portfolio of clients ranging from Fortune 500 companies to small and mid-sized businesses spanning multiple industries. Currently use Social Media Platforms to agressively sourcing passive candidates. Show less



• • Promoted Anti-Depressant, Alzheimer’s, and Hypertension product line to Neurology, Psychiatrist and Internists in highly managed territory. • Developed and implemented territory plans that properly identify and prioritized activities to accomplish short and long-term business plan goals o Revised existing team business plan with data from sales reports. o Lead Member of first team to achieve goal in Detroit Territory consistently in all products each quarter as of November 2008. o First quarter of job performance contributed to top division and converting 26.48% of Target A Physicians to 1st line Lexapro prescribers. • Worked directly with 5 member team developing territorial business plans and recommending strategy by analyzing market potential/performance analysis, competitor information. o Key Member of the 1# Mid-Atlantic District for new Antihypertensive during initial Sales Launch. o Ranked 12 / 120 in managed care segment 1. o President’s club ranking Top 10%, 27/420. • Demonstrated effective usage and application of approved sales resources, such as technologies and systems, promotional tools, call plans and matrix plans, to achieve optimal results. Show less



• • Generated and expanded relationships with assigned and prospected automotive dealerships to maximize revenue opportunities and minimize customer cancellations in the Detroit and Metro Detroit Territory. • Coordinated and helped established service call plan for dealerships internet marketing and sales departments o Achieved most new dealer penetration within highly aggressive and diverse territory of franchise and independent car dealers. o Maintained highest average of Print vs. Internet Business Revenue for three consecutive quarters. • Ensured billed revenue was collected within designated time frame. • Worked directly with a team of 7 including District Manager in identifying key new customers to gain market share against traditional media. • Designed and appointed lead representative for territory e-newsletter for additional product value positioning. • Articulated online strategy, trend analysis, and comparative automotive industry data with Owners and General Managers within dealership to ensure product buy-in and delivery. • Demonstrated effective usage and application of approved sales resources, such as technologies and systems, promotional tools, call plans and matrix plans, to achieve optimal results. Show less