Katrina Gallagher

Managing Director at Digitangle
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Contact Information
us****@****om
(386) 825-5501
Location
Manchester, England, United Kingdom, UK
Languages
  • Spanish Elementary proficiency
  • English Native or bilingual proficiency

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Bio

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5.0

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Rachael K.

I recently worked with Katrina on Influencer outreach for her new book Hola Harry. I’ve always found her to be very friendly, professional, knowledgeable and very easy to work with. I would highly recommend to anyone considering working with / for her Many thanks Rachael

Christopher Taylor

Katrina has been a great teacher and mentor! I’ve learned an awful lot throughout my apprenticeship course. Off the back of what I’ve learned I’m hopefully going to start my own little website as a project, but it's Kat's knowledge (and patience) in teaching me that helped me on my way to where I am now.

LinkedIn User

Kat came to my rescue to solve a difficult analytics problem we were having while tracking conversion. She helped solved the issue with cross domain tracking and went as far as to then teach me how to implement it across our other sites. Lovely to work with and I would highly recommend for any tricky analytics problems you may be having. Thanks so much Kat!

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Credentials

  • Chartered Marketer
    CIM | The Chartered Institute of Marketing
    Jul, 2019
    - Nov, 2024
  • Duolingo French Fluency: Beginner (Estimated)
    Duolingo
    Jan, 2016
    - Nov, 2024
  • Duolingo Spanish Fluency: Elementary (Estimated)
    Duolingo
    Jan, 2016
    - Nov, 2024
  • Google Ads Search Certification
    Skillshop
    Apr, 2023
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google analytics
    Jul, 2021
    - Nov, 2024
  • CIM Chartered Marketer FCIM Member
    CIM | The Chartered Institute of Marketing
    Jun, 2021
    - Nov, 2024
  • CIM Chartered Marketer FCIM Member
    CIM | The Chartered Institute of Marketing
    Mar, 2021
    - Nov, 2024
  • Google Analytics Individual Qualification (IQ)
    Google
    Aug, 2019
    - Nov, 2024
  • Google Adwords Search Certification
    Google
    Nov, 2016
    - Nov, 2024
  • Google Analytics Individual Qualification (IQ)
    Google
    Apr, 2016
    - Nov, 2024
  • Google AdWords Advertising Fundamentals
    Google
    Mar, 2014
    - Nov, 2024
  • Chartered Marketer
    The Chartered Institute of Marketing (CIM)
    Jun, 2011
    - Nov, 2024

Experience

  • Digitangle
    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Managing Director
      • Jul 2012 - Present

      Delivering Internet Marketing training courses and consultancy. Covering topics such as SEO, PPC, Web Analytics, Website conversion rate optimisation and Marketing planning. Delivering Internet Marketing training courses and consultancy. Covering topics such as SEO, PPC, Web Analytics, Website conversion rate optimisation and Marketing planning.

  • PushON
    • United Kingdom
    • Internet Publishing
    • 1 - 100 Employee
    • Operations Manager
      • Jan 2010 - Jun 2012

      At PushON, we began as a tiny team working from home, meeting in The Trafford Centre and collaborating using Skype. Over the course of five and a half years, the team grew, the awards started coming in, and we started becoming known in the sector for Search Marketing and SEO friendly websites. We had the chance to work on exciting campaigns with Umbro, Urban Splash, The Little Greene Paint Company, Original Source and Greenall’s. I learned a huge amount from my directors and co-workers, the agency was, and still is filled with a mix of unique talents. Training on behalf of Liverpool John Moore University, Manchester Digital Development Agency & PushON to clients.  Defined & implemented processes for the running of the agency; and prepared for ISO9001 compliance.  Oversaw the sales to operation handover and ensured all the relevant sales tasks were complete prior to handover, including - client contact details, payment terms, billing details, proposal, deliverables and signed contract.  Managed training requirements & annual budget to enable the company to improve in all areas.  Arranged & facilitated quarterly staff appraisals for the marketing team, development team & senior staff.  Ensured work produced by the team was of an excellent standard & addressed issues with support & guidance.  Managed human resource - the recruitment process, holidays, sickness, leave & overtime. Show less

    • Online Marketing Manager
      • Jan 2007 - Jan 2010

      I managed the marketing team. Dealt with marketing strategy, process & quality control. Supported new starters and ensured the team maintained up-to-date knowledge of the search & social media scene.

  • Code Computerlove
    • Business Consulting and Services
    • 1 - 100 Employee
    • Account Executive
      • Jan 2006 - Dec 2006

      I moved to the award winning Code Computer Love; one of the biggest digital agencies in the North West. One of my favourite projects there was delivering training on a custom digital asset management system to the marketing team at HMV. I also really enjoyed project managing the creation of the introductory showreel for The Big Chip Awards. I worked on the HMV, NUS and Speedy Hire accounts. Dealt with clients, designers and developers, and organised website updates, email marketing campaigns, and graphics/banners. Show less

  • Citi
    • United States
    • Financial Services
    • 700 & Above Employee
    • Marketing Executive
      • 2004 - 2006

      In the corporate, client side environment at Citibank, I had a wonderful boss and mentor who trusted me to map the full customer lifecycle - from targeting and planning in the marketing department and risk, through to production, data and customer service. This is where I fell in love with Microsoft Visio and Excel, and it gave me an appreciation for the effects of marketing on different functions of business.  Supported the Marketing acquisition team across Direct Mail, Door Drop, Direct Sales, In-store & Online  Compiled reports & documentation for senior management and teams across the business.  Monitored campaign performance & managed budget tracking for Direct Mail & Door Drop.  Managed commission payments for Online & Direct Sales; liaising with aggregators & sales account managers.  Coordinated & documented the creative timeline & process, using input from the Marketing Director, Creative Services, Marketing Acquisition, Print & Production & Data teams  Proofread marketing material & wrote copy for on & offline campaigns. Show less

  • Lazy Daisies Picture Framers
    • United Kingdom
    • Retail Art Supplies
    • 1 - 100 Employee
    • Digital Marketing Executive
      • 2000 - 2004

      Managed Google AdWords; Froogle (now Google Product Listings); and Overture (now Yahoo! Search Marketing). Hand coded the first website for the business using HTML, PHP & SQL (you can see the horror of an early millennial website by checking it out on web.archive.org!). Achieved top search engine rankings for relevant product terms using (very old school) techniques such as adding to directories, manual link building, optimising copy for keyword density. Managed Google AdWords; Froogle (now Google Product Listings); and Overture (now Yahoo! Search Marketing). Hand coded the first website for the business using HTML, PHP & SQL (you can see the horror of an early millennial website by checking it out on web.archive.org!). Achieved top search engine rankings for relevant product terms using (very old school) techniques such as adding to directories, manual link building, optimising copy for keyword density.

Education

  • The University of Salford
    MSc, Marketing
    2003 - 2004
  • The University of Salford
    BSc, Computer Science & Information Systems
    2000 - 2003
  • The University of Bolton
    Preparing to Teach in the Lifelong Learning Sector, Higher Education/Higher Education Administration
    2013 - 2013
  • Salford City College
    Assessing Competence in the Working Environment, Higher Education/Higher Education Administration
    2014 - 2014
  • Aquinas College, Stockport
    A-Levels, Computing, Pure & Discrete Maths, Biology, General Studies
    1998 - 2000

Community

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