Katrina Sanford

Account Manager & Ecommerce Development at Van Belle Nursery Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Vegreville, Alberta, Canada, CA
Languages
  • English -

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Blaine Calkins

Katrina is a highly talented ambitious professional. She took on extra projects in her role and still consistently performed at a high level. Katrina will make any organization she gets involved with better. If you get the opportunity to hire her you better make her an offer fast!

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Credentials

  • Sales Professional, with distinction
    Canadian Professional Sales Association
    Feb, 2011
    - Nov, 2024
  • Certified Crop Advisor
    American Society of Agronomy
    Jan, 2005
    - Nov, 2024
  • Professional Agrologist
    Alberta Institute of Agrologists
    Jan, 2005
    - Nov, 2024

Experience

    • Canada
    • Wholesale
    • 1 - 100 Employee
    • Account Manager & Ecommerce Development
      • Jan 2019 - Present

    • Territory Sales Manager, Merchandising Manager
      • Feb 2017 - Dec 2021

    • Sales Support & Merchandising
      • Mar 2016 - Feb 2017

      Charged with establishing customer relationships, finding opportunities for sales growth and providing customer and team support where needed. Responsible for the merchandising of all in store product at one location as well as the management and support of the other Merchandising professionals in the area.

    • Designer
      • Jun 2007 - Dec 2018

      Provide on-site landscape and garden consultations to rural and urban homeowners, as well as to housing developers and municipalities. Design and present comprehensive landscape plans. Assist customers in the acquiring of nursery stock and provide support in the installation and maintenance of their past and present landscape projects. Provide on-site landscape and garden consultations to rural and urban homeowners, as well as to housing developers and municipalities. Design and present comprehensive landscape plans. Assist customers in the acquiring of nursery stock and provide support in the installation and maintenance of their past and present landscape projects.

  • DuPont Pioneer
    • North Central Alberta
    • Western Canadian Sales Associate
      • Feb 2010 - Sep 2012

      Identify customer and prospect opportunities and establish a plan to capitalize on these opportunities with the sales representatives, including direct sales. Aide in Territory planning including event planning and product forecasting. Assist in the planning and implementation of agronomic trials and product demonstrations. Identify customer and prospect opportunities and establish a plan to capitalize on these opportunities with the sales representatives, including direct sales. Aide in Territory planning including event planning and product forecasting. Assist in the planning and implementation of agronomic trials and product demonstrations.

  • Prairie Crop Management
    • Vegreville, Alberta
    • Project Manager and Agronomy Advisor
      • Jan 2009 - Jul 2009

      In charge of all pricing and product placement within the facility. This task included the co-ordination and tracking of all supplier and grower programs, the setup of margin tables for each supplier and the production of pricing and program sheets for the sales staff. Also responsible for tracking and communicating soil sample data to growers, as well as serving as an agronomic coach to growers and staff. In charge of all pricing and product placement within the facility. This task included the co-ordination and tracking of all supplier and grower programs, the setup of margin tables for each supplier and the production of pricing and program sheets for the sales staff. Also responsible for tracking and communicating soil sample data to growers, as well as serving as an agronomic coach to growers and staff.

    • Renewable Energy Semiconductor Manufacturing
    • Seed Production Agronomist
      • Mar 2008 - Dec 2008

      Primarily responsible for all field operations, ranging from grain logistics to agronomic advice, for the specialty crop Prairie Carnation. A large part of this role was producer relations including the acquisition of new producers. I was also responsible for researching, designing and implementing greenhouse and field trials, including the creation of SOP’s for future analysis. The company activity ceased due to investor issues at the end of 2008. Primarily responsible for all field operations, ranging from grain logistics to agronomic advice, for the specialty crop Prairie Carnation. A large part of this role was producer relations including the acquisition of new producers. I was also responsible for researching, designing and implementing greenhouse and field trials, including the creation of SOP’s for future analysis. The company activity ceased due to investor issues at the end of 2008.

    • Canada
    • Farming
    • 400 - 500 Employee
    • Crop Production Solutions Representative
      • 2004 - 2007

      Manage the crop production products for a number of retail locations within the UFA system. Responsible for the timely placement of supply, setting and managing pricing programs to increase sales and maximize profits. This position also had a strong focus on customer service by providing agronomic advice to customers on farm and in store, acting as a liaison between customers and suppliers and training store staff to further meet the needs of our customers. Winner of the 2006 Seed Forecast Accuracy Award. Show less

    • High School Science Teacher
      • 2003 - 2003

      This position has allowed me to gain not only the life experience of living in another country, but the responsibility of designing lesson plans and coordinating activities that will enrich the knowledge of the students I teach. It is in this position that I was given the opportunity to teach my students about environmental analysis, genetics and experimental design. This position has allowed me to gain not only the life experience of living in another country, but the responsibility of designing lesson plans and coordinating activities that will enrich the knowledge of the students I teach. It is in this position that I was given the opportunity to teach my students about environmental analysis, genetics and experimental design.

Education

  • University of Alberta
    Bachelor’s Degree, Botany/Plant Science
    1998 - 2002
  • University of Saskatchewan
    Prairie Horticultural Certificate, Landscape Design and Arboriculture
    2007 - 2009

Community

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