Katrina Ricoy

Marketing Manager at Capstone Homes LLC
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Contact Information
Location
Flagstaff, Arizona, United States, US
Languages
  • English -

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Bio

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Paul Hawkins

As a mentor of digital marketing, Katrina has been genuinely friendly and patient with me. She has shown nothing other than having masterful knowledge of her craft and really putting in the effort to teach the skills required to excel in the industry. I thoroughly enjoy learning her marketing savvy tips that can only be obtained through background and experience. Her personality, charm, and sharp wit makes her the kind of person you really want to work with. I am thankful for her kindness and could not recommend her more in every possible way.

John Torre, PHR, SHRM-CP

Katrina was a solid contributor to our team in multiple capacities. She was active within various committees and I worked with Katrina on many projects and she was a pleasure to work with and always delivered positive and successful results. If you are seeking someone who can help elevate your business and be a great team member, then consider adding Katrina to your team. Any company would be fortunate to have someone with her creativity, skills and abilities.

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Credentials

  • Adwords Display
    Google
    Feb, 2019
    - Sep, 2024
  • Adwords Search
    Google
    Feb, 2019
    - Sep, 2024
  • Google Analytics Individual
    Google
    Feb, 2018
    - Sep, 2024
  • Bing Ads Accredited Professional
    Microsoft
    Feb, 2018
    - Sep, 2024

Experience

    • Real Estate
    • 1 - 100 Employee
    • Marketing Manager
      • Jun 2023 - Present

      In house marketing In house marketing

    • Owner
      • May 2020 - Present
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Paid Media Manager
      • Oct 2022 - Feb 2023

      Public facing client relations for Paid Media Department Data Analysis Reporting Processes and procedures for department Create, Launch, and Optimize Campaigns from start to finish on Google, Facebook, Tiktok, Amazon, Twitter, and Reddit. Public facing client relations for Paid Media Department Data Analysis Reporting Processes and procedures for department Create, Launch, and Optimize Campaigns from start to finish on Google, Facebook, Tiktok, Amazon, Twitter, and Reddit.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • May 2021 - Sep 2022
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Strategist
      • Jan 2019 - Dec 2019

      Provide strategic recommendations to our clients regarding how to get more renters in their self storage units. This includes in depth analysis of their PPC campaigns, FB campaigns, call tracking, local listings and Analytics. Working on overall conversion executions. Provide strategic recommendations to our clients regarding how to get more renters in their self storage units. This includes in depth analysis of their PPC campaigns, FB campaigns, call tracking, local listings and Analytics. Working on overall conversion executions.

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Director of Marketing
      • Dec 2018 - Jun 2019

      Designing and implementing a 12-24 month marketing plan. • PPC • Social Media • Print • Community Outreach • Event Planning • SEO • Geofencing • TV/Radio • Conversion tracking • Creating a Conversion Funnel • Market Research Designing and implementing a 12-24 month marketing plan. • PPC • Social Media • Print • Community Outreach • Event Planning • SEO • Geofencing • TV/Radio • Conversion tracking • Creating a Conversion Funnel • Market Research

    • United States
    • Banking
    • 1 - 100 Employee
    • Digital Marketing Technologist
      • Apr 2018 - Jan 2019

      Coordinate and Launch digital marketing campaigns, strategize best digital campaign practices, pull and report on digital campaigns, and analylize market research to best target market audiences. Coordinate and Launch digital marketing campaigns, strategize best digital campaign practices, pull and report on digital campaigns, and analylize market research to best target market audiences.

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Digital Marketing Specialist
      • Nov 2017 - Apr 2018

      Deploy and Optimize Digital Campaigns including but not limited to PPC. Display, GEO-fencing, SEO, Content, and Facebook. Deploy and Optimize Digital Campaigns including but not limited to PPC. Display, GEO-fencing, SEO, Content, and Facebook.

    • United States
    • Media Production
    • 700 & Above Employee
    • Sales Assistant
      • Mar 2016 - Nov 2017

      Assistant to the various Account Executives this is includes but not limited to: Inventory Management Digital Marketing Coordinator Digital Sales Project Manager Digital Product Sales Trainer Market Analyst Fill advertising orders Create proposal presentations Pull Reports for clients Project Manager 150+ people Fund raise for Company Causes Assistant to the various Account Executives this is includes but not limited to: Inventory Management Digital Marketing Coordinator Digital Sales Project Manager Digital Product Sales Trainer Market Analyst Fill advertising orders Create proposal presentations Pull Reports for clients Project Manager 150+ people Fund raise for Company Causes

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Executive Assistant
      • Dec 2014 - Mar 2016

      Sales Training Manager Logistics Assistant Collections Assistant Digital Marketing Consultant Digital Marketing Assistant Sales Training Manager Logistics Assistant Collections Assistant Digital Marketing Consultant Digital Marketing Assistant

    • United States
    • Financial Services
    • 700 & Above Employee
    • Service Manager II
      • Nov 2011 - Sep 2014

      Management: 6-15 employees Sales: Support 6-15 employee’s sales goals. Exceeded my personal goals Cash Handling: $150K authorized Customer Service: First point of contact for conflict resolution Support the branch's quarterly customer service goals Management: 6-15 employees Sales: Support 6-15 employee’s sales goals. Exceeded my personal goals Cash Handling: $150K authorized Customer Service: First point of contact for conflict resolution Support the branch's quarterly customer service goals

Education

  • Concordia College-New York
    Master's degree, Digital Marketing
    2017 - 2018
  • University of Phoenix
    Bachelors, Business Administration and Management, General
    2012 - 2015
  • Brookline College-Tucson
    Associate’s Degree, Legal Assistant/Paralegal
    2008 - 2009

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