Experience

af&co.
• United Kingdom
• Advertising Services
• Senior Account Manager, Public Relations & Marketing

  • Jul 2023 - Present


We Are RALLY

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Executive

  • Feb 2023 - Jul 2023

  - Managing strategic communications for multiple clients - Performing fundamental public relations tasks, such as developing and editing high-quality media materials (press releases, briefing memos, media advisories, pitch sheets) and pitching and placing stories by and about clients in print, online, and broadcast outlets - Demonstrating tactical proficiency in media relations, including creating and driving outreach plans, message development, management of events, and effective training of spokespersons on speeches and presentations - Leading press outreach, including identifying and pitching news items and leading proactive communications and rapid response efforts - Providing strategic guidance and day-to-day supervision for assigned client accounts Show less



BLAZE PR

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Account Executive

  • Jan 2022 - Feb 2023

  • Write creative press releases, media pitches, blog posts, awardnominations, case studies, event/launch strategies, etc.• Consistently secure high quality media placements and track progress• Staff media interviews with clients, provide feedback, and conductfollow-up with reporters• Research speaking, awards, and other opportunities; present insightand recommendations to client• Maintain consistent contact with clients and serve as point person onmultiple accounts; draft call agendas and facilitate weekly client calls• Oversee junior staff research projects and delegate tasks to junior teammembers Show less

• Account Executive

  • Jun 2021 - Jan 2022

• Assistant Account Executive

  • Mar 2021 - Jun 2021



Flique Editorial

• United States
• Online Media
• 1 - 100 Employee

• Fashion & Beauty Editor and Marketing Coordinator

  • Apr 2020 - Mar 2021

  - Manage entire Fashion & Beauty department - Facilitate editorial partnerships with Fashion & Beauty Brands - Generate Website visits and revenue through SEO and Social Media outreach - Coordinate Marketing and Social Media efforts to grow Flique's influence - Podcast Host and Editor - Manage entire Fashion & Beauty department - Facilitate editorial partnerships with Fashion & Beauty Brands - Generate Website visits and revenue through SEO and Social Media outreach - Coordinate Marketing and Social Media efforts to grow Flique's influence - Podcast Host and Editor



Formé

• Netherlands
• Furniture and Home Furnishings Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Jul 2019 - Oct 2020

  - Intern turned full-time employee - Lead entire content creation process for all of social and online - Handle all social media including Facebook, Instagram, Pinterest & Twitter - Coordinate all influencer relations, projects & promotions - Intern turned full-time employee - Lead entire content creation process for all of social and online - Handle all social media including Facebook, Instagram, Pinterest & Twitter - Coordinate all influencer relations, projects & promotions



Tough to Tame

• United States
• Online Audio and Video Media

• Fashion Editor

  • Sep 2018 - Sep 2020

  -Manage the entire fashion department for the magazine-Assign and edit articles weekly

• Contributor

  • Jan 2018 - Sep 2018

  - Participate in weekly brainstorms to ideate new content.- Write and publish 1-2 articles on current topics on a weekly basis.


Bruin Women in Business
• United States
• Financial Services
• 1 - 100 Employee
• Marketing and Media: Retail + Social Committee Head

  • Sep 2017 - Jun 2019


GUESS?, Inc.

• United States
• Construction

• Social Media Summer 2018 Intern

  • Jun 2018 - Aug 2018

  -Optimize social media accounts (Instagram, Facebook, Pinterest) for buying -Curate Influencer content for reposting -Assist in influencer trips (#DestinationGUESS and #GUESSIsland) -Present proposals for new social media strategies -Optimize social media accounts (Instagram, Facebook, Pinterest) for buying -Curate Influencer content for reposting -Assist in influencer trips (#DestinationGUESS and #GUESSIsland) -Present proposals for new social media strategies



Vivienne Westwood

• United Kingdom
• Retail Luxury Goods and Jewelry
• 300 - 400 Employee

• Public Relations Intern

  • Feb 2018 - Jun 2018

  -Coordinate with event sponsors and influencers -Manage important media guest invites -Foster relationships between the brand and influencers -Determine social media needs for each individual event -Coordinate with event sponsors and influencers -Manage important media guest invites -Foster relationships between the brand and influencers -Determine social media needs for each individual event

• Intern

  • Feb 2017 - Jun 2018

  -Lead entire content creation process for all social media including writing and imagery o Developed over 70 posts each month -Created partnerships between Formé Comfort and social media influencers -Project management: organized and implemented photo shoots for the product -Assisted in creating and reaching monthly sales and advertising goals -Collaborated and partnered with Hollywood’s top stylists on advertisements and promotions -Lead entire content creation process for all social media including writing and imagery o Developed over 70 posts each month -Created partnerships between Formé Comfort and social media influencers -Project management: organized and implemented photo shoots for the product -Assisted in creating and reaching monthly sales and advertising goals -Collaborated and partnered with Hollywood’s top stylists on advertisements and promotions



SIEVA

• Slovenia
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Social Media/Content Creator (Intern)

  • Dec 2016 - Aug 2017

  -Wrote, edited and created all social media content for the brand -Organized, managed and implemented photo shoots for new products o Increased brand awareness and follower count -Increased organic following by 50% in three months -Wrote, edited and created all social media content for the brand -Organized, managed and implemented photo shoots for new products o Increased brand awareness and follower count -Increased organic following by 50% in three months



The Stylist LA

• United States
• Retail Apparel and Fashion

• Intern

  • Aug 2016 - Mar 2017

  -Worked on a team to decide which styles and brands would be featured in upcoming seasons -Coordinated partnerships with cast members from ABC Networks -Worked on a team to decide which styles and brands would be featured in upcoming seasons -Coordinated partnerships with cast members from ABC Networks



RAILS International

• United States
• Manufacturing

• Spring Semester Intern

  • Apr 2016 - Jul 2016

  -Supported design, merchandising, distribution and social media functions. -Lead the merchandising and distribution of new pieces to celebrity partners for promotion -Assist in design and production -Organize and manage fabrics and shipments -Assist during photoshoots -Supported design, merchandising, distribution and social media functions. -Lead the merchandising and distribution of new pieces to celebrity partners for promotion -Assist in design and production -Organize and manage fabrics and shipments -Assist during photoshoots



Daily Bruin

• United States
• Newspaper Publishing
• 100 - 200 Employee

• Advertising Account Executive

  • Oct 2015 - May 2016

  - Proactively contact potential advertisers for daily campus newspaper. - Cold call unaffiliated businesses to offer print and/or online advertising packages. - Answer phones, provide timely service and maintain positive client relationships. - Compile and consistently enter client information into the company database. - Proactively contact potential advertisers for daily campus newspaper. - Cold call unaffiliated businesses to offer print and/or online advertising packages. - Answer phones, provide timely service and maintain positive client relationships. - Compile and consistently enter client information into the company database.