Experience

GC Europe

• Belgium
• Medical Equipment Manufacturing
• 100 - 200 Employee

• Vice President Sales

  • Apr 2021 - Present

  Member of the Executive Management Board. Member of the Executive Management Board.



Medartis

• Switzerland
• Medical Equipment Manufacturing
• 400 - 500 Employee

• Head Sales APAC and LATAM

  • Feb 2017 - Dec 2020

  I had the privilege of leading the general manager teams of subsidiaries across Australia, New Zealand, Brazil, and Mexico, fostering growth and operational excellence. Notably, I successfully managed the integration of the Brazilian distributor following our acquisition, driving a seamless transition into a subsidiary. In 2019, I undertook the role of General Manager ad interim in Brazil. During this period, I orchestrated compliance investigations and engaged in negotiations with local… Show more I had the privilege of leading the general manager teams of subsidiaries across Australia, New Zealand, Brazil, and Mexico, fostering growth and operational excellence. Notably, I successfully managed the integration of the Brazilian distributor following our acquisition, driving a seamless transition into a subsidiary. In 2019, I undertook the role of General Manager ad interim in Brazil. During this period, I orchestrated compliance investigations and engaged in negotiations with local regulatory authorities including CADE, CGM, and CGU. These experiences deepened my understanding of compliance and effective negotiation strategies. As part of my responsibilities, I also guided International Sales Managers overseeing distributor markets in Asia, and Latin America. I led preparations for direct market entry in China, contributing to strategic expansion initiatives in Japan. Moreover, I played a pivotal role in overseeing the implementation of SAP and CRM systems across markets, streamlining operations and enhancing efficiency. Additionally, I ensured adherence to quality standards by overseeing the implementation of quality systems according to ISO 13485. Show less I had the privilege of leading the general manager teams of subsidiaries across Australia, New Zealand, Brazil, and Mexico, fostering growth and operational excellence. Notably, I successfully managed the integration of the Brazilian distributor following our acquisition, driving a seamless transition into a subsidiary. In 2019, I undertook the role of General Manager ad interim in Brazil. During this period, I orchestrated compliance investigations and engaged in negotiations with local… Show more I had the privilege of leading the general manager teams of subsidiaries across Australia, New Zealand, Brazil, and Mexico, fostering growth and operational excellence. Notably, I successfully managed the integration of the Brazilian distributor following our acquisition, driving a seamless transition into a subsidiary. In 2019, I undertook the role of General Manager ad interim in Brazil. During this period, I orchestrated compliance investigations and engaged in negotiations with local regulatory authorities including CADE, CGM, and CGU. These experiences deepened my understanding of compliance and effective negotiation strategies. As part of my responsibilities, I also guided International Sales Managers overseeing distributor markets in Asia, and Latin America. I led preparations for direct market entry in China, contributing to strategic expansion initiatives in Japan. Moreover, I played a pivotal role in overseeing the implementation of SAP and CRM systems across markets, streamlining operations and enhancing efficiency. Additionally, I ensured adherence to quality standards by overseeing the implementation of quality systems according to ISO 13485. Show less



KaVo Kerr

• United States
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Director DSO

  • Nov 2016 - Dec 2016

  I navigated a complex situation involving the double assignment of the position by KAVO in Germany and Kerr in Switzerland. Skillfully negotiating and collaborating with all parties, I facilitated the cancellation of the agreement, resolving the issue and ensuring alignment across the organizations. I navigated a complex situation involving the double assignment of the position by KAVO in Germany and Kerr in Switzerland. Skillfully negotiating and collaborating with all parties, I facilitated the cancellation of the agreement, resolving the issue and ensuring alignment across the organizations.



DENTSPLY MAILLEFER

• Medical Equipment Manufacturing
• 1 - 100 Employee

• Business Development and Key Account Manager Europe

  • Nov 2012 - Aug 2016

  Throughout my tenure, I undertook a range of pivotal responsibilities that contributed to the growth and success of the organization in the medical device sector: Market Development in OEM Business: Spearheaded the expansion of the OEM business segment focused on cutting instruments for international orthopedic and implantology companies in Europe. Efforts involved strategic partnership cultivation, market analysis, and the implementation of targeted strategies that significantly extended… Show more Throughout my tenure, I undertook a range of pivotal responsibilities that contributed to the growth and success of the organization in the medical device sector: Market Development in OEM Business: Spearheaded the expansion of the OEM business segment focused on cutting instruments for international orthopedic and implantology companies in Europe. Efforts involved strategic partnership cultivation, market analysis, and the implementation of targeted strategies that significantly extended our market reach and bolstered revenue growth. B2B Sales Customer Care: Led the steering of B2B sales customer care from project initiation through to market launch. This involved meticulous project management, effective communication, and a commitment to delivering exceptional customer service. These efforts played a crucial role in cultivating enduring client relationships and ensuring customer satisfaction. Stock Adjustment and Statistical Analysis: Orchestrated stock optimization endeavours through thorough statistical analysis and collaborative engagement with customers. This approach not only minimized excess inventory but also ensured seamless supply management. Audits and Quality System Implementation: Carried-out audits in collaboration with notified bodies of the customers, ensuring adherence to regulatory standards. Simultaneously, played a pivotal role in the successful implementation of a robust quality system that streamlined processes. Maillefer Surgical Marketing Mix and Service Concept: One of my key achievements was the creation of the Maillefer Surgical Marketing Mix, a comprehensive strategy that encompassed various marketing elements to effectively position our offerings in the market. Furthermore, developed a customer-specific service concept, tailoring our services to meet the distinct needs of each client, thereby enhancing overall customer loyalty and satisfaction. Show less Throughout my tenure, I undertook a range of pivotal responsibilities that contributed to the growth and success of the organization in the medical device sector: Market Development in OEM Business: Spearheaded the expansion of the OEM business segment focused on cutting instruments for international orthopedic and implantology companies in Europe. Efforts involved strategic partnership cultivation, market analysis, and the implementation of targeted strategies that significantly extended… Show more Throughout my tenure, I undertook a range of pivotal responsibilities that contributed to the growth and success of the organization in the medical device sector: Market Development in OEM Business: Spearheaded the expansion of the OEM business segment focused on cutting instruments for international orthopedic and implantology companies in Europe. Efforts involved strategic partnership cultivation, market analysis, and the implementation of targeted strategies that significantly extended our market reach and bolstered revenue growth. B2B Sales Customer Care: Led the steering of B2B sales customer care from project initiation through to market launch. This involved meticulous project management, effective communication, and a commitment to delivering exceptional customer service. These efforts played a crucial role in cultivating enduring client relationships and ensuring customer satisfaction. Stock Adjustment and Statistical Analysis: Orchestrated stock optimization endeavours through thorough statistical analysis and collaborative engagement with customers. This approach not only minimized excess inventory but also ensured seamless supply management. Audits and Quality System Implementation: Carried-out audits in collaboration with notified bodies of the customers, ensuring adherence to regulatory standards. Simultaneously, played a pivotal role in the successful implementation of a robust quality system that streamlined processes. Maillefer Surgical Marketing Mix and Service Concept: One of my key achievements was the creation of the Maillefer Surgical Marketing Mix, a comprehensive strategy that encompassed various marketing elements to effectively position our offerings in the market. Furthermore, developed a customer-specific service concept, tailoring our services to meet the distinct needs of each client, thereby enhancing overall customer loyalty and satisfaction. Show less



KLS Martin

• Germany
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Area Manager France Spain Portugal

  • Jul 2011 - Oct 2012

  I held a leadership role in managing the French subsidiary and the distributors in France and Iberia, overseeing crucial initiatives that shaped the growth and success of the organization: Sales and Marketing Strategies: Led the implementation of comprehensive sales and marketing strategies for a diverse range of medical devices, including implants for CMF and orthopedics. Dealer Network Expansion: Successfully executed the establishment of a robust dealer network in Spain, France and… Show more I held a leadership role in managing the French subsidiary and the distributors in France and Iberia, overseeing crucial initiatives that shaped the growth and success of the organization: Sales and Marketing Strategies: Led the implementation of comprehensive sales and marketing strategies for a diverse range of medical devices, including implants for CMF and orthopedics. Dealer Network Expansion: Successfully executed the establishment of a robust dealer network in Spain, France and Portugal, broadening market presence for electro surgery devices, lasers, surgical lights, and CMF-, as well as orthopedic implants. Tender Strategy: Developed and executed a strategic corporate approach to excel in the competitive European tender business. This strategy enhanced the organization's competitiveness and market positioning. Educational Engagements: Actively participated in educational initiatives, including conducting courses and trade shows. These engagements effectively showcased our product portfolio and fostered engagement with industry professionals. Sales Team Development: Provided dedicated coaching and guidance to local French sales team, contributing to their professional growth and enhancing their performance. Show less I held a leadership role in managing the French subsidiary and the distributors in France and Iberia, overseeing crucial initiatives that shaped the growth and success of the organization: Sales and Marketing Strategies: Led the implementation of comprehensive sales and marketing strategies for a diverse range of medical devices, including implants for CMF and orthopedics. Dealer Network Expansion: Successfully executed the establishment of a robust dealer network in Spain, France and… Show more I held a leadership role in managing the French subsidiary and the distributors in France and Iberia, overseeing crucial initiatives that shaped the growth and success of the organization: Sales and Marketing Strategies: Led the implementation of comprehensive sales and marketing strategies for a diverse range of medical devices, including implants for CMF and orthopedics. Dealer Network Expansion: Successfully executed the establishment of a robust dealer network in Spain, France and Portugal, broadening market presence for electro surgery devices, lasers, surgical lights, and CMF-, as well as orthopedic implants. Tender Strategy: Developed and executed a strategic corporate approach to excel in the competitive European tender business. This strategy enhanced the organization's competitiveness and market positioning. Educational Engagements: Actively participated in educational initiatives, including conducting courses and trade shows. These engagements effectively showcased our product portfolio and fostered engagement with industry professionals. Sales Team Development: Provided dedicated coaching and guidance to local French sales team, contributing to their professional growth and enhancing their performance. Show less



Ivoclar Vivadent Marketing Limited

• 1 - 100 Employee

• Manager Marketing India

  • Jul 2008 - Jun 2011

  I led the establishment and management of a marketing and sales support office in India for Ivoclar Vivadent where I contributed to the growth and expansion of the business through the following key responsibilities: Local Concept Development: Developed and introduced tailored product, sales, and marketing concepts to resonate with the Indian market, fostering stronger engagement and market penetration. Distribution Network Management: Managed the importers and distribution network… Show more I led the establishment and management of a marketing and sales support office in India for Ivoclar Vivadent where I contributed to the growth and expansion of the business through the following key responsibilities: Local Concept Development: Developed and introduced tailored product, sales, and marketing concepts to resonate with the Indian market, fostering stronger engagement and market penetration. Distribution Network Management: Managed the importers and distribution network through subdealers, ensuring smooth operations and effective market coverage. Value Line Strategy Launch: Successfully launched a value line strategy, optimizing market positioning within the Indian market. Simultaneously, I drove the market development for premium products, enhancing brand presence and profitability. Dental Competence Events: Planned, implemented, and meticulously followed up on Dental Competence Events, which witnessed participation from more than 20,000 doctors and technicians. These events served as a dynamic platform for education and relationship-building. CRM Software Implementation: Spearheaded the implementation of Customer Relationship Management (CRM) software, streamlining customer interactions, enhancing sales processes, and fostering customer satisfaction. Show less I led the establishment and management of a marketing and sales support office in India for Ivoclar Vivadent where I contributed to the growth and expansion of the business through the following key responsibilities: Local Concept Development: Developed and introduced tailored product, sales, and marketing concepts to resonate with the Indian market, fostering stronger engagement and market penetration. Distribution Network Management: Managed the importers and distribution network… Show more I led the establishment and management of a marketing and sales support office in India for Ivoclar Vivadent where I contributed to the growth and expansion of the business through the following key responsibilities: Local Concept Development: Developed and introduced tailored product, sales, and marketing concepts to resonate with the Indian market, fostering stronger engagement and market penetration. Distribution Network Management: Managed the importers and distribution network through subdealers, ensuring smooth operations and effective market coverage. Value Line Strategy Launch: Successfully launched a value line strategy, optimizing market positioning within the Indian market. Simultaneously, I drove the market development for premium products, enhancing brand presence and profitability. Dental Competence Events: Planned, implemented, and meticulously followed up on Dental Competence Events, which witnessed participation from more than 20,000 doctors and technicians. These events served as a dynamic platform for education and relationship-building. CRM Software Implementation: Spearheaded the implementation of Customer Relationship Management (CRM) software, streamlining customer interactions, enhancing sales processes, and fostering customer satisfaction. Show less



Ivoclar Vivadent AG

• Product Manager Removable Prosthetics

  • May 2004 - Jun 2008

  As part of my role, I held global marketing responsibility for the Biofunctional Prosthetic System (BPS), contributing to the growth and success of the organization through the following key initiatives: Continuous Education Concept: Extended and enhanced a robust BPS education concept, facilitating skill development and knowledge enhancement for dentists, denturists, and technicians. This concept played a crucial role in fostering user engagement and loyalty globally. User Binding… Show more As part of my role, I held global marketing responsibility for the Biofunctional Prosthetic System (BPS), contributing to the growth and success of the organization through the following key initiatives: Continuous Education Concept: Extended and enhanced a robust BPS education concept, facilitating skill development and knowledge enhancement for dentists, denturists, and technicians. This concept played a crucial role in fostering user engagement and loyalty globally. User Binding Membership: Pioneered the development of a membership program designed to cultivate stronger bonds with users, including dentists, denturists, and technicians. This initiative not only enhanced customer loyalty but also drove brand advocacy. Market Entry Strategies: Developed strategic market entry plans for international expansion, ensuring effective penetration of the dental materials and devices market for removable prosthetics. International Campaigns: Orchestrated the planning and execution of international marketing campaigns, effectively positioning dental materials and devices for removable prosthetics on a global scale. Show less As part of my role, I held global marketing responsibility for the Biofunctional Prosthetic System (BPS), contributing to the growth and success of the organization through the following key initiatives: Continuous Education Concept: Extended and enhanced a robust BPS education concept, facilitating skill development and knowledge enhancement for dentists, denturists, and technicians. This concept played a crucial role in fostering user engagement and loyalty globally. User Binding… Show more As part of my role, I held global marketing responsibility for the Biofunctional Prosthetic System (BPS), contributing to the growth and success of the organization through the following key initiatives: Continuous Education Concept: Extended and enhanced a robust BPS education concept, facilitating skill development and knowledge enhancement for dentists, denturists, and technicians. This concept played a crucial role in fostering user engagement and loyalty globally. User Binding Membership: Pioneered the development of a membership program designed to cultivate stronger bonds with users, including dentists, denturists, and technicians. This initiative not only enhanced customer loyalty but also drove brand advocacy. Market Entry Strategies: Developed strategic market entry plans for international expansion, ensuring effective penetration of the dental materials and devices market for removable prosthetics. International Campaigns: Orchestrated the planning and execution of international marketing campaigns, effectively positioning dental materials and devices for removable prosthetics on a global scale. Show less


Renault Nissan Deutschland AG
• Germany
• IT Services and IT Consulting
• 1 - 100 Employee
• Intern Marketing Communications

  • Nov 2003 - Apr 2004

ThyssenKrupp Aufzugswerke GmbH
• Germany
• Intern Sales Support

  • Jul 2001 - Oct 2002