Co-Founder

• Apr 2013 - Present

Applaudo helps rethink, retool, redesign, redeploy and modernize your company's technology. Whether you are building cloud native apps or updating your existing applications, we help you create better experiences for your customers by innovating in the cloud, modernizing your infrastructure, scaling to monetization faster and all with incredible user experiences. Applaudo helps rethink, retool, redesign, redeploy and modernize your company's technology. Whether you are building cloud native apps or updating your existing applications, we help you create better experiences for your customers by innovating in the cloud, modernizing your infrastructure, scaling to monetization faster and all with incredible user experiences.

Co-Founder Dell Women's Entrepreneur Network DWEN US Chapter

• Oct 2019 - Present

Women in Cloud Community Partner

• Jun 2020 - Present

Board Member

• Apr 2017 - Present

Chief Executive Officer

• Apr 2022 - Dec 2023

Board Member

• Aug 2019 - Dec 2023

Board Member

• May 2020 - Sep 2023

Executive Coach

• Aug 2020 - May 2022

Katina’s approach balances the need for executives to be strategic thinkers, creative collaborators, and effective leaders. Curated plans are built with a clear end in mind for her clients. Katina works directly with the Mink Enterprise Group and its clients will be armed with strategies that address the reality of their current state while futureproofing for roles and companies to come. Katina’s approach balances the need for executives to be strategic thinkers, creative collaborators, and effective leaders. Curated plans are built with a clear end in mind for her clients. Katina works directly with the Mink Enterprise Group and its clients will be armed with strategies that address the reality of their current state while futureproofing for roles and companies to come.

Executive Coach

• Apr 2020 - May 2022

Katina Kenyon has 21 years of experience leading high-powered teams globally in both Fortune100 companies as well as startups. Katina specializes her coaching practice in executive leadership, entrepreneurship, technology start-ups, global expatriates, women in leadership, peak performance practices, effective organizational prowess, and omni-channel revenue generation and she works to support Kathleen and the Woodhouse Partners coaching practice. Katina Kenyon has 21 years of experience leading high-powered teams globally in both Fortune100 companies as well as startups. Katina specializes her coaching practice in executive leadership, entrepreneurship, technology start-ups, global expatriates, women in leadership, peak performance practices, effective organizational prowess, and omni-channel revenue generation and she works to support Kathleen and the Woodhouse Partners coaching practice.

Executive Coach

• Jan 2019 - May 2022

From large corporate to start-ups Katina has a proven track record in coaching companies and their executives to success. Prior to joining The Evergreen Group, Katina was a client of Sally's spanning 2 decades and is a product of the executive coaching delivered out of this highly sought after coaching group. From large corporate to start-ups Katina has a proven track record in coaching companies and their executives to success. Prior to joining The Evergreen Group, Katina was a client of Sally's spanning 2 decades and is a product of the executive coaching delivered out of this highly sought after coaching group.

Board Member

• Nov 2016 - Dec 2020

Inside Sales Consultant

• Oct 2014 - Dec 2015

Kinnser | Built out an inside sales model to reduce cost of acquisition while driving growth and scale. Epicor | Built out Epicor's inside sales coverage & GTM strategy to target customer needs while maximizing lifetime value/cost of acquisition to scale. Specialities include: Expertise in building out multi-channel sales organizations - namely Inside Sales, all things marketing from brand, marcom, digital, lead gen & lead management with a commitment to customer experience. Sales… Show more Kinnser | Built out an inside sales model to reduce cost of acquisition while driving growth and scale. Epicor | Built out Epicor's inside sales coverage & GTM strategy to target customer needs while maximizing lifetime value/cost of acquisition to scale. Specialities include: Expertise in building out multi-channel sales organizations - namely Inside Sales, all things marketing from brand, marcom, digital, lead gen & lead management with a commitment to customer experience. Sales enablement and providing client's a playbook for their sales and marketing teams. Show less Kinnser | Built out an inside sales model to reduce cost of acquisition while driving growth and scale. Epicor | Built out Epicor's inside sales coverage & GTM strategy to target customer needs while maximizing lifetime value/cost of acquisition to scale. Specialities include: Expertise in building out multi-channel sales organizations - namely Inside Sales, all things marketing from brand, marcom, digital, lead gen & lead management with a commitment to customer experience. Sales… Show more Kinnser | Built out an inside sales model to reduce cost of acquisition while driving growth and scale. Epicor | Built out Epicor's inside sales coverage & GTM strategy to target customer needs while maximizing lifetime value/cost of acquisition to scale. Specialities include: Expertise in building out multi-channel sales organizations - namely Inside Sales, all things marketing from brand, marcom, digital, lead gen & lead management with a commitment to customer experience. Sales enablement and providing client's a playbook for their sales and marketing teams. Show less

Chief Of Staff | Digital Marketing

• Jul 2013 - Jun 2014

Reporting directly to the President of ReachLocal, tasked with accelerating the company's execution against operational goals across Global footprint. Deep expertise in selling Digital Marketing products to drive leads for national and local businesses. Reporting directly to the President of ReachLocal, tasked with accelerating the company's execution against operational goals across Global footprint. Deep expertise in selling Digital Marketing products to drive leads for national and local businesses.

Regional Sales Director: Large Enterprise

• Aug 2011 - Aug 2013

Sales quota of +$1.8B in large corporate accounts with responsibility for 100 people, managed P&L for East territory while focusing on people management and business results.

Dell Expatriate Latin America | Smartphone & Tablets Product Lines

• Mar 2010 - Aug 2011

Global Marketing Director selected to relocate to Brazil to lead new product introduction of Dell’s 1st smartphones and tablets globally. Responsible for go to market and direct launches and customer facing with mobile operators to pitch Dell's mobility portfolio partnered with Dell.com capabilities and monetizing Dell.com engine for the operators.

Latin America Marketing Operations & Services Brand Manager

• Apr 2008 - Feb 2010

Marketing operations leader leading brand, digital, email, print, catalogue and vehicle teams across Brazil, Mexico, Panama and Argentina with advertising agency interface responsibilities. Tasked with leading two of region’s game changing initiatives, ShipsFast and Carry-In Service, while having brand responsibility for Services portfolio including sku selection, pricing and per unit rates.

Dell Expatriate Latin America | Site Start-Up

• Feb 2005 - Apr 2008

Selected to represent Dell as an expatriate in starting operations for a 1,500 person bilingual call center in El Salvador. Represented Dell in working with Ministries of Technology and Education with the Government and served as Area Manager Operations, Corporate Communications and Sales leader for the call center. Lived and worked in San Salvador, El Salvador for 4 years.

Inside Sales Manager/Account Manager

• Jul 2001 - Jan 2005

Held multiple sales roles across the consumer and SMB segments. Achieving top sales awards and built a brand for turning around poor performing regions and teams.