Katie Clark Spigner
Account Specialist at BluePrint Business Communications- Claim this Profile
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Bio
Credentials
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Social Media Marketing: Strategy and Optimization
LinkedInJul, 2022- Nov, 2024
Experience
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BluePrint Business Communications
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United States
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Advertising Services
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1 - 100 Employee
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Account Specialist
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Jun 2022 - Present
Serving clients in the hospitality, municipality, legal, and trades industries with PR writing and creative media skills. Responsibilities include: - Connect clients to their target market, amplifying business goals through digital marketing - Craft short and long-form content for internal and external advertising campaigns - Lead public relations writing and social media management for all client accounts - Execute thorough research, auditing, and media monitoring to inform branding strategy - Facilitate Communication Streams, Project Management and Client Workflows
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E&V Strategic Communications
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Public Relations Intern
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Aug 2021 - May 2022
- Assist Client teams in briefing clients on external factors to inform strategic communication plans - Utilize Cision, Meltwater, and TVeyes to conduct media monitoring and produce comprehensive contact lists for media relations - Research actionable insights for editorial and media opportunities on behalf of clients - Create written media such as blogs, interviews, and published case studies for internal & external distribution -Develop an aptitude for problem-solving and adaptability - Manage multiple client projects with a dedicated work ethic
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Simply Stunning by Divas
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United States
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Apparel & Fashion
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1 - 100 Employee
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Social Media Marketing Manager
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Apr 2020 - May 2022
-Content Creator and Social Media Manager @simplystunningbydivas-Innovated & executed Virtual Marketing and Sales campaigns during COVID-19 shutdown.-Art Director for Photo Advertising Campaigns-Facilitated revamp of Customer Service and Experience Strategy -Formed relationships with clients, fellow vendors and photographers, Bridal Designers and Manufacturers, and Digital Marketing Representatives.
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Bridal Intern
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Apr 2020 - Aug 2020
-Create marketing and branding materials-Update and facilitate in-store technology-Participate in webinars with Bridal Designers, Manufacturers, Consultants, and other boutiques-Responsible for adapting to virtual business model at start of COVID-19 shutdown-Assist administrative and office tasks-Prepare and style equipment and models for news interviews, virtual appointments, and photoshoots.-Apprentice under master stylist for bridal sales and customer service technique
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North Carolina State University
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United States
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Higher Education
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700 & Above Employee
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University Honors and Scholars Program Ambassador
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Mar 2020 - May 2022
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Professional Actor
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Feb 2019 - Feb 2019
“Voices of Freedom Summer”: a powerful piece of theatre that documents the widespread efforts to register African-American voters in Mississippi during the summer of 1964. Comprised of a guitarist and a six person cast reciting a curated mix of monologues, newspaper articles, letters, interviews, testimonials, literature, and other materials from the Freedom Summer. The performance acts as a powerful portrait of an important part of American history. “Voices of Freedom Summer”: a powerful piece of theatre that documents the widespread efforts to register African-American voters in Mississippi during the summer of 1964. Comprised of a guitarist and a six person cast reciting a curated mix of monologues, newspaper articles, letters, interviews, testimonials, literature, and other materials from the Freedom Summer. The performance acts as a powerful portrait of an important part of American history.
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Education
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North Carolina State University
B.A. Communication: Public Relations Concentration, Minor: Spanish Language and Literature