Katie Tom
Director of Marketing at Vacation Races- Claim this Profile
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English Native or bilingual proficiency
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Spanish Limited working proficiency
Topline Score
Bio
Debbie Secord
Katie is highly committed to her clients and goes to great lengths to ensure no detail is overlooked. She loves her job and brings such enthusiasm to each transaction. I have worked with Katie on multiple occasions to help clients purchase a home and each transaction has been a pleasure. I find Katie to be professional, organized, and humble - not to mention she has a keen eye for design. It's a pleasure working with someone of her caliber and I highly recommend her as a real estate agent.
Brie Kocher
Katie has a way of making the complicated world of social media seem more simple. I worked with Katie while she was at Impetus; we hired the firm to provide us with an in-depth analysis of our social media profiles. Katie gave us a great overview of our strengths online, where we could improve, and even what our competitors were doing/saying. I appreciated that she always responded to emails quickly and was impressed with her professionalism. Thanks Katie!
Debbie Secord
Katie is highly committed to her clients and goes to great lengths to ensure no detail is overlooked. She loves her job and brings such enthusiasm to each transaction. I have worked with Katie on multiple occasions to help clients purchase a home and each transaction has been a pleasure. I find Katie to be professional, organized, and humble - not to mention she has a keen eye for design. It's a pleasure working with someone of her caliber and I highly recommend her as a real estate agent.
Brie Kocher
Katie has a way of making the complicated world of social media seem more simple. I worked with Katie while she was at Impetus; we hired the firm to provide us with an in-depth analysis of our social media profiles. Katie gave us a great overview of our strengths online, where we could improve, and even what our competitors were doing/saying. I appreciated that she always responded to emails quickly and was impressed with her professionalism. Thanks Katie!
Debbie Secord
Katie is highly committed to her clients and goes to great lengths to ensure no detail is overlooked. She loves her job and brings such enthusiasm to each transaction. I have worked with Katie on multiple occasions to help clients purchase a home and each transaction has been a pleasure. I find Katie to be professional, organized, and humble - not to mention she has a keen eye for design. It's a pleasure working with someone of her caliber and I highly recommend her as a real estate agent.
Brie Kocher
Katie has a way of making the complicated world of social media seem more simple. I worked with Katie while she was at Impetus; we hired the firm to provide us with an in-depth analysis of our social media profiles. Katie gave us a great overview of our strengths online, where we could improve, and even what our competitors were doing/saying. I appreciated that she always responded to emails quickly and was impressed with her professionalism. Thanks Katie!
Debbie Secord
Katie is highly committed to her clients and goes to great lengths to ensure no detail is overlooked. She loves her job and brings such enthusiasm to each transaction. I have worked with Katie on multiple occasions to help clients purchase a home and each transaction has been a pleasure. I find Katie to be professional, organized, and humble - not to mention she has a keen eye for design. It's a pleasure working with someone of her caliber and I highly recommend her as a real estate agent.
Brie Kocher
Katie has a way of making the complicated world of social media seem more simple. I worked with Katie while she was at Impetus; we hired the firm to provide us with an in-depth analysis of our social media profiles. Katie gave us a great overview of our strengths online, where we could improve, and even what our competitors were doing/saying. I appreciated that she always responded to emails quickly and was impressed with her professionalism. Thanks Katie!
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Experience
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Vacation Races
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Director of Marketing
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Dec 2020 - Present
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Digital Marketing Manager
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Oct 2018 - Dec 2020
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Realty ONE Group Eminence
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United States
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Real Estate
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1 - 100 Employee
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Realtor
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Aug 2020 - Present
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Keller Williams Group One, Inc.
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United States
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Real Estate
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1 - 100 Employee
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REALTOR®
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May 2019 - Aug 2020
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HomeGate Realty of Nevada
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United States
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Real Estate
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1 - 100 Employee
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REALTOR®, Marketing Manager
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Nov 2017 - May 2019
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The Impetus Agency
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Digital Media Manager
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Jun 2014 - Nov 2017
As the Digital Media Manager, I headed up the Digital Media Department and team. I managed social and digital media strategy development and implementation for the agency’s local and national accounts including retargeting campaigns, social media advertising campaigns, social media content development, blog and newsletter development, graphic design, development of reports for social media analytics and more. As the Digital Media Manager, I headed up the Digital Media Department and team. I managed social and digital media strategy development and implementation for the agency’s local and national accounts including retargeting campaigns, social media advertising campaigns, social media content development, blog and newsletter development, graphic design, development of reports for social media analytics and more.
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Shaw Engineering
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United States
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Civil Engineering
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1 - 100 Employee
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Strategic Communications Assistant
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Apr 2013 - Jun 2014
I was responsible for designing, building and maintaining strategic communication infrastructures for the firm. I maintained the firm's blog, writing eye-catching, interesting articles and strategically pairing them with photos to increase time spent on our website. In addition, I maintained the social media sites and closely monitor all digital reach and traffic through Google Analytics. I created company collateral using Adobe Photoshop, Illustrator, and InDesign, as well as created and distributed newsletters via MailChimp. I hosted and designed the look of all exhibitor booths, created and ordered swag handouts and attend conferences and seminars for the company. In addition, I was responsible for maintaining the client database, pitching the local media outlets and writing and designing RFPs and SOQs.
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Bayer Properties, LLC
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United States
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Leasing Real Estate
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1 - 100 Employee
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Public Relations Assistant
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Aug 2012 - Apr 2013
I maintained social media sites and implemented SEO tactics that were key to increasing click-throughs to the website. I planned on-property, special events during the holidays that included working with vendors, tenants and non-profits, creating an event schedule for all parties involved, ordering supplies and overseeing and managing the events. Additionally, I created and coordinated promotions, both online and on-property, that included securing promotional giveaways, developing a social media plan and creating content that drove customer participation. I wrote advertising copy for the 15-25 second Muzak spots heard throughout the property. I also coordinated and was responsible for the volunteer teen board, which consisted of 8 to 10 teens who met with me monthly to develop ideas for civic contribution as well as volunteering for on-peroperty events.
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Online Copy Writer
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May 2012 - Apr 2013
I wrote news and feature articles, that are both creative and entertaining, for the Associated Students of the University of Nevada Reno's website. I also wrote copy for the online announcements and maintained the content, ensuring clear, accurate writing. During my time at Inkblot, I kept abreast of journalist regulations and university guidelines and wrote articles accordingly. I wrote news and feature articles, that are both creative and entertaining, for the Associated Students of the University of Nevada Reno's website. I also wrote copy for the online announcements and maintained the content, ensuring clear, accurate writing. During my time at Inkblot, I kept abreast of journalist regulations and university guidelines and wrote articles accordingly.
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Renown Health
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United States
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Hospitals and Health Care
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700 & Above Employee
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Patient Access Representative
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Feb 2012 - Apr 2013
I was responsible for registering and admitting patients, processing insurance, processing payments and completing data entry. I was responsible for registering and admitting patients, processing insurance, processing payments and completing data entry.
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Truckee Meadows Community College
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United States
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Higher Education
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400 - 500 Employee
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Student Worker
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Jan 2009 - Feb 2012
I created and edited the quarterly newsletters that were sent out to agencies in Northern Nevada which resulted in new contacts, equipment and property rentals. I also coordinated student events and gave presentations to large audiences. In addition, I was responsible for greeting students, thoroughly explaining the programs offered, collecting student prerequisites, reviewing mandatory entrance paperwork and maintaining student confidentiality. I created and edited the quarterly newsletters that were sent out to agencies in Northern Nevada which resulted in new contacts, equipment and property rentals. I also coordinated student events and gave presentations to large audiences. In addition, I was responsible for greeting students, thoroughly explaining the programs offered, collecting student prerequisites, reviewing mandatory entrance paperwork and maintaining student confidentiality.
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Education
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University of Nevada-Reno
Bachelor of Arts (BA), Journalism -
Truckee Meadows Community College
Associate of Arts (AA), General Studies -
Truckee Meadows Community College
Associate of Arts (AA), Journalism