Experience

National Philharmonic
• United States
• Performing Arts
• 1 - 100 Employee
• Director of Marketing

  • Jun 2021 - Present


Pittsburgh Ballet Theatre

• United States
• Performing Arts
• 1 - 100 Employee

• Media Relations & Content Marketing Manager

  • Sep 2018 - Jun 2021

  • Plan, write and distribute press releases and media advisories in coordination with all PBT departments to promote events, programs, announcements and initiatives. • Pitch, secure and coordinate media interviews, photo opportunities, appearances and features. • Cultivate relationships with local and national media and serve as media liaison for PBT. • Craft talking points, remarks and key messaging for spokespeople throughout the organization. • Write copy for direct mail, email, digital marketing materials and SEO-optimized web content. • Serve as PBT’s in-house editor for marketing, development, education and artistic content. • Manage PBT social media accounts and create social media content strategy. Show less



DICK'S Sporting Goods

• United States
• Retail
• 700 & Above Employee

• Assitant Editor

  • Aug 2017 - Sep 2018

  • Edit and write content for DICK'S Pro Tips, incorporating SEO best practices • Contribute to the Pro Tips editorial calendar, maintaining an educational objective while incorporating marketing initiatives • Assist in the creation of scripts for Pro Tips and DICK's Sporting Goods eCommerce online content • Coordinate with a team of writers and subject matter experts to ensure Pro Tips content is accurate, informative and entertaining • Use Wordpress to upload and manage Pro Tips content Show less



The Almanac

• India
• Education Administration Programs

• Freelance Writer

  • Jul 2015 - Jan 2018

  • write timely articles for online and print publication covering local government • pitch and write feature stories highlighting community members and events • maintain connections within the communities covered • write timely articles for online and print publication covering local government • pitch and write feature stories highlighting community members and events • maintain connections within the communities covered



Found Sound Music

• Music

• Editor In Chief

  • Apr 2016 - Jun 2017

  • Maintain editorial schedule and develop new content for FoundSoundMusic.com • Edit incoming content for publication, as well as contribute original content • Create social content to accompany blog posts • Maintain editorial schedule and develop new content for FoundSoundMusic.com • Edit incoming content for publication, as well as contribute original content • Create social content to accompany blog posts



FutureDerm, Inc.

• United States
• Cosmetics
• 1 - 100 Employee

• Project Manager/Content Creator

  • Aug 2016 - May 2017

  • create SEO-optimized content for client blogs, webpages and social media that captures brand voice • coordinate with a team of writers, web designers, editors and social media coordinators to create digital content to drive traffic to client sites • develop and maintain brand standards and editorial strategy, using analytics to guide decision making • create SEO-optimized content for client blogs, webpages and social media that captures brand voice • coordinate with a team of writers, web designers, editors and social media coordinators to create digital content to drive traffic to client sites • develop and maintain brand standards and editorial strategy, using analytics to guide decision making



Fairway Grille

• United States
• Restaurants

• Digital Media Manager

  • Dec 2016 - Jan 2017

  • Coordinate social media, increasing Facebook page like by more than 100% since Dec. 2016 • Assist in the creation of a mobile app for the restaurant • Maintain app and community engagement • Website maintenance and updates • Coordinate with restaurant management to market promotions and menu items • Coordinate social media, increasing Facebook page like by more than 100% since Dec. 2016 • Assist in the creation of a mobile app for the restaurant • Maintain app and community engagement • Website maintenance and updates • Coordinate with restaurant management to market promotions and menu items



Viacom

• United States
• Entertainment
• 700 & Above Employee

• MTV News Weekend Writer

  • Jul 2015 - Jan 2016

  • Research, pitch and write news, pop culture and music stories for MTV News • Contribute headlines and social strategy to the MTV News weekend team • Research, pitch and write news, pop culture and music stories for MTV News • Contribute headlines and social strategy to the MTV News weekend team



NPR

• Staffing and Recruiting
• 1 - 100 Employee

• All Songs Considered Intern

  • Sep 2015 - Dec 2015

  • Assist in the production and recording of the All Songs Considered podcast and Tiny Desk Concert series • Contribute blog posts, video premiers and podcast copy to NPR Music • Manage All Songs Considered Facebook and Twitter accounts • Assist during the coordination and production of NPR Music live events • Assist in the production and recording of the All Songs Considered podcast and Tiny Desk Concert series • Contribute blog posts, video premiers and podcast copy to NPR Music • Manage All Songs Considered Facebook and Twitter accounts • Assist during the coordination and production of NPR Music live events



The Post and Courier

• United States
• Newspaper Publishing
• 200 - 300 Employee

• Festival Reporter

  • May 2015 - Jun 2015

  • pitch, research and write advancers and features for the Spoleto Festival • produce timely reviews for online and print publication for Spoleto Festival events • pitch, research and write advancers and features for the Spoleto Festival • produce timely reviews for online and print publication for Spoleto Festival events


syracuse.com
• United States
• Online Media
• 1 - 100 Employee
• Freelance Writer

  • Jul 2014 - Jun 2015


Esquire magazine

• Book and Periodical Publishing
• 1 - 100 Employee

• Digital Intern

  • Jan 2015 - May 2015

  • Pitch ideas and write assigned stories for Esquire.com • Plan and manage social media strategy for Esquire Magazine’s Pinterest page • Assist in the transition to a new content management system • Pitch ideas and write assigned stories for Esquire.com • Plan and manage social media strategy for Esquire Magazine’s Pinterest page • Assist in the transition to a new content management system



Syracuse University

• United States
• Higher Education
• 700 & Above Employee

• Web Content Editor - NCC News

  • Sep 2014 - May 2015

  • Edit student submissions for grammar and style • Coordinate editorial schedules between several professors and their students • Ensure quality in digital, audio and video submissions to the website • Assist in creating best practices and standards guides for students, professors and other editors • Edit student submissions for grammar and style • Coordinate editorial schedules between several professors and their students • Ensure quality in digital, audio and video submissions to the website • Assist in creating best practices and standards guides for students, professors and other editors



Matthews Brand Solutions

• United Kingdom

• Production Art Coordinator

  • Jul 2008 - Jun 2014

  • Manage a team of production artists and maintain production schedule • Create and maintain internal documentation and client brand standards • Serve as brand steward and contribute ideas to further brand recognition • Manage a team of production artists and maintain production schedule • Create and maintain internal documentation and client brand standards • Serve as brand steward and contribute ideas to further brand recognition