Katie Visentin
Director of Brand Activation at UCAN- Claim this Profile
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Bio
Experience
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UCAN
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Director of Brand Activation
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Jul 2019 - Present
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Event Manager and Marketing Associate
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Jun 2014 - Jul 2019
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University of Connecticut
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United States
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Higher Education
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700 & Above Employee
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Graduate Assistant Women's Rowing Coach
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Aug 2012 - May 2014
-Empowered 90+, Division I female athletes to achieve their goals by instilling confidence, motivating through inspirational quotes, and reinforcing constructive feedback for technical & psychological improvement. -Collaborate with fellow coaching staff to plan practices, adjusting as necessary when faced with unforeseen circumstances related to weather, athlete injury & equipment malfunction. -Manage team’s social media outlets, updating them on a weekly basis with events pertaining to the team.
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USRowing
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United States
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Non-profit Organizations
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1 - 100 Employee
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Marketing Intern
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Jun 2013 - Aug 2013
- Researched social media trends of USRowing, developing promotions enticing follower interaction; Instagram weekday hashtags & weekly photo contest. - Helped expand sponsorship outreach database, increasing breadth by 28% and the depth by 21%. - Investigated competitor apparel & accessory product lines, composing recommendation for product line breadth. - Facilitated event management of attendees at USRowing Worlds Team send-off dinner, corresponding with invitees including prominent political figures from New Jersey.
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UCAN
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Intern
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Dec 2011 - Aug 2012
- Compiled competitor analysis report synthesizing data of 17 competitor products, conveyed in a PowerPoint presentation to Generation UCAN's board of directors. - Created online survey for 18-22 year old, college athlete demographic to obtain attitudes towards nutritional products such as; what influences their nutritional product choices? - Reported on a variety of research topics including; Olympic sponsor social media promotions, competitor social media promotions, and international branding and pricing strategies of competitor companies. - Represented UCAN at a wide variety of sporting events marketing company product.
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University of Connecticut
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United States
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Higher Education
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700 & Above Employee
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Residential Life Operations, office assistant
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Sep 2010 - May 2012
Manage the daily operations of the office. Tasks included, but not limited to, answering phones, making photo copies, filing documents, faxing, and importing data into the computer system.
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Conference Supervisor
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May 2011 - Aug 2011
- Led and supported 26 assistants and 6 co-supervisors by organizing conferences, communicating etiquette for customer service, and empowering others to exceed customer service expectations & problem solve on their own.- Coordinated the housing for sports camps including 4 high volume sessions with 500 basketball campers each. - Managed critical issues; assisting fatigued & disgruntled guests, venue changes due to inclement weather and security issues due to room lockouts. - Achieved exceptional performance evaluation on sports camp organization execution from veteran staff.
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Conference Assistant
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May 2010 - Aug 2010
- Communicated successfully with individuals of all ages during conference check-ins & check-outs.- Assisted in the set-up of residence halls for conference guests, producing creative bulletin boards displaying relevant information to specific conferences, preparing guest rooms and checking room keys.- Organized conference details under strict time constraints and trouble-shot technical issues in high pressure environments.- Received Employee of the Week honor, June 16, 2010
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Education
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University of Connecticut
Master's degree, Kinesiology/Sport Management -
The University of Connecticut
BA, Individualized Major with a minor in Communications