Katie Vierra

Marketing Specialist at Harris Ranch Beef Company
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Contact Information
us****@****om
(386) 825-5501
Location
Fresno, California, United States, US

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Experience

    • United States
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Marketing Specialist
      • Apr 2022 - Present

    • United States
    • Retail
    • Sales And Marketing Specialist
      • Jul 2021 - May 2022

      Implement interactive marketing and creative strategies for both traditional and digital campaigns by working with consultants and clients. Curate and post social media content for Facebook, Twitter, Spotlight Ag, and Instagram. Implement interactive marketing and creative strategies for both traditional and digital campaigns by working with consultants and clients. Curate and post social media content for Facebook, Twitter, Spotlight Ag, and Instagram.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Media Specialist
      • Nov 2020 - Aug 2021

      Brainstorm and execute marketing proposals, editorial calendars and campaign ideas for various projects. Developed targeted email lists by researching and analyzing audience demographics, interests, preferences and engagement. Brainstorm and execute marketing proposals, editorial calendars and campaign ideas for various projects. Developed targeted email lists by researching and analyzing audience demographics, interests, preferences and engagement.

    • United States
    • Food and Beverage Services
    • 300 - 400 Employee
    • Transportation Planner
      • Jul 2020 - Oct 2020

      Manage logistics, including: transportation planning and managing client invoices, develop internal updates, etc. Manage logistics, including: transportation planning and managing client invoices, develop internal updates, etc.

    • United States
    • Retail
    • 700 & Above Employee
    • Barista
      • Mar 2016 - Jul 2020

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Communications Intern
      • Oct 2019 - Oct 2019

      In contact daily with various media outlets (print, TV, radio, online and bloggers) concerning media coverage of the Fair. I played an integral role in helping source and produce content, plus monitoring social media. I also served as a “connector” and communication liaison between the general public, Fair executive staff, exhibitors, vendors, building superintendents and entertainment. In contact daily with various media outlets (print, TV, radio, online and bloggers) concerning media coverage of the Fair. I played an integral role in helping source and produce content, plus monitoring social media. I also served as a “connector” and communication liaison between the general public, Fair executive staff, exhibitors, vendors, building superintendents and entertainment.

Education

  • California State University, Fresno
    Agricultural Communication/Journalism
    2016 - 2020

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