Experience

Farmer's Business Network, Inc.
• United States
• Farming
• 700 & Above Employee
• Community Builder Communications Manager

  • Jan 2022 - Present


American Bank & Trust - South Dakota

• United States
• Banking
• 1 - 100 Employee

• Marketing Strategist & Customer Engagement

  • Sep 2019 - Jan 2022

  Sioux Falls, South Dakota Area * Lead the management of our ad agency, media vendors and outside partners. * Provide media strategy and budgeting assistance during all marketing campaigns. * Strategize and facilitate rebrand integration into retail spaces, marketing collateral, media assets and community involvement * Guide the build and transition of new ordering platform. * Support opening of branches in new and existing markets. * Assist in the development of new products and enhancements of existing… Show more * Lead the management of our ad agency, media vendors and outside partners. * Provide media strategy and budgeting assistance during all marketing campaigns. * Strategize and facilitate rebrand integration into retail spaces, marketing collateral, media assets and community involvement * Guide the build and transition of new ordering platform. * Support opening of branches in new and existing markets. * Assist in the development of new products and enhancements of existing products to foster customer relationships and meet their needs. * Develop internal communication, employee engagement and reporting of established strategic and production goals. Show less



Epsilon

• United Kingdom
• Accounting

• Account Executive - Hormel Foods

  • Feb 2018 - Aug 2019

  Greater Minneapolis-St. Paul Area * Responsible for leading the day-to-day management and implementation of client programs and initiatives while ensuring flawless program execution * Manage all program elements including critical paths, budgets, timelines, reports and project application * Develop project briefs, secure approvals and educate creative team on executional avenues * Work with all levels and roles within the organization, as well as third-party vendors and service providers, while learning the… Show more * Responsible for leading the day-to-day management and implementation of client programs and initiatives while ensuring flawless program execution * Manage all program elements including critical paths, budgets, timelines, reports and project application * Develop project briefs, secure approvals and educate creative team on executional avenues * Work with all levels and roles within the organization, as well as third-party vendors and service providers, while learning the fundamentals of the client’s business * Cultivate new product launch campaigns using multiple platforms for proper awareness Show less



Cabela's

• United States
• Retail
• 1 - 100 Employee

• Marketing Manager

  • Mar 2015 - Nov 2017

  Rapid City, South Dakota * Contribute to profitability and increase store traffic by developing and executing marketing plans and key marketing events, allocating and partnering with key resources including outside vendors, contractors, local celebrities, volunteer agencies and in-store outfitters * Contribute to Cabela's community outreach presence and ensure Cabela's brand and image are upheld through community outreach efforts by active participation with local outdoor non-profit groups, key organizations and… Show more * Contribute to profitability and increase store traffic by developing and executing marketing plans and key marketing events, allocating and partnering with key resources including outside vendors, contractors, local celebrities, volunteer agencies and in-store outfitters * Contribute to Cabela's community outreach presence and ensure Cabela's brand and image are upheld through community outreach efforts by active participation with local outdoor non-profit groups, key organizations and events that represent Cabela's core customer base. * Actively promote Cabela's through public relations by identifying key media in the store trade area; develop and foster these relationships to leverage local PR efforts and maximize media exposure for on-site and off-site events and sales; actively function as the PR liaison for the Rapid City store. * Manage the promotional budget including month end reconciliation and forecasting and contribute to the ROI analysis for each major event executed. Show less



Black Hills Federal Credit Union

• United States
• Financial Services
• 100 - 200 Employee

• Marketing & Media Coordinator

  • May 2012 - Mar 2015

  Rapid City, South Dakota * Developed yearly marketing/media plans * Aided in the organization and implementation of numerous events, including: Member Auto Sale, Shred Day, School Supply Drive, Expos and Trade Shows * Coproduced commercial spots, PreRoll video * Composed radio spots * Bought media for print, radio and television * Configured marketing budgets, reviewed and coded invoices, monitored supply inventories * Programed electronic merchandising displays, including inLighten, Daktronics… Show more * Developed yearly marketing/media plans * Aided in the organization and implementation of numerous events, including: Member Auto Sale, Shred Day, School Supply Drive, Expos and Trade Shows * Coproduced commercial spots, PreRoll video * Composed radio spots * Bought media for print, radio and television * Configured marketing budgets, reviewed and coded invoices, monitored supply inventories * Programed electronic merchandising displays, including inLighten, Daktronics, digital billboards and social media * Approved sponsorship & ad requests * Wrote grants for diverse projects/monthly board reports * Researched Field of Membership expansion opportunities * Evolved and guided all community fundraising efforts Show less



Evergreen Media Rapid City

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Advertising Sales

  • Oct 2011 - May 2012

  Rapid City, South Dakota Area



Black Hills Receptions

• Events Services

• Wedding Planner Intern

  • May 2011 - Oct 2011

  Rapid City, South Dakota Area