Marketing Manager

• Aug 2021 - Present

Marketing Manager

• Aug 2021 - Present

Marketing Manager

• Aug 2021 - Nov 2022

Marketing Manager

• Feb 2019 - Aug 2021

Responsible for creating and implementing the annual marketing strategy to drive budgeted admissions volume and revenue.Leading the Marketing Team to deliver integrated marketing campaigns through an array of different channels including ATL, PR, Digital, CRM and TV.Delivered record breaking visitor numbers and revenue in my first year in the business. Responsible for creating and implementing the annual marketing strategy to drive budgeted admissions volume and revenue.Leading the Marketing Team to deliver integrated marketing campaigns through an array of different channels including ATL, PR, Digital, CRM and TV.Delivered record breaking visitor numbers and revenue in my first year in the business.

Digital Marketing Executive

• Oct 2017 - Feb 2019

Responsible for creating and implementing the Digital Marketing strategy driving online volume, revenue and short break sales.Main responsibilities include:- Driving traffic to the website through digital channels e.g. PPC, Display, Social Media, SEO, CRM and Affiliate Marketing.- Converting traffic to bookings through continuous testing and optimisation of the site- Social Media and Content Creation - Generating Short Break Sales and Revenue Awarded the business' 'Star Employee of the Month' for the first month in my new role.Nominated out of over 400 employees for the business' 'Star Employee of the Year' Award and 'We Take Ownership' Award at the end of 2018.

Marketing Assistant

• Apr 2015 - Oct 2017

Merlin Entertainments plc is the leading name in location-based family entertainment. Europe's Number 1 and the World's second-largest visitor attraction operator, Merlin now operates 124 attractions, 12 hotels/ 3 holiday villages in 23 countries and across 4 continents. - Responsible for supporting the creation, implementation and execution of annual multi-channel marketing campaigns ensuring all marketing activity is consistent with brand values. In 2016, the Marketing Team was awarded ‘Team of the Year’ following a successful year exceeding budgeted RPC, ticket sales and hotel room sale budgets.- Act as the ‘face’ of marketing for internal stakeholders to ensure strong departmental relationships in implementing marketing activity which aligns with the overall brand strategy- Responsible for the businesses’ social media platforms including the creation of annual social media marketing strategies. Demonstrating exceptional YOY growth figures of +142% Facebook, +173% Instagram and +14% Twitter. - Both supported and owned PR events including TV hits on Made In Chelsea, Blue Peter and The Apprentice. In September 2016, I took complete ownership of the filming of Transformers 5 resulting in a large sum of ad-hoc revenue. This achievement saw me awarded ‘Star of the Month’ for September 2016- Confident in CMS systems, website designing and editing2017 Highlight - Launching the business' new show 'Wars of the Roses Live' with 80% pre- visit awareness of the show, 96% guest satisfaction of the show and exceeding RPC and unique visitor numbers throughout the duration of the show.

Press Assistant - London Fashion Week

• Sep 2014 - Feb 2015

- Responsible for the organisation of invitations for the S/S 15 Womenswear show- Facilitated towards creating and organising place settings for VIP guests- Opportunity to watch the fashion show and network with industry professionals- Trusted with confidential information regarding the event- Delegated towards the seating plan of the show- Re-enlisted to assist on the January 2015 Menswear show - Responsible for the organisation of invitations for the S/S 15 Womenswear show- Facilitated towards creating and organising place settings for VIP guests- Opportunity to watch the fashion show and network with industry professionals- Trusted with confidential information regarding the event- Delegated towards the seating plan of the show- Re-enlisted to assist on the January 2015 Menswear show

Press Assistant - London Fashion Week

• Feb 2014 - Feb 2014

- Responsible for the organisation and delivery of invitations for the show.- Organisation of daily press coverage of the brand. - Management of products to publications aiming to use them in print. - Delegating towards the seating plan at the upcoming London fashion week show. Responsible for sending out products to VIP's ready to wear at the show. - Experienced press coverage of the show and an input towards social media content coverage throughout the run up and during London Fashion Week.