Katie Henwood

Engagement & Special Events Coordinator at Oakland Family Services
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Contact Information
us****@****om
(386) 825-5501
Location
Detroit Metropolitan Area

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5.0

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John Haralson

A marketing rockstar and excellent teammate! Professional, humble, energetic, a quick learner, and much more. I'd highly recommend Katie. Great luck on all your future endeavors Katie!

Debbie Menz

Katie is a pleasure to work with, always professional and very positive.

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Experience

    • United States
    • Individual and Family Services
    • 100 - 200 Employee
    • Engagement & Special Events Coordinator
      • Aug 2021 - Present

    • United States
    • Retail
    • 500 - 600 Employee
    • Marketing Specialist
      • May 2019 - Jul 2021

    • United States
    • Motor Vehicle Manufacturing
    • 100 - 200 Employee
    • Marketing and Communications Specialist
      • Jan 2018 - May 2019

    • Account Support Specialist
      • May 2017 - Jan 2018

    • United States
    • Chemical Manufacturing
    • 700 & Above Employee
    • Marketing Communications Consultant, DRP Driven
      • May 2012 - Jun 2015

      Support the DRP segment by managing marketing communications tasks and strategic projects. Collaborate with functional managers to develop annual marketing communications plans focused on increasing awareness of programs, growing existing business, targeting new business, and supporting overall business goals. Support the DRP segment by managing marketing communications tasks and strategic projects. Collaborate with functional managers to develop annual marketing communications plans focused on increasing awareness of programs, growing existing business, targeting new business, and supporting overall business goals.

    • Marketing Communications Specialist, Collision Services
      • Jan 2009 - May 2012

      Responsible for managing marketing communications for Collision Services programs and initiatives including coordinating the development and distribution of collateral materials, email blasts, website content, presentations, press releases, and trade show materials.

    • Marketing Communications Specialist, Standox Brand
      • Jan 2008 - Jan 2009

      Managed brand positioning and ensured alignment of brand initiatives across functional areas. Oversaw multiple promotional programs with vendors to support brand and communicated programs to internal and external stakeholders. Oversaw development of print advertisements and managed media plan.

    • Customer Loyalty Programs Manager
      • Jan 2006 - Jan 2008

      Provide overall leadership and strategic direction for customer loyalty programs. Responsible for customer rebate program and making enhancements to program elements to increase customer value. Actively worked with the sales team to train them on programs and provided exceptional customer service to distributors and shops. Successfully planned and executed multiple international customer conferences.

    • Marketing Coordinator
      • May 2003 - Jan 2006

      Responsible for coordinating marketing communications activities and administering customer loyalty programs for two brands.

Education

  • Eastern Michigan University
    Master of Business Administration (MBA), Business Administration and Management, General
    2006 - 2009
  • Eastern Michigan University
    Bachelor of Business Administration (BBA), Marketing Major, Advertising and Sales Promotion Concentration
    1999 - 2003

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