Katie Forbidussi

Account Executive, PR & Comms at 160over90
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Contact Information
us****@****om
(386) 825-5501
Location
Charlotte, North Carolina, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency

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Credentials

  • Fundamentals of Media Relations
    Muck Rack
    Jun, 2021
    - Nov, 2024
  • Fundamentals of Digital Marketing
    Google
    May, 2020
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 500 - 600 Employee
    • Account Executive, PR & Comms
      • Apr 2023 - Present

      Execute PR strategies and campaigns for clients such as T-Mobile (MLB, SEC, F1), The Friedkin Group, Walker & Dunlop, DICK'S Sporting Goods, and Greenleaf Foods with key support functions including earned media relations, event and activation planning, and general client service and account management. Additionally supports agency's new business pitches, internal communications and employee culture initiatives.

    • Associate Account Executive
      • Mar 2022 - Apr 2023

    • Account Coordinator
      • Jun 2021 - Mar 2022

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Coordinator
      • Aug 2020 - Jun 2021

      Support public relations functions for clients including Wrangler, The V Foundation, Moe's Southwest Grill, the Veteran Golfers Association, the Wilmington & Beaches Convention and Visitors Bureau and the North Carolina Sweetpotato Commission.

    • Public Relations Apprentice
      • May 2020 - Aug 2020

    • United States
    • Higher Education
    • 700 & Above Employee
    • Sport Programs Supervisor
      • Dec 2018 - May 2020

      Enforce Campus Recreation's Intramural Sports and Sport Clubs rules, policies, and procedures. Manage the sport or activity to ensure a safe environment for participants. Evaluate and mitigate risks, manage conflicts, provide staff feedback, and provide excellent customer service.

    • Sports Official
      • Jan 2017 - Dec 2018

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Public Relations Intern
      • Aug 2019 - Dec 2019

      Responsibilities included: aiding in the development of ideas in support of public relations, advertising and marketing initiatives for clients (conduct research, brainstorm ideas, etc.); drafting press materials (press releases, media alerts, pitches, etc.); building and maintaining media lists and conduct media outreach. Responsibilities included: aiding in the development of ideas in support of public relations, advertising and marketing initiatives for clients (conduct research, brainstorm ideas, etc.); drafting press materials (press releases, media alerts, pitches, etc.); building and maintaining media lists and conduct media outreach.

    • United States
    • Retail Luxury Goods and Jewelry
    • 300 - 400 Employee
    • Digital Media and Marketing Intern
      • May 2019 - Aug 2019

      Specific areas of work centered around graphic design and creating artwork for Instagram and Instagram stories, and working closely with the Social Media Coordinator to create and draft social content. Primary responsibilities also included managing the brand's blog (writing and scheduling content, promoting blog content on social channels), managing the brand's Pinterest presence (growing from 45k monthly viewers to over 200k), and influencer marketing. Specific areas of work centered around graphic design and creating artwork for Instagram and Instagram stories, and working closely with the Social Media Coordinator to create and draft social content. Primary responsibilities also included managing the brand's blog (writing and scheduling content, promoting blog content on social channels), managing the brand's Pinterest presence (growing from 45k monthly viewers to over 200k), and influencer marketing.

    • United States
    • Retail Luxury Goods and Jewelry
    • 300 - 400 Employee
    • Marketing Intern
      • May 2018 - Aug 2018

      Work in various capacities in support of the headquarters marketing team including creating and publishing content for social media channels (specifically Instagram and Facebook), promoting and tracking social media content, and engage in marketing around brand partnerships (including the Carolina Panthers and Charlotte Knights) to achieve mutual goals. Work in various capacities in support of the headquarters marketing team including creating and publishing content for social media channels (specifically Instagram and Facebook), promoting and tracking social media content, and engage in marketing around brand partnerships (including the Carolina Panthers and Charlotte Knights) to achieve mutual goals.

    • United States
    • Non-profit Organizations
    • 500 - 600 Employee
    • Sales and Service Representative
      • Mar 2014 - Aug 2015

      Serve customers of the Brace Family YMCA in all areas of customer service. Various tasks include selling and updating memberships, giving tours, and selling programs or products such as camps and swim lessons. Serve customers of the Brace Family YMCA in all areas of customer service. Various tasks include selling and updating memberships, giving tours, and selling programs or products such as camps and swim lessons.

Education

  • University of North Carolina at Chapel Hill
    Media and Journalism, Advertising
    2016 - 2020

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