Experience

Magellan Promotions
• United States
• Advertising Services
• 1 - 100 Employee
• Client Strategist

  • Feb 2023 - Present


Archway Marketing Services

• United States
• Advertising Services
• 700 & Above Employee

• Creative Director

  • Jun 2022 - Feb 2023

  Generate growth with key client accounts that include a variety of Fortune 500 and above, as well as mid and small-size organizations seeking to increase their brand presence; Collaborate with Director of Marketing and the Executive Leadership Team to provide go-to-market sales strategies; Seek to understand clients’ challenges and provide creative promo solutions, while encompassing the company's core values and initiatives; Provide innovative and curated promotional items that create a memorable impression; Develop new and marketable collateral; Work alongside Sales and Client Services to assist in new client on-boarding and identify creative promo opportunities Show less

• Director of Promo Operations

  • Jan 2022 - Jun 2022

  Lead the promotional product business operations; Author and constantly optimize the promo operations and technologies to deliver sales and contribution margin dollars received through sourcing and selling promotional products to a range of clients; Work alongside colleagues in Sales, IT, Finance, and other supporting functions to create or optimize processes that will help deliver rapid and strategic growth in promotional product sales; Utilize vendor relationships and internal resources for resourceful sourcing and quoting strategies, balancing the client’s and company’s business needs; Use experience with internal teams and resources to expand company and project value to clients; Lead, mentor, and train the Print & Promo Team Show less



Insight Branding

• United States
• Advertising Services

• Strategic Accounts Director

  • Feb 2021 - Feb 2023

  Function as a strategic resource for creating brand-building, marketing solutions with the goal to increase profitability across multiple Enterprise accounts and overall ROI; Streamline processes and create efficiencies; Develop marketing collateral and design creative; Conceptualize creative ideas and the strategic solutions to execute those concepts; Develop organizational planning strategies; Strategically utilize client relationships and project history knowledge to explore and develop new opportunities; Implement and execute sales projects which contribute to meeting targeted revenue growth plans for client accounts; Manage multiple projects with varying clients, timelines, priorities, costs, and logistical complexities; Produce creative and accurate quotes and presentations using innovative product ideas to support the client’s branding approach and marketing goals Show less

• Programs Director

  • Jul 2020 - Feb 2021

  Oversee and manage the Company Stores branch of Insight Branding; Lead strategic development and project management to ensure client web stores are completed on time; Manage multiple, custom web-based projects throughout the project life-cycle including discovery, estimating, planning, analysis and design, development, deployment, and ongoing maintenance; Co-manage the Enterprise Accounts team; Submit project deliverables and ensure that they adhere to quality standards; Plan concepts by studying relevant information and materials; Develop and maintain strong working relationships with external vendors; Serve as a liaison with the company's customers, develop relationships, provide guidance and advice and ensure all the customer's needs are being met Show less

• Senior Account Manager

  • Feb 2020 - Feb 2021

  Brand development; Graphic design; Branded merchandise; Social Media management; Manage complex corporate programs; Design and write content for client email campaigns; Manage and create web content; Build and design company web stores; Communicate with vendors and customers nationwide via email and phone; Work closely with the sales team to meet client demands; Develop marketing materials; Content creator; Contribute to business development activities; Project management; Team management; Company presentations Show less

• Account Manager

  • Dec 2017 - Feb 2020

  Liaison for the company's customers: developed relationships, provided guidance and advice and ensured all the customer's needs were met; Inbound calls, outbound calls, CRM documentation with key account information, entering orders/ memos, and managing and responding to emails; Identified customer needs and offered practical and imaginative solutions to those needs.



Shutterfly, Inc.

• United States
• Consumer Services

• Senior Production Designer

  • Feb 2016 - Jul 2017

  Meticulously process Tiny Prints and Wedding Paper Divas orders by a set of stationery etiquette standards and aggressive productivity and accuracy goals.Proofread and review orders.Typeset custom text on Illustrator templates, adjust layout and meticulously proof and approve for print. Includes color customizations and custom layout adjustment.Check photo resolution, edit photos, remove red eye, color correct to ensure optimum print quality.Interact daily with customers to ensure customer needs are met according to our premium level of service standards. Follow-up with customers regarding outstanding order issues, including customer submitted photos, personalized text and order detail information. Respond to and resolve inbound customer service inquires and issues related to design and production via telephone and email.A team player and always willing to pitch in when needed to delight our customers.SPECIAL DUTIES INCLUDE: Advanced Customizations Team: Performing high level customer customization request such as recoloring rasterized images, advanced photo editing (removing/editing objects/people & adding to photos), adjusting and manipulating text. PIDQA Team:A small team who quality checks new products offered on the websites. We take into consideration: the customer experience to make sure everything can be ordered correctly and without issues, making sure our product enablement team follows their procedures and guidelines, and we make sure the production design team is able to process the files accurately.Escalations Team: A team who is able to provide high quality help when there is an issue between a designer and customer. We also assist with product and procedural knowledge for the production design team as well as our customer service team. Training Team:Create and maintain materials for the various training programs within the Production Design Team, comprised of 100+ members in 4 locations across the US. Show less

• Interim Training Team Aide

  • Jul 2016 - Dec 2016

  Aid the Training Team in creating and maintaining materials for the various training programs within the Production Design Team, comprised of 100+ members in 4 locations across the US. Develop and oversee new employee training and holiday training (60-100 new Production Designers for the Tiny Prints brand for Q4, followed by continuing education on Wedding Paper Divas brand for designers who are retained after Q4).Create, organize, and maintain knowledge base and other PDT resources in print, on intranet and in internal order processing system. Develop and implement improvements to order processing procedures and tools used by PDT.Extensive technical, informational and instructional writing. Previous to interim title, I assisted the Training Team for 2015 Holiday and on multiple continual education trainings for the team throughout most of 2016. Show less

• Production Designer

  • Aug 2013 - Feb 2016

  Meticulously process Tiny Prints and Wedding Paper Divas orders by a set of stationery etiquette standards and aggressive productivity and accuracy goals.Proofread and review orders.Typeset custom text on Illustrator templates, adjust layout and meticulously proof and approve for print. Includes color customizations and custom layout adjustment.Check photo resolution, edit photos, remove red eye, color correct to ensure optimum print quality.Interact daily with customers to ensure customer needs are met according to our premium level of service standards. Follow-up with customers regarding outstanding order issues, including customer submitted photos, personalized text and order detail information.Respond to and resolve inbound customer service inquires and issues related to design and production via telephone and email.A team player and always willing to pitch in when needed to delight our customers. Show less



Visit Lake Norman

• United States
• Hospitality
• 1 - 100 Employee

• Graphic Design Intern

  • Aug 2012 - Dec 2012

  Created printed materials for the Visit Lake Norman visitor center. Helped set up and take down events as well as created print and digital materials for local events. Front desk receptionist - Answered calls and assisted incoming visitors with maps, attractions and things to do in the area. Created printed materials for the Visit Lake Norman visitor center. Helped set up and take down events as well as created print and digital materials for local events. Front desk receptionist - Answered calls and assisted incoming visitors with maps, attractions and things to do in the area.