Experience

Matkahuolto

• Transportation, Logistics, Supply Chain and Storage
• 100 - 200 Employee

• Director, parcel services

  • Jul 2019 - Present



Posti Group Oyj

• Finland
• Transportation, Logistics, Supply Chain and Storage
• 700 & Above Employee

• Head Of Product Management

  • Apr 2017 - Dec 2018

  I was responsible for creating and executing the service development roadmap in Posti's Parcel services -unit. With my team consisting of product managers and plenty of experts from ICT, marketing and other supporting functions we made a big change in parcel sending, receiving and returning for both consumers and companies in Finland.

• Head of Services, C2C

  • Jun 2016 - Mar 2017

  In this position I succesfully renewed the consumer parcel portfolio and pricing with my team as well as we created and started new marketing co-operational models. After the renewal the self service level in sending the parcels increased significantly.

• Senior Development Manager

  • Jan 2015 - Jun 2016

  In this position I enjoyed a possibility to explore data and analytics business potential from several points of view. I identified the issues that might affect data usage, and developed business models, data privacy descriptions and other solutions with internal and external experts to enable data usage in new ways. I developed a couple of totally new data based services and also led data and analytics strategy work which gave me a holistic view on data and analytics operations.



Itella Posti Oy

• Helsinki, Finland

• Development Manager

  • Jul 2013 - Dec 2014

  I developed Itella Posti's data-based services for marketers, such as target group and updating services. I developed Itella Posti's data-based services for marketers, such as target group and updating services.



Posti Group Oyj

• Finland
• Transportation, Logistics, Supply Chain and Storage
• 700 & Above Employee

• Business Manager

  • Aug 2007 - May 2013

  I was responsible for Itella's Customer Experience Management (CEM)-service business. Because the service was fairly new the work contained a lot of product and process development and also sales and marketing support. The service itself consisted of multichannel marketing automation tool and the supporting value-addes services such as register updating, target group and analytics services. I had 4 product managers in my team. My main responsibilities were business-, sales- and marketing… Show more I was responsible for Itella's Customer Experience Management (CEM)-service business. Because the service was fairly new the work contained a lot of product and process development and also sales and marketing support. The service itself consisted of multichannel marketing automation tool and the supporting value-addes services such as register updating, target group and analytics services. I had 4 product managers in my team. My main responsibilities were business-, sales- and marketing planning and implementation together with internal and external stakeholders. I was also responsible for co-operation and related negotiations wiht authorities and resellers.

• Development Manager

  • Aug 2004 - Aug 2007

  I was leading the product- and service development project which aimed at making the direct marketing services easier to buy. Today you would describe that as a customer centric (CX) service development. I also acted as a manager for the team of 5 product planners and -managers.



Atkos Oy

• Information Technology & Services

• Product Manager

  • Oct 2000 - Aug 2004

  I worked as a product manager for Netposti-service which is an electronic mailbox for consumers to receive bills, payslips and other mail. The work contaided e.g. constant product development, sales support, negotiations with stake holders and cosumer marketing planning with marketing unit. I worked as a product manager for Netposti-service which is an electronic mailbox for consumers to receive bills, payslips and other mail. The work contaided e.g. constant product development, sales support, negotiations with stake holders and cosumer marketing planning with marketing unit.



Helen

• Finland
• Utilities
• 400 - 500 Employee

• Pro Gradu worker

  • Feb 2000 - Oct 2000

  I did my Pro Gradu work for Helsingin Energia (Helen) about "Customer relationship marketing and marketing communication strategy in an energy company - the role and possibilies of the customer invoices". Unfortunately the gradu is only in Finnish (”Energiayrityksen asiakassuhdemarkkinointi ja markkinointiviestintästrategia – laskun rooli ja mahdollisuudet”). That was kind of a multichannel marketing survey a long before the whole word (multichannel) was even known! I did my Pro Gradu work for Helsingin Energia (Helen) about "Customer relationship marketing and marketing communication strategy in an energy company - the role and possibilies of the customer invoices". Unfortunately the gradu is only in Finnish (”Energiayrityksen asiakassuhdemarkkinointi ja markkinointiviestintästrategia – laskun rooli ja mahdollisuudet”). That was kind of a multichannel marketing survey a long before the whole word (multichannel) was even known!



Nordic Printmail Oy

• Helsinki Area, Finland

• Market Researcher

  • Jun 1998 - Jan 2000

  I made customer surveys and competitor analysis for supporting business decisions. I made customer surveys and competitor analysis for supporting business decisions.



SOK

• Finland
• Retail
• 700 & Above Employee

• Cashier

  • Aug 1993 - Jun 1998

  All basic tasks in a grocery store; a part-time job during my studies. All basic tasks in a grocery store; a part-time job during my studies.