Kathleen Veneziano

Managing Director at Phase2
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Location
New York City Metropolitan Area

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Experience

    • United States
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Managing Director
      • May 2023 - Present

      In this role I provide vision and make decisions for an assigned portfolio of clients to drive client growth and innovation, while maintaining accountability of financial expectations of $17M annually with specific focus on creating accountability and shared responsibility for sales and revenue within the team, and shape the team members to ensure the best team dynamics and performance is achieved. • Operate a portfolio of accounts within a cohesive Health & Wellness focus. •… Show more In this role I provide vision and make decisions for an assigned portfolio of clients to drive client growth and innovation, while maintaining accountability of financial expectations of $17M annually with specific focus on creating accountability and shared responsibility for sales and revenue within the team, and shape the team members to ensure the best team dynamics and performance is achieved. • Operate a portfolio of accounts within a cohesive Health & Wellness focus. • Provide leadership for all group team members working within their portfolio, mentor them to grow and expand their assigned accounts. • Lead and participate directly in sales efforts for both new and existing clients. • Ensure team members are building pipeline and closing new account opportunities to align with monthly/quarterly/annual revenue targets.

    • Sr. Director Client Services
      • Jan 2021 - May 2023

      New Jersey Discovered new prospects across the overall group portfolio, cultivated positive interactions with important clientele, and created business review programs. Defined the group's tone and direction and coordinated with teams to achieve alignment and success. Identified co-speaking opportunities for the portfolio at significant industry gatherings. • Maximized profitability by overseeing and maintaining annual revenue of $14M. • Promoted business development by acquiring six significant… Show more Discovered new prospects across the overall group portfolio, cultivated positive interactions with important clientele, and created business review programs. Defined the group's tone and direction and coordinated with teams to achieve alignment and success. Identified co-speaking opportunities for the portfolio at significant industry gatherings. • Maximized profitability by overseeing and maintaining annual revenue of $14M. • Promoted business development by acquiring six significant accounts in four years. • Enhanced productivity by expanding account team from one to three within healthcare vertical. • Surpassed agency vertical's annual sales target by boosting vertical up to $8M in only four years. • Ensured development and delivery of individual portfolios by directing team of account directors.

    • Account Director
      • May 2018 - Jan 2021

      New York, NY In this job role, I developed and carried out digital transformation strategies by cooperating with clients. To keep customers informed about digital innovation, I established strategic roadmaps. I also transformed projects into long-term accounts and promoted engagements in line with business impact mapping. • Directed client portfolio with annual revenue of over $10M. • Enabled new business advancement by partnering with sales team. • Designed reliable and scalable strategic… Show more In this job role, I developed and carried out digital transformation strategies by cooperating with clients. To keep customers informed about digital innovation, I established strategic roadmaps. I also transformed projects into long-term accounts and promoted engagements in line with business impact mapping. • Directed client portfolio with annual revenue of over $10M. • Enabled new business advancement by partnering with sales team. • Designed reliable and scalable strategic planning procedure for account managers. • Redefined account management role and tasks and responsibilities for current agency.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Director, Mobile Division
      • Nov 2016 - May 2018

      Englewood Cliffs, NJ As a senior account director, I created a communication plan and a marketing messaging strategy. I supervised the team as well as secured and assessed promotional partners. By working with partners and analyzing KPIs, I facilitated campaign execution. • Devised and provided remarkable campaigns by cooperating with creative team. • Improved implementation and fulfillment procedures to conduct promotional campaigns for mobile phones.

    • Tunisia
    • Research
    • 1 - 100 Employee
    • Senior Account Director
      • Aug 2015 - Nov 2016

      Upper Saddle River, NJ During this tenure, I oversaw the planning and execution of the campaign to verify consistent programs across all platforms. I promoted long-lasting client ties, monitored staff personnel, evaluated customer needs, and provided suitable solutions. I also addressed and resolved the concerns of the clients. • Maintained account profitability by controlling client budgets in adherence to set constraints. • Led high-scale programs and projects, including broadcast TV and videos by… Show more During this tenure, I oversaw the planning and execution of the campaign to verify consistent programs across all platforms. I promoted long-lasting client ties, monitored staff personnel, evaluated customer needs, and provided suitable solutions. I also addressed and resolved the concerns of the clients. • Maintained account profitability by controlling client budgets in adherence to set constraints. • Led high-scale programs and projects, including broadcast TV and videos by coordinating with clients.

    • Account Director
      • Nov 2008 - Aug 2015

      Saddle River, New Jersey, United States • Stewardship of the campaign development and execution to cohesive programs across all channels • Management of client budgets to ensure activities are within budget to maintain account profitability • Partnered with clients to execute large scale projects and programs inclusive of: Broadcast TV, videos

    • Sr. Account Supervisor
      • Oct 2006 - Nov 2008

      Oradell, NJ

    • United Kingdom
    • Account Supervisor
      • Jul 2005 - Sep 2006

      New York City

    • United States
    • Government Administration
    • Account Supervisor
      • Jul 1999 - Jul 2005

      New York, New York, United States

Education

  • University of Scranton
    BA, Communications, English
    1994 - 1998

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