Kathleen Okray
Marketing Director at Springfield Urgent Care, PLLC- Claim this Profile
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Bio
Kevin Prost, MBA
Kathleen, is excellent at her role. She researches each project until she is a subject expert and she always delivers a great project. At Herkules, she created multiple marketing campaigns for diverse product groups and she was always willing to rethink the whole strategy and re-approach a project from another angle. But, she really excels at special projects. Most impressive was how she stepped out of the realm of Marketing and took on the challenge of getting the company ISO certified. She worked with outside consultants and organized the various departments to accomplish their tasks and she was able to "gently" nudge team members as needed. She successfully accomplished our long term goal of getting certified. She's a great asset to the team!
Rebecca Happel
Kathleen is an excellent writer with a nose for a great story and the people skills to connect easily with a wide spectrum of personalities. She is always professional, organized and focused on the task at hand, and creatively looking for solutions and innovations. She is also an incredible support to the people for whom she works and whom she manages. I highly recommend her.
Kevin Prost, MBA
Kathleen, is excellent at her role. She researches each project until she is a subject expert and she always delivers a great project. At Herkules, she created multiple marketing campaigns for diverse product groups and she was always willing to rethink the whole strategy and re-approach a project from another angle. But, she really excels at special projects. Most impressive was how she stepped out of the realm of Marketing and took on the challenge of getting the company ISO certified. She worked with outside consultants and organized the various departments to accomplish their tasks and she was able to "gently" nudge team members as needed. She successfully accomplished our long term goal of getting certified. She's a great asset to the team!
Rebecca Happel
Kathleen is an excellent writer with a nose for a great story and the people skills to connect easily with a wide spectrum of personalities. She is always professional, organized and focused on the task at hand, and creatively looking for solutions and innovations. She is also an incredible support to the people for whom she works and whom she manages. I highly recommend her.
Kevin Prost, MBA
Kathleen, is excellent at her role. She researches each project until she is a subject expert and she always delivers a great project. At Herkules, she created multiple marketing campaigns for diverse product groups and she was always willing to rethink the whole strategy and re-approach a project from another angle. But, she really excels at special projects. Most impressive was how she stepped out of the realm of Marketing and took on the challenge of getting the company ISO certified. She worked with outside consultants and organized the various departments to accomplish their tasks and she was able to "gently" nudge team members as needed. She successfully accomplished our long term goal of getting certified. She's a great asset to the team!
Rebecca Happel
Kathleen is an excellent writer with a nose for a great story and the people skills to connect easily with a wide spectrum of personalities. She is always professional, organized and focused on the task at hand, and creatively looking for solutions and innovations. She is also an incredible support to the people for whom she works and whom she manages. I highly recommend her.
Kevin Prost, MBA
Kathleen, is excellent at her role. She researches each project until she is a subject expert and she always delivers a great project. At Herkules, she created multiple marketing campaigns for diverse product groups and she was always willing to rethink the whole strategy and re-approach a project from another angle. But, she really excels at special projects. Most impressive was how she stepped out of the realm of Marketing and took on the challenge of getting the company ISO certified. She worked with outside consultants and organized the various departments to accomplish their tasks and she was able to "gently" nudge team members as needed. She successfully accomplished our long term goal of getting certified. She's a great asset to the team!
Rebecca Happel
Kathleen is an excellent writer with a nose for a great story and the people skills to connect easily with a wide spectrum of personalities. She is always professional, organized and focused on the task at hand, and creatively looking for solutions and innovations. She is also an incredible support to the people for whom she works and whom she manages. I highly recommend her.
Experience
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Springfield Urgent Care, PLLC
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United States
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Hospitals and Health Care
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1 - 100 Employee
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Marketing Director
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Dec 2022 - Present
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Writer/Public Relations Consultant
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May 2000 - Present
Research and write feature stories for area businesses, and print publications. Developed and helped implement media, outreach and marketing efforts for area businesses. Write feature stories for various publications, including the Oakland Press. Currently developing and implementing web-based marketing strategies for several small firms and independent contractors. Research and write feature stories for area businesses, and print publications. Developed and helped implement media, outreach and marketing efforts for area businesses. Write feature stories for various publications, including the Oakland Press. Currently developing and implementing web-based marketing strategies for several small firms and independent contractors.
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Macomb County Community Mental Health
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United States
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Mental Health Care
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100 - 200 Employee
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Director Of Communications
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Aug 2021 - Nov 2022
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Herkules Equipment Corporation
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United States
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Automation Machinery Manufacturing
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1 - 100 Employee
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Director of Marketing and Special Initiatives
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Nov 2016 - Aug 2021
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Marketing Manager
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Nov 2014 - Nov 2016
Marketing and communications efforts for an incredible company that offers several lines of American-made products to support numerous industries.
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Mother Teresa Catholic Elementary School
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Suburban Cincinnati, OH
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Communications Director
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Mar 2009 - Aug 2010
Primary duties included building name recognition, both locally and eventually nationally; supporting the web master with content and concept for external website; building and supporting media and school communications. Worked with both volunteers and staff to promote the school and build a stronger community with targeted events. Accomplishments include a marked increase in the volume of print materials generated and press garnered, while containing costs, staying under budget and meeting deadlines. Show less
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Compuware Corporation
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Farmington HIlls, MI
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Copywriter
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May 1997 - May 2000
Research and write specific marketing messages (brochures, direct mail, user stories). Interpret technical data, market analysis data and other input to direct the messaging efforts of individual product or services marketing teams. In addition, proofreading and copyediting of feature articles, brochures and other marketing materials for clarity, consistency, syntax and other communication concerns. Developed the company’s writing standards and served on the committee to build and strengthen the style and content of the company’s messaging. Show less
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Public Relations
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Oct 1994 - Jul 1996
Developed and implemented the station's press and public relations, including many of the special activities surrounding the New World subsidiary's switch from CBS to FOX in December 1994. Working with the Community Relations Director and Station Manger, created the station's Community Partnership Plan, an aggressive effort to better service the most vital concerns of the community through joint efforts with leading area non-profits. Developed and implemented the station's press and public relations, including many of the special activities surrounding the New World subsidiary's switch from CBS to FOX in December 1994. Working with the Community Relations Director and Station Manger, created the station's Community Partnership Plan, an aggressive effort to better service the most vital concerns of the community through joint efforts with leading area non-profits.
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Fiserv Inc
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Troy, MI
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Documentation Writer
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May 1993 - Sep 1994
Researched, wrote and edited all client documentation prepared in support of the company's software releases. Wrote, edited and produced client manuals, newsletters, and other informational pieces. Developed press relations for this satellite of the Wisconsin-based firm. Researched, wrote and edited all client documentation prepared in support of the company's software releases. Wrote, edited and produced client manuals, newsletters, and other informational pieces. Developed press relations for this satellite of the Wisconsin-based firm.
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Detroit Opera
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United States
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Performing Arts
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1 - 100 Employee
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Public Relations
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Jan 1990 - Dec 1991
Wrote press releases, feature articles for quarterly newsletter and annual program book; established and maintained media contacts; arranged press interviews; conducted a wide variety of research; and maintained archives for arts organization. Worked closely with the marketing, production and development departments, assisting in marketing and fundraising efforts, under the direction of Public Relations Director. Wrote press releases, feature articles for quarterly newsletter and annual program book; established and maintained media contacts; arranged press interviews; conducted a wide variety of research; and maintained archives for arts organization. Worked closely with the marketing, production and development departments, assisting in marketing and fundraising efforts, under the direction of Public Relations Director.
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S&P Global
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United States
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Financial Services
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700 & Above Employee
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Production Editor
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Jan 1989 - Jun 1989
Responsible for the layout, copy editing and writing, photography and other artwork for Electrical Construction and Maintenance magazine. Also maintained customer communications, and conducted reader research polls for the monthly publication. Responsible for the layout, copy editing and writing, photography and other artwork for Electrical Construction and Maintenance magazine. Also maintained customer communications, and conducted reader research polls for the monthly publication.
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Electronic Data Systems
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Jun 1986 - Mar 1987
Involved in various production efforts - writing, research, editing and layout - for a variety of media, including technical documents, slide shows, video programs, brochures, and business proposals. Assisted in the formulation of user manuals for computer systems. Involved in various production efforts - writing, research, editing and layout - for a variety of media, including technical documents, slide shows, video programs, brochures, and business proposals. Assisted in the formulation of user manuals for computer systems.
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Education
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1997 - 1999
Central Michigan University
M.S., Administration -
1987 - 1987
Oakland University
BA, History -
Our Lady of Mercy
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Our Lady of Mercy
Community
