Kathleen Kennedy Manzo

Executive Vice President, Education, Labor, and Economy at Hager Sharp
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Location
Washington DC-Baltimore Area

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5.0

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Sarah Mars Bowie

Kathleen provides excellent guidance to clients across industries. She is an excellent communicator who can identify and tap into clients' strengths to highlight their unique value propositions that enhance their storytelling capabilities and hone their communications strategies. As a veteran journalist, Kathleen has insight into the stories that will draw media interest and an extensive network among reporters, editors, and producers to share them with. She is obviously a great editor who provides useful feedback on written products so they are crisp and clear.

Phyllis Jordan

Kathleen Kennedy Manzo has it all. She's an accomplished journalist with years of experience covering and editing education news. She's a successful manager, shepherding a staff of reporters and web producers to create daily content for Education Week. And she's a shrewd strategist when it comes to shaping a message and supporting a client. I worked with Kathleen at The Hatcher Group, where she managed my work on the Campaign for Grade-Level Reading account and we worked side by side on other projects. She could spot an issue and convey it succinctly. She earned the respect of reporters and editors in the field and pursued the best approach to promoting our issues. Above all she's a great colleague--fun and easy to work with.

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Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Executive Vice President, Education, Labor, and Economy
      • Aug 2021 - Present
    • Indonesia
    • Consumer Services
    • 1 - 100 Employee
    • Founding Member - DC
      • Apr 2021 - Present
    • United States
    • Higher Education
    • 1 - 100 Employee
    • Adjunct Instructor
      • Jan 2020 - Present

      Teaching aspiring journalists writing, reporting and editing skills and standards, including style, proofreading, source development, journalistic ethics and news judgment. Teaching aspiring journalists writing, reporting and editing skills and standards, including style, proofreading, source development, journalistic ethics and news judgment.

    • Co-founder and biz strategy lead
      • 2009 - Present

      Build and promote business for original art by John Manzo, and related products. Manage all business operations and strategy. https://www.etsy.com/shop/jrmanzo Build and promote business for original art by John Manzo, and related products. Manage all business operations and strategy. https://www.etsy.com/shop/jrmanzo

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Senior Partner
      • Mar 2020 - Aug 2021

      Provided leadership, strategic counsel, content development and communications expertise for high-profile nonprofit and corporate clients. • Led teams to fulfill complex client accounts, overseeing staffing, budget, planning and deliverables. • Cultivated new business opportunities and beneficial partnerships. Find leads, conduct outreach to potential clients, write proposals and present team capabilities for projects and retainers. • Served on senior leadership team for public affairs and pre-K-12 teams working on global, national and regional initiatives. • Built customized communications and engagement plans that employ comprehensive services across media relations, thought leadership, social, digital strategy, media training and integrated marketing. • Oversaw internal communications efforts for team. Write and edit thought leadership, communications materials, newsletters. Show less

    • United States
    • Internet News
    • 700 & Above Employee
    • Managing Editor - Education Week / edweek.org
      • Jan 2012 - Mar 2020

      • Oversaw day-to-day operations and long-term objectives for newsroom of three dozen journalists, artists and producers of award-winning K-12 coverage.• Managed editorial strategy and planning, presentation in print, digital and visual platforms. Guided portfolio of daily report and digital video coverage. Served as acting managing producer for PBS NewsHour segments.• Designed and executed a newsroom reorganization to pursue audience focus. Executed change management strategy to accelerate innovation.• Key member of transformation team developing new editorial strategy and staff deployment, redesign of website and adoption of new digital platforms. Show less

    • Assistant Managing Editor - Web
      • Jan 2012 - Apr 2012

    • @kmanzo
      • Jan 2010 - Jan 2012

      "Talk about knowledgeable, @kmanzo who is a former writer for "Education Week" and is currently the Director of Education Policy and Outreach for the Hatcher Group, is on point when it comes to the current state of education. Discussing everything from early learning to curriculum and instruction, @kmanzo is the one to follow if education is your passion."Distance-Education.org (Dec. 2011)

    • Reporter/Associate Editor/ Senior Editor
      • Oct 1996 - Feb 2010

      Award-winning reporter and editor for national publications, Education Week newspaper and Digital Directions magazine.

    • United States
    • Online Media
    • 1 - 100 Employee
    • Advisory Board, Expert Panelist
      • 2014 - 2018

      Served on Journalism Advisory Board, providing advice on strategic plans, website redesign, diversity initiative, and awards and recognition programs. Moderated expert panels on a range of education and policy issues. Served on Journalism Advisory Board, providing advice on strategic plans, website redesign, diversity initiative, and awards and recognition programs. Moderated expert panels on a range of education and policy issues.

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Director, Education Policy and Outreach
      • Feb 2010 - Jan 2012

      Led campaigns to spread the word about the good work of nonprofits and foundations on family, public health, community development, environment, and education issues. Developed communications, member engagement, network building, and media relations plans for national campaigns. Provided communications strategy and outreach for major initiatives. Supported efforts for improving effectiveness of philanthropic investments. Led campaigns to spread the word about the good work of nonprofits and foundations on family, public health, community development, environment, and education issues. Developed communications, member engagement, network building, and media relations plans for national campaigns. Provided communications strategy and outreach for major initiatives. Supported efforts for improving effectiveness of philanthropic investments.

    • Editor
      • Dec 1993 - Oct 1996

      Assigned and edited stories to staff and freelance reporters on policy and trends related to two-year colleges nationally. Assigned and edited stories to staff and freelance reporters on policy and trends related to two-year colleges nationally.

    • Senior Writer
      • Dec 1993 - Oct 1996

      Wrote feature length articles on diversity and equity issues in higher education. Wrote feature length articles on diversity and equity issues in higher education.

    • United States
    • Newspaper Publishing
    • 700 & Above Employee
    • Editorial Aide/Staff Writer
      • Jun 1986 - Jan 1993

      Covered local government, schools, high school sports for daily and weekly sections. Covered local government, schools, high school sports for daily and weekly sections.

Education

  • University of Virginia
    M.Ed., Social Foundations of Education
  • George Mason University
    Bachelor of Arts, Communications / Journalism

Community

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