Kathleen Jacoby
Business Strategist at Self-Employed- Claim this Profile
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Bio
Experience
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Self-Employed
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United States
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Financial Services
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400 - 500 Employee
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Business Strategist
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Apr 2023 - Present
Greater Denver Area
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Delta Dental of Colorado
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United States
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Insurance
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100 - 200 Employee
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Marketing Director
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Sep 2012 - Present
Greater Denver Area Responsible for brand, communications, pricing and product strategy, promotions, competitive analysis, market research, website, RFPs and public relations.
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Vice President Marketing and Member Experience
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Sep 2009 - Apr 2023
Greater Denver Area
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MetLife
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United States
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Insurance
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700 & Above Employee
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Assistant Vice President Marketing
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Apr 2000 - Jun 2012
Greater Denver Area Led a team of marketing professionals with a multi-million dollar budget in positioning, packaging, and promoting proprietary benefits research to effectively position MetLife as a recognized industry thought leader. Analyze domestic and global employee benefits trends to differentiate MetLife from the competition. Promote industry insights through public speaking engagements at high profile client/broker events and creating strategic alliances with preeminent industry trade organizations and… Show more Led a team of marketing professionals with a multi-million dollar budget in positioning, packaging, and promoting proprietary benefits research to effectively position MetLife as a recognized industry thought leader. Analyze domestic and global employee benefits trends to differentiate MetLife from the competition. Promote industry insights through public speaking engagements at high profile client/broker events and creating strategic alliances with preeminent industry trade organizations and government agencies. Show less
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Great-West Investments
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United States
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Financial Services
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500 - 600 Employee
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Marketing Communications Officer
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Sep 1996 - Apr 2000
Managed National Marketing Communications Program Serving 3.5 million health care members and 500,000 401(k) participants. Served as Media Relations Manager for U.S. Employee Benefits Division.
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Director Corporate Communications
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Jun 1986 - Sep 1996
Senior Executive Responsible for Managing all Corporate Communications (advertising, marketing communications, community relations, and internal communications) for Three Blue Cross & Blue Shield Plans and their Subsidiary Life, Dental and P&C Companies.
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Education
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University of Colorado at Denver
MBA, Marketing -
University of South Florida
BA, Speech Communications