Katherine Otter

Content Creator at HLM Architects
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Contact Information
us****@****om
(386) 825-5501
Location
Sheffield, England, United Kingdom, UK

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Peter J. Davies

I worked with Katherine at Glen Dimplex (Morphy Richards) just before and during lockdown. Having only joined Morphy shortly before lockdown, Katherine was a pleasure to work with. One of her responsibilities, (where we worked well together) was to populate our CMS, where she was always responsive to requests, not afraid to ask for clarification and more than capable of completing any tasks asked of her and of following my not always exact instructions 😊 I would wholeheartedly recommend Katherine to anyone.

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Credentials

  • Public Relations Foundations
    LinkedIn
    Dec, 2021
    - Nov, 2024
  • Advanced Grammar
    LinkedIn
    Jul, 2021
    - Nov, 2024
  • Writing with Flair: How to Become an Exceptional Writer
    LinkedIn
    Jun, 2021
    - Nov, 2024
  • The Fundamentals of Digital Marketin
    Google Digital Garage
    Apr, 2021
    - Nov, 2024

Experience

    • United Kingdom
    • Architecture and Planning
    • 200 - 300 Employee
    • Content Creator
      • Oct 2021 - Present

      - Writing, reviewing, editing, and updating content for the company website, thought leadership pieces, and award submissions- Helping to define, monitor and maintain consistency of brand tone of voice across external communications.- Conducting research and interviews into trends, developments, and perceptions about the subject matter, and contextualising into articles- Assisting and coordinating the creative team with the design of promotional materials.- Using social media to engage and respond to clients, and to promote company initiatives.- Collaborating with sector, discipline, and regional teams to establish BD activity and align communications to support their activity.- Monitoring social media and company website metrics.- Establishing and maintaining internal communications to keep colleagues informed of all relevant company activity.- Supporting work experience students in developing their personal statements Show less

    • Marketing Assistant
      • Apr 2021 - Oct 2021

      – Campaign Development – liaising with the Marketing team and Graphic Design to co-create integrated campaigns including assets, schedule and text to run across external and internal channels– Internal Communications – Using Mailchimp, writing and collating news, features and articles, liaising cross-departmentally to access information, and creating consistent, well-flowing and cohesive copy– External Communications – Managing, developing and uploading content for the website via WordPress, and across social media, including team bios, Q&A features, articles and case studies. – Content Development - Writing, proofing and editing documents using InDesign, including social and website banners, brochures, award entries, and project information for bids. - Copywriting - Developing Thought Leadership pieces with colleagues, writing award submissions and writing articles for external publications. Show less

    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Product Executive
      • Nov 2019 - Apr 2021

       Liaising with the Design & Innovation and Marketing teams to develop strong, consistent messaging which both capitalises on product strength and engages the consumer  Defining feature and benefit hierarchy to best engage consumers with products, across both on- and offline packaging  Creating digital copy and populating the business’ CMS system which is used across retailer sites and the Morphy Richards D2C website  Populating model specification sheets alongside the CMS system, ensuring consistent product information is presented both internally and externally  Briefing, amending and approving packaging and instruction books, prior to home trial and product launch  Liaising with Graphic Design to co-create call-out features and marketing messaging for use on packaging  Analysing data, including depth of distribution, NPI performance, and benchmarking competitor product offerings  Leading and managing surveys and collating the results to make informed, consumer-centric product decisions  Leading research projects into potential new areas and presenting findings back to the Global Product Managers for review, helping to populate the product roadmaps Show less

    • United Kingdom
    • Construction
    • 100 - 200 Employee
    • Sales and Research Co-ordinator
      • Sep 2013 - Nov 2019

       Managing customer enquiries via phone and email, providing technical advice where required  Partaking in bi-annual promotions; upselling for promotional items  Liaising with departments to ensure the order process is as seamless as possible. Maintaining good working relationships across all departments is key to this role  Conducting lead generation on construction projects; identifying prospective customers and projects  Raising and reviewing quotations for both distributors and contractors  Supporting the Area Sales Managers with additional help: product information, customer information, samples, brochures; finding solutions to obstacles in the sales process  Proofreading case studies and internal communications prior to publication Show less

Education

  • CIM | The Chartered Institute of Marketing
    Copywriting Masterclass, Writing, General
    2023 - 2023
  • CIM | The Chartered Institute of Marketing
    Introduction to Public Relations, Public Relations/Image Management
    2023 - 2023
  • CIM | The Chartered Institute of Marketing
    Certificate in Professional Marketing, Marketing
    2019 - 2020
  • Leeds Trinity University
    Bachelor of Arts (BA), English Language and Literature, General
    2010 - 2013
  • Tapton Secondary School

Community

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