Katherine Oliver

Sales Representative at Trala, Inc.
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Location
Greater Chicago Area

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Experience

    • United States
    • E-Learning Providers
    • 1 - 100 Employee
    • Sales Representative
      • Jan 2023 - Present

      Outbound follow-up with potential students of worldclass teacher network! Outbound follow-up with potential students of worldclass teacher network!

    • United States
    • Musicians
    • 1 - 100 Employee
      • Jan 2023 - Present

      • Jun 2022 - Jan 2023

      • Piloted worldwide distribution planning of premier brand, and North American distribution of sister European brand during significant company transition• Influenced cross-department director level team with informative, concise market data based on hands- on mastery of B2B client needs, direct customer trends, and knowledge of full purchase cycle.• Overhauled key long-standing sales processes to find efficiencies for sales team members and enhance customer experience; consulted with Controller to create efficiencies in cross-department processes for target product line sales scaling Show less

      • Jul 2020 - May 2022

      • Oversaw and approved all sales transactions, primary point of contact to assure customer satisfaction and address after-sales topics in most profitable manner.• Implemented allocation system of finite finished goods to maximize revenue while respecting distribution agreements set by senior leadership.• Championed 4% YOY gross sales growth when prior 5 year trend had shown +/- 2% YOY gross sales trajectory• Scheduled and implemented sales team huddles, to increase group sharing of best practices and product education from legacy sales team members to new-hire sales associates. Show less

      • Sep 2016 - Jul 2020

      • Practiced full cycle of sales to generate and maintain contacts in international territories, which resulted in development of profitable relationships. This whole-cycle experience including market research, prospecting, alignment discovery, onsite presentation, negotiation, close, delivery planning, shipment release, and after-sales care. International territories included Korea, Taiwan, Thailand, Japan, Singapore, Indonesia, Hong Kong.• Facilitated inter-company shipments between US and EU, including Inbound and Outbound shipments of raw materials and finished goods. Tasks included freight agent eduction, follow-up, and continuous relationship management to assure safe transit of goods both internationally and in domestic markets.• Honed in-person direct sales cycle at Chicago based flagship showroom, which included buyer education, advising payment policies and special programs, finalizing pro forma and payment, and advising on shipment acceptance and best installation practices of our harps. Adopted long-standing company sales process and policies in legacy driven environment. Accepted inbound phone calls, with proven close within initial customer contact.• Documented sales processes and procedures to create sales reference and training materials which resulted in net growth of 2% against prior year. Show less

    • United States
    • Music
    • 300 - 400 Employee
    • Performer
      • Jun 2004 - Aug 2016
    • Social Media Intern
      • Sep 2015 - May 2016
    • Harp Sales Manager
      • Jan 2012 - Oct 2013

Education

  • Michigan State University
    Doctorate of Musical Arts (DMA), Music Performance
    2014 - 2021
  • Indiana University Jacobs School of Music
    Master of Music, Harp Performance and Literature
    2010 - 2012
  • University of Illinois Urbana-Champaign
    Bachelor of Music - BMus, Music Performance
    2006 - 2010

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