Katherine Kolze

Creative Digital Strategist / Account Manager at Hello Big Idea
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Contact Information
us****@****om
(386) 825-5501
Location
Overland Park, Kansas, United States, US

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Credentials

  • The Fundamentals of Digital Marketing
    Google Digital Garage

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Creative Digital Strategist / Account Manager
      • Jan 2022 - Present

      • Prepares editorial calendars for social media and creates content including video content creation and caption writing • Schedules posts using various social media schedulers (e.g., ContentCal, Kontentino, Instagram) • Responsible for the management of social media posts on multiple social channels (e.g., Instagram, Facebook, Twitter, LinkedIn, Tiktok) and engages with the community by responding to DM's, comments, questions and polls • Evaluates social media analytics in order to inform future social media strategies with the intention of increasing engagement • Serves as the main point of contact for partnerships while building relationships with retaining clients • Manages 6 client accounts and leads a team of 7 internal team members • Utilizes several project management softwares (e.g., Asana, Basecamp, Monday, Hive) to manage client tasks and initiatives for creative team • Accountable for client growth and retention • Serves as the liaison between the creative team and clients to ensure information is successfully translated Show less

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Account Coordinator
      • Apr 2021 - Jan 2022

      • Helped oversee 12 client accounts by providing strategic guidance and providing solutions to client's problems • Ensuring accurate completion of projects from 3-6 internal team members per account • Providing excellent communication between clients and internal product teams • Managing Google Ads, SEO, web, content and listings programs • Monitoring short-term and long-term campaign optimizations • Conducting website audits to ensure functionality is optimized for the user experience • Served as a mentor for new account coordinators Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Coordinator
      • Sep 2020 - Apr 2021

      • Manages social media planning, execution and reporting efforts for several accounts • Utilized Active Campaign for email marketing to design and report on the campaign • Copywriting and editing for blogs and website content while consistently incorporating the client's brand voice • Assessing Google Analytics metrics and putting together reports. Presented Google Analytics reports to clients in order to educate on specific key metrics • Utilized frontend and backend of WordPress for website development and improvement • Pulling and reporting weekly sales figures and collecting customer information such as phone numbers and email addresses via Zenreach and Mobiniti. • Writing creative briefs, meeting agendas and meeting recaps • Accountable for client retention Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • Staff Assistant at Provost & Executive Vice President's Office
      • Feb 2020 - May 2020

      - Providing excellent communication skills to K-State affiliates (deans, department heads, etc.)- Organizing meetings and managing a calendar - Answering telephone calls- Processing incoming and outgoing mail- Maintaining inventory and ordering supplies

    • Student Office Assistant at Provost & Executive Vice President's Office
      • Sep 2019 - Feb 2020

      -Answering telephone calls-Processing incoming and outgoing mail-Maintaining inventory and ordering supplies-Providing excellent customer service skills to K-State affiliates

    • United States
    • Food & Beverages
    • 1 - 100 Employee
    • Server
      • Apr 2015 - Aug 2019

      - Serving food and drinks to customers to fulfill their needs in a fast-paced environment - Training new employees - Collaborating with co-workers to ensure maximum efficient service - Adapting and handling customer complaints - Serving food and drinks to customers to fulfill their needs in a fast-paced environment - Training new employees - Collaborating with co-workers to ensure maximum efficient service - Adapting and handling customer complaints

Education

  • Kansas State University
    Bachelor of Science - BS, Psychology with a Business Minor
    2016 - 2019
  • Blue Valley Northwest High School
    2012 - 2016

Community

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