Katherine Ovadia

Search Media Buying Associate at Basis Technologies
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Contact Information
us****@****om
(386) 825-5501
Location
Miami, Florida, United States, US
Languages
  • Hebrew Limited working proficiency
  • English Native or bilingual proficiency

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Bio

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Credentials

  • Excel Essential Training (Microsoft 365)
    LinkedIn
    Aug, 2023
    - Nov, 2024
  • HTML Essential Training
    LinkedIn
    Feb, 2023
    - Nov, 2024
  • SEO Foundations
    LinkedIn
    Jan, 2023
    - Nov, 2024
  • B2B Marketing on LinkedIn
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Critical Thinking and Problem Solving
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Developing a Critical Thinking Mindset
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Writing Ad Copy
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Advanced Google Ads
    LinkedIn
    Oct, 2022
    - Nov, 2024
  • Google Sheets: Advanced Formulas and Functions
    LinkedIn
    Oct, 2022
    - Nov, 2024
  • Lead Generation: Multichannel PPC Strategy
    LinkedIn
    Oct, 2022
    - Nov, 2024
  • Marketing Attribution and Mix Modeling
    LinkedIn
    Oct, 2022
    - Nov, 2024
  • SQL Essential Training
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • CSS Course
    Codecademy
    Jun, 2022
    - Nov, 2024
  • HTML Course
    Codecademy
    Jun, 2022
    - Nov, 2024
  • LinkedIn Marketing Strategy
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • LinkedIn Marketing Solutions Fundamentals
    LinkedIn
    Sep, 2022
    - Nov, 2024
  • Microsoft Advertising Search Certification
    Microsoft
    Mar, 2023
    - Nov, 2024
  • Google Analytics Certification
    Google
    Oct, 2022
    - Nov, 2024
  • Google Ads Display Certification
    Google
    Sep, 2022
    - Nov, 2024
  • Google Ads Search Certification
    Google
    Sep, 2022
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    May, 2022
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Search Media Buying Associate
      • Jun 2023 - Present

    • United States
    • Public Relations and Communications Services
    • 100 - 200 Employee
    • Paid Digital Marketing Intern
      • Sep 2022 - Mar 2023

      Managed PPC budgets and bids across platforms for company and client accounts with monthly spends exceeding $35,000. Preformed weekly search term and placement audits for company and client accounts improving SEM traffic quality within B2B Tech market. Compiled biweekly and monthly reports monitoring ad performance across Google Search, Google Display, and LinkedIn for client presentations. Preformed keyword audits on individual campaigns identifying and pausing those with underperforming metrics. Composed and launched ad and ad extension copy across Google Search, Google Display, and LinkedIn within the MarTech and Retail Tech sectors. Show less

    • United States
    • Book and Periodical Publishing
    • 200 - 300 Employee
    • Bookings Director
      • Aug 2020 - May 2022

      Position entails the organization, collection, and return, of all clothing submissions included within photo shoots. Position also encompasses planning, efficiency, and coordination skills between members.

    • Bookings Assistant
      • Feb 2020 - Aug 2020

    • Brand Ambassador
      • Jan 2020 - Feb 2020

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Partnerships Associate
      • Jun 2021 - Aug 2021

Education

  • University of Florida
    Bachelor of Arts - BA, Business Administration
    2018 - 2022
  • Miami Palmetto Senior High School
    2014 - 2018

Community

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