Experience

Hessische Staatsweingüter GmbH Kloster Eberbach

• Germany
• Beverage Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Aug 2015 - Present



TORRES CHINA

• China
• Food and Beverage Services
• 1 - 100 Employee

• Assistant Commercial Director

  • Oct 2013 - Jun 2015

  Work:Working very close with the Management of the Company in terms of:- Communication and Coordination with Suppliers incl. Development of strategies & Business Plans, Budgeting, Preparation of Sales Meetings, Reporting, Itinerary planning incl. different Events - PoS, eg. development of new PoS- Stock control and transfersCompany:TORRES CHINA, a selection of the outstanding international family-owned wineries, is the No 2. traditional wine importer in China.TORRES CHINA was established by Miguel Torres in 1997 with the integration of Baron Philippe de Rothschild as a key shareholder in 2007. TORRES CHINA carries out the commitment and passion of these two legendary European wine families, placing it amongst the leading wine distributors in China, with offices in seven major cities and over 400 wines from 14 countries. TORRES CHINA has built mutual trust with our clients and partners inclusive of major hotel chains, such as Hyatt, Marriott, Shangri-La, Starwood, Hilton, etc. In addition, we are the major wine supplier of notable fine dining outlets throughout China. Leading media such as China Daily and Modern Weekly have regularly featured the exceeding performance of TORRES CHINA. Moreover, the research conducted by Interbrand in 2008 shows TORRES is one of the Top 10 Spanish brands in China.

• Marketing Manager

  • Feb 2013 - Oct 2013

  Work:- In charge of Marketing for the B2C Channel of TORRES CHINA, named everwines- Development of Marketing strategy incl. promotional plans - seasonal and monthly, organization of different Events like Winetastings or similar targeting end consumer- Improvements of shop operations- Development of new Channels like social media platforms, Online channel etc.

• E-Business Manager

  • Jun 2012 - Feb 2013

  Work:In charge of developing Websites for TORRES CHINA, everwines and suppliersPerformance tracking and improvements of Online platformsDevelopment of Online promotions



Shanghai JiaoTong University Science Park

• Facilities Services
• 1 - 100 Employee

• Studying Chinese

  • Feb 2012 - Jun 2012



Starcom MediaVest Group

• Spain
• Advertising Services
• 1 - 100 Employee

• Senior Account Manager

  • Jan 2009 - Feb 2012

  Company: German affiliate of the international agency network VivaKi and Publicis Groupe offering strategic services including media planning and buying, crossmedia communications planning - digital and non digital, direct response media, sponsoring and event marketingWork: Sole responsibility for managing key accounts Samsung and Aer Strategic in view to communication consulting and planning, development of media strategies, analysis of target audiences and competitive markets, budget and media channel recommendation, organization of client media workshops



F&B Sector

• Shift leader, waitress, event coordinator

  • Jan 1996 - Jan 2012

  Work: Continuous work experience partly with high level of responsibility and independence in for instance cocktail and wine bars, restaurants, beer gardens, hotels including organization of events Work: Continuous work experience partly with high level of responsibility and independence in for instance cocktail and wine bars, restaurants, beer gardens, hotels including organization of events



OMD Duesseldorf GmbH

• Media Planner / International Media Assistant

  • Jun 2006 - Apr 2008

  Company: Media agency and subsidiary of US based OmnicomGroup Inc. Holding, a global leader in advertising and marketing communicationsWork: Development of international and national communication strategies as well as international coordination for key account Henkel KGaA including organization of events Company: Media agency and subsidiary of US based OmnicomGroup Inc. Holding, a global leader in advertising and marketing communicationsWork: Development of international and national communication strategies as well as international coordination for key account Henkel KGaA including organization of events



Siemens

• Germany
• Automation Machinery Manufacturing
• 700 & Above Employee

• Graduate Master Thesis

  • Jul 2005 - Jan 2006

  Company: Siemens Business Services - IT service provider for Siemens AG and third party companiesWork: Development of master thesis and maintenance by all means of communication including the implementation of a new content management system (SIX CMS 6.0) Company: Siemens Business Services - IT service provider for Siemens AG and third party companiesWork: Development of master thesis and maintenance by all means of communication including the implementation of a new content management system (SIX CMS 6.0)