Katharina Erben

Performance Marketing Manager at Bauer Xcel Media Deutschland KG
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Contact Information
us****@****om
(386) 825-5501
Location
Hamburg, Hamburg, Germany, DE

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Max Morten Bauer

We hired Katharina in 2019 after she completed her Trainee Program at eProfessional. Katharina has been a very valuable member of our team since day one. She is highly skilled in SEA, Paid Social and other performance marketing channels. She is a very reliable employee who manages heavy workloads and produces great results. She knows how to succeed in an international context and how to manage and optimize campaigns to improve E-Commerce revenue as well as brand awareness.

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Experience

    • Germany
    • Technology, Information and Media
    • 1 - 100 Employee
    • Performance Marketing Manager
      • Jul 2021 - Present

    • Germany
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Performance Marketing Specialist
      • Jul 2020 - Jun 2021

      Verantwortung für die strategische Planung, KPI basierte Steuerung und Kontrolle der Performance Kampagnen; Weiterentwicklung der digitalen Media-Aktivitäten (z. B. Consumer-und Technologie-Trends, personalisierte Kommunikation, neue Werbeformate); Koordinierung & selbständige Betreuung internationaler Kampagnen im B2C & B2B-Bereich

    • Performance Marketing Assistent
      • Jun 2019 - Jun 2020

    • Germany
    • Advertising Services
    • 100 - 200 Employee
    • Trainee Produktdatenmarketing
      • Jun 2018 - May 2019

Education

  • Georg-August-Universität Göttingen
    Master of Science - MS, Marketing & Distributionsmanagement
    2016 - 2018
  • Georg-August-Universität Göttingen
    Bachelor of Applied Science - BASc, Betriebswirtschaftslehre
    2014 - 2015

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