Katerina Erickson

Director of Sales at Nurture · A Wellcare Marketplace
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Contact Information
us****@****om
(386) 825-5501
Location
Denver, Colorado, United States, US
Languages
  • English Native or bilingual proficiency
  • Greek Limited working proficiency
  • Spanish Limited working proficiency

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Thomas Riley

Katerina is a wonderful sales leader. Her positive spirit and can do attitude inspire her colleagues. Was fortunate to have Katerina on my sales team for over three years and she always exceeded client expectations. Two of the most admirable things a sales manager can be is pro active and consistent, Katerina is each. She's a person that will succeed at whatever she does and I'll be cheering for her to continue to do so. Thank you Katerina.

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Credentials

  • Yoga Instructor Certification - Level II
    The River Power Yoga
    Oct, 2020
    - Oct, 2024
  • Reiki I/II
    Juniper Jane
    Feb, 2019
    - Oct, 2024
  • Yoga Instructor Certification - Level I
    Yoga Alliance
    Sep, 2014
    - Oct, 2024
  • ServSafe
    National Restaurant Association
    Jan, 2015
    - Oct, 2024
  • TIPS
    Isenberg School of Management, UMass Amherst
    Oct, 2012
    - Oct, 2024
  • Heartsaver First Aid CPR AED
    American Red Cross
    Aug, 2013
    - Oct, 2024

Experience

  • Nurture · A Wellcare Marketplace
    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Director of Sales
      • May 2022 - Present

      • Overseeing all sales at Nurture across Providers, Memberships, and Events with each sector's revenue sales growing quarterly • Touring, qualifying, onboarding, supporting, and managing the needs of 65+ Wellness Providers and Retailers while fostering a sense of community through hosting monthly happy hours and business development groups, and planning/executing bi-annual open houses. • Managing on-going rental sales, retention, and negotiating yearly lease increases including ownership of invoicing and accounts receivable •Grew the Membership program over 70% in 3 months. Includes hiring + onboarding fitness instructors, surveying members, and responding to survey results through enhancing membership offerings Show less

  • Katalyst Living
    • Holistic Health Coach + Founder
      • Nov 2020 - Present

      • Using motivational interviewing, I guide clients to define SMART goals for their wellbeing, and work together to ensure goal achievement. • Creatively adapting a variety of services in order to meet the ever-evolving dynamic needs of my current clients and the market including wellness retreats, group coaching, and more. • Co-host of the Awaken Together Podcast: helping listeners navigate the trials, tribulations, and awe inspiring beauty of spiritual awakening. Certified Integrative Nutrition Health Coach through IIN. Learn more at www.katalystliving.com Show less

  • Black Swan Yoga
    • United States
    • Health, Wellness & Fitness
    • 1 - 100 Employee
    • Yoga Teacher + Trainer
      • Apr 2021 - Present

      • Teaching creative vinyasa flow classes paired with bassy beats. • I offer and encourage a number of variations in poses to empower my students to explore their own bodies' inner workings. • My teaching style is rooted in a mix of eastern and western yoga practices, and has been dubbed playful, heart-centered, and sweet. You can expect a thoughtful theme intertwined into the movement practice, often paired with breathwork, intention setting, and yogic philosophy. • Lead Trainer in Black Swan's 200 hour yoga teacher trainings Show less

  • EF Educational Tours
    • United States
    • Travel Arrangements
    • 700 & Above Employee
    • Regional Sales Trainer
      • Feb 2019 - Nov 2020

      • Coached 20 sales and account managers across two teams in a fast-paced environment to maximize their sales effectiveness and relationship building skills through continuous 1:1 support• Partnered with Directors of Sales to grow KPIs year over year and to decide what training content was needed on both the team and individual levels through tracking progress• Designed and delivered innovative trainings, scripts, and email templates to a floor of 200+ staff• Interviewed, on-boarded, and led new staff through intensive boot camps in which I taught them the internal sales process, product knowledge, and account management to fully prepare them for the role• Played an instrumental role in helping a team I supported have the highest repeat and growth rates nationwide during a global pandemic while keeping customers’ spirits high. Show less

    • Educational Tour Consultant
      • Nov 2015 - Feb 2019

      • Finished Top 7 in President’s Club, representing the company’s top sales producers in 2019• Consulted 100+ educators in North Carolina on sales best practices to develop and grow international educational travel programs that meet their goals for high school and middle school students• Generated new business and sustained high repeat rates through relationship building, referrals, prospecting, cultivating and converting marketing leads, and delivering superb customer service• Grew the territory’s profitability over 15% each year while maintaining a service score of 97%• Promoted to sales trainer for my continued success as a mentor and top seller at the company over 3+ years Show less

  • Colwen Management
    • United States
    • Hospitality
    • 1 - 100 Employee
    • Group Sales and Catering Manager
      • Jul 2013 - Nov 2015

      • Played a key role in opening a new hotel by driving room and meeting sales + managing event staff • Prospected new accounts through cold calls and outside sales visits, maintained accounts, and implemented sales and marketing strategies to maximize the hotel’s profitability • Consulted with 150+ clients on event planning services from wedding showers to corporate meetings while assuring that all aspects exceeded their expectations • Played a key role in opening a new hotel by driving room and meeting sales + managing event staff • Prospected new accounts through cold calls and outside sales visits, maintained accounts, and implemented sales and marketing strategies to maximize the hotel’s profitability • Consulted with 150+ clients on event planning services from wedding showers to corporate meetings while assuring that all aspects exceeded their expectations

  • UMass Catering
    • United States
    • Server
      • Sep 2010 - May 2013

      • Worked with fellow hospitality students to design, set up, serve, and break down a variety of events • Processed last minute requests to satisfy guests’ needs and provide excellent service • Gained managerial experience by training and supervising new staff members on high quality service standards • Worked with fellow hospitality students to design, set up, serve, and break down a variety of events • Processed last minute requests to satisfy guests’ needs and provide excellent service • Gained managerial experience by training and supervising new staff members on high quality service standards

  • Rafanelli Events
    • United States
    • Events Services
    • 1 - 100 Employee
    • Production & Set-up Intern
      • Jun 2012 - Aug 2012

      • Sourced and priced specialty décor, venues, and entertainment options • Assisted in the presentations of Event Stories to clients via design presentations. • Gained experiential knowledge of the event planning business and acquired valuable insight on how the team leads the industry with creative design, concept, and implementation • Was chosen out of 8 interns for my ability to keep up with the fast-paced environment to travel to Jackson Hole, Wyoming to assist with the setup, execution, and break down of a VIP client’s multi-million-dollar wedding Show less

  • Brae Burn Country Club
    • United States
    • Hospitality
    • Server & Event Supervisor
      • May 2012 - Aug 2012

      • Served members a la carte style in the casual Grille room and Main Dining Rooms • Gained experience with POS computer systems- ClubTech • Supervised servers in executing pool cookouts for up to 100 club members on a weekly basis • Served members a la carte style in the casual Grille room and Main Dining Rooms • Gained experience with POS computer systems- ClubTech • Supervised servers in executing pool cookouts for up to 100 club members on a weekly basis

  • The Perfect Details
    • Wedding Planner Intern
      • Jun 2011 - Aug 2011

      • Assisted Wedding Planner Donna Kim in organizing, preparing, and creating invitation designs for an array of weddings across New England. • Assisted Wedding Planner Donna Kim in organizing, preparing, and creating invitation designs for an array of weddings across New England.

Education

  • University of Massachusetts at Amherst - Isenberg School of Management
    Bachelor of Science (BS), Hospitality & Tourism Management
    2009 - 2013
  • DCT - Vitznau, Switzerland
    Hospitality and Tourism Management
    2010 - 2010

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