Experience

K&B Bridals

• United States
• Apparel & Fashion
• 1 - 100 Employee

• Director Of Marketing And Business Development

  • Sep 2021 - Present

  As Director of Marketing and Business Development for K&B Bridals, I have built a marketingstrategy focused on funnel stages and the customer journey, from gathering new leads toconverting leads into purchasing customers. I built a drip email sequence to leads from ourwebsite as well as email campaigns promoting in-store events. I included importantinformation like wedding date in our contact list to establish a timeline for sending automatedmessages upselling our products. My goal with our marketing strategy is to reach the lead withthe right messaging at the right time. Show less

• Boutique Manager

  • Sep 2017 - Sep 2021

• Lead Stylist

  • Mar 2014 - Oct 2017

  - Assist customers with finding their wedding dress. - Enhance sales performance of store by maintaining a 65-70% monthly closing ratio - Help curate trending and fresh inventory for the store by participating in buying trips and stock orders.


Do You Speak Bride?
• United States
• Professional Training and Coaching
• 1 - 100 Employee
• Business Coach - Digital Marketing

  • Jun 2020 - Present

Engaged Marketing
• United States
• Advertising Services
• Co-Founder

  • Sep 2019 - Present


Faye Daniel Designs

• United States
• Retail Luxury Goods and Jewelry
• 1 - 100 Employee

• Social Media Specialist

  • Mar 2015 - Sep 2017

  Manage Faye Daniel Designs' Instagram account, @fayedanieldesigns and company blog. Manage Faye Daniel Designs' Instagram account, @fayedanieldesigns and company blog.



Mental Health Association of Maryland

• United States
• Mental Health Care
• 1 - 100 Employee

• Communications Coordinator

  • Jul 2014 - Sep 2017

  The Mental Health Association of Maryland leverages their Advocacy and Community Education efforts to dispel stigma from our understanding of mental illness, and advocate for those suffering from mental health crises. Leveraging communications strategies, I portray the goals of the organization through various media channels by: - Act as primary point of contact for website edits to MHAMD websites using Wordpress - Manage social media platforms (Facebook, LinkedIn, Twitter) and report on analytics - Design and edit advertisements and communications publications, including graphics for Healthy New Moms, 2013-14 Annual Report and graphics promoting MHAMD's Centennial conference, BrainFutures 2015 - Manage registration and on-site coordination for MHAMD's biggest annual advocacy event, "MHAMD's Annual Legislative Briefing and Reception" in Annapolis, MD - Manage application processes for annual charity campaigns - Develop layout and edit copy for the organization's Annual Report - Generate and oversee appeal mailings to donor base - Manage email correspondence to donors, primarily through the Salesforce Marketing Cloud - Draft correspondence to donors; manage acknowledgment correspondence to donors - Create reports and provide general support for the Mental Health First Aid (R) Program - Provide database management assistance to all program areas through use of SalesForce and Giftworks Skills utilized regularly: - Adobe Creative Suite, including InDesign, Illustrator and Photoshop - WordPress website content editing; - Knowledge of Exact Target software in creating donor email templates; - Writing and research skills Show less



Science and Technology Corporation (STC)

• United States
• Defense and Space Manufacturing
• 100 - 200 Employee

• Scientific Data Collection Technician

  • Jan 2014 - Mar 2014

  Provided assistance to higher-graded employees engaged in the on-site collection of reliability, availability, maintainability, logistics supportability, and performance data during developmental and/or operational testing of new military/non-military automotive, electronic, general support or ordnance material. - Visually examined equipment or test items for flaws or defects; - Observed operation of equipment to detect apparent malfunction; - Observed operation of simple test instruments and controls during test and records related test data; - Downloaded test data from on-board instrumentation; - Performed specified arithmetic computations; - Compiled specified data including detailed narrative from records or other sources such as specifications and drawings. Show less



Meridian International Center

• United States
• International Affairs
• 100 - 200 Employee

• Development & External Affairs Assistant

  • Jun 2013 - Aug 2013

  Meridian International Center strengthens international understanding though the exchange of people, ideas, and culture.They host leadership exchanges, cultural exhibitions, conferences and seminars that facilitate the exchange of ideas and exercise diplomacy between nations. Meridian is the leading manager of the US Department of State's premier professional exchange operation, the International Visitor Leadership Program. While at Meridian I: - Organized prospect research; - Provided clerical support and event development assistance; - Researched funding sources for events; - Provided research on corporate donor prospects; - Supported the development of Meridian's Annual Ball & Global Leadership Summit by assisting with grant applications, researching potential panel speakers and helping to manage the guest list; - Wrote posts for the company blog, focused on international relations and diplomacy; - Created promotion and functional materials such as briefing books and promotional packets. Show less



Clinic Alternative Medicine

• United States
• Medical Practices

• Media Communications Intern

  • Sep 2012 - Jun 2013

  Composed monthly newsletter, updated monthly calendar. Skills used: - MailChimp Software to send monthly newsletter. Composed monthly newsletter, updated monthly calendar. Skills used: - MailChimp Software to send monthly newsletter.



Smith College

• United States
• Higher Education
• 700 & Above Employee

• Alumnae Career Engagement Intern

  • Sep 2012 - May 2013

  The Alumnae Association provides innovative programs and services which respond to the interests of their diverse alumnae population. Online publications, services, volunteer resources, and educational opportunities in addition to live programs that connect alumnae with current students, fellow graduates and faculty members, all provide avenues for alumnae to remain close to Smith in ways that are most meaningful to them. - Engaged with the Alumnae Association of Smith College to provide career development tools for alumnae by editing resumes; - Helped to develop webinars and workshops addressing professional skills, such as resume writing and interviewing; - Regularly updated the Alumnae Association's LinkedIn group page, Smith Women Connect. Show less



U.S. Commercial Service

• United States
• International Trade and Development
• 500 - 600 Employee

• Intern

  • Jun 2012 - Aug 2012

  The Baltimore U.S. Export Assistance Center (USEAC) serves companies in the entire Maryland State. By leveraging their global network of 165 offices in 82 countries around the world as well as a multitude of local and national partners, they connect exporters to buyers. Their in-depth industry and tradecraft counseling coupled with an array of exporting services allows them to specialize in providing customized international business solutions. During my internship, I: - Assisted in the planning, development, and implementation of export programs and strategies; - Analyzed trade statistics and contributed to market research efforts; - On one occasion, researched statistics of the food processing and packaging industries in Turkey, Thailand, Japan and India, among others, to create a market viability report for a client; - Assisted in event development, specifically through updating the guest list for an Export Controls Workshop hosted in Harford County, MD; - Researched government procurement regulations for a client as an independent project. Show less